Best YouTube Channels

15 Best Business YouTube Channels You Cannot Miss Out On!

Hey there! Did you know that people are now watching  1 billion hours of YouTube every day? Or that by 2025, it’s predicted that 50% of viewers under 32 will not subscribe to paid TV? Nope! Here’s another valuable fact – YouTube services are available in more than 100 countries in over 80 languages (or more than 95% of all internet users!) Given such staggering facts, it’s no surprise that a lot of marketers are turning to YouTube to explore new opportunities. Wonder who these people are and what exactly they do on these channels? Want to learn their YouTube marketing tricks? We bet you do. This is why we present to you our hand-curated list of the best business YouTube channels that you cannot miss out on!

Just sit back, relax, and learn.

1. Social Bakers

It’s all about AI here! Social Bakers’ YouTube channel champions the use of actionable AI-powered audience insight through their videos. And their USP? Their goal is to make marketers work smarter, not harder using (you guessed it) Artificial Intelligence!

A Video We Love:

In today’s social times, you have the power to turn your vision into reality. And we love this unique video because it talks about how one single post can change the world!

2. Outgrow

Standing out online is tough!

Your customers are immune to ads and salesy landing pages. And, no one has the time to read through long and un-interactive whitepapers or eBooks.

You need something that’s interactive, personalized, and that most importantly, improves conversion. That’s where Outgrow’s Interactive Content comes in.

Outgrow’s interactive content studio helps generate traffic and improve conversions through attractive and highly converting no-code tools like quizzes, calculators, assessments, forms/surveys, polls, and more. Interactive content gains you twice the engagement, and not only does it help you increase leads, but also, it adds value to the customer. 

A Video We Love:

This podcast video talks about inbound marketing and its best practices, the importance of relationship-building with your target audience, and the debate about AI being a major force in marketing in the future.

3. Mark Schaefer

Need engaging video content on marketing ideas and people? This channel by Mark Shaefer is certainly the place to go! He is a marketing consultant and author who has worked with top companies like Adidas, Merck, and Johnson & Johnson.

A Video We Love:

In this compelling video, Mark Schaefer answers reader questions about topics such as social media, marketing strategy, and most importantly, how to get the boss to say “yes!”

4. John Haydon

From social media video tutorials and interviews to recorded webinars about online marketing and fundraising for nonprofits – this channel by marketing expert John Haydon has it all.

A Video We Love:

Everyone knows that engaging your email subscribers is important. What everyone doesn’t know is how to achieve that using Facebook! And for that reason, John Hayden gives us 5 smart and actionable tips to do just that.

5. Hubspot

Our list would have been incomplete without this marketing giant! HubSpot is all about transforming marketing into something people love, and we certainly love them for it! Need tips for videos, social reach, idea generation, and chatbots? You’ll find pretty much everything here!

A Video We Love:

As hard as it was to nail down one, we’ve shortlisted this 15-part video crash course on how to include live chat, Facebook Messenger, and bots into your inbound strategy. A must-watch!

6. Social Media Examiner

The YouTube channel of the world’s largest online social media magazine, Social Media Examiner helps businesses discover how to best use social media, blogs, and podcasts to connect with customers, drive traffic, generate awareness and increase sales. Therefore, 11/10 would subscribe to this one of the best YouTube channels for business!

A Video We Love:

This video gives us an engaging discussion on Facebook adding new tools to manage our time on Facebook and Instagram. Furthermore, it talks about Facebook API Updates and other breaking social media news.

social media examiner

7. Neil Patel

He is a New York Times bestselling author. The Wall Street Journal calls him ‘the top influencer on the web’, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Not surprisingly, master marketer Neil Patel’s YouTube channel might just become your go-to video source for all things marketing.

A Video We Love:

While it was difficult to pin down just one, we’re big fans of this video because it gives a really cool alternative to Google ads. A better ROI is guaranteed!

8. SEMrush

SEMrush is a marketing software used by over 3 million professionals worldwide to supercharge their SEO, PPC, content, and social media activities. On their YouTube channel, you’ll find video tutorials, webinars, pro tips, and much more.

A Video We Love:

Were you aware of the fact that 50% of all searches will be voice searches by 2020? Voice searching is a phenomenon that the industry needs to address and consequently, we love this video because it does just that!

9. Search Engine Journal

This channel is dedicated to producing the latest search news, the best guides, and how-to’s for the SEO and marketer community. When in need of some news, interviews, and how-to guides from marketing experts around the world – this is the place to go!

A Video We Love:

This video is all about PPC. Consequently, it explores some expert advice and emerging trends that would set you on the right track to becoming more successful at PPC.

10. Ahrefs

Whether you’re an absolute beginner to search engine optimization or a pro, you’ll find something helpful among the tutorials found on this channel! From keyword research and link building to content marketing and technical SEO, they have it all.

A Video We Love:

Website traffic can be found on all social media networks but you need to know how to use them. This fantastic tutorial  teaches us how to promote our website to get more traffic for free (or at a dirt cheap price!)

11. Marketingland

Marketingland is on a mission to keep us up to speed on all topics from social, mobile, and analytics to video and email, and they seem to be doing a fine job with it!

A Video We Love:

Snapchat’s Snap Publisher is a tool that lets brands create vertical video ads to run on the mobile app. This incredible video gives us all the information we need on how to best use this tool.

12. Digital Marketing Institute

The Digital Marketing Institute is the global certification standard in digital marketing education. Their YouTube channel includes exceptionally informative videos by experienced marketers, student testimonials, and video courses on digital marketing, inbound marketing, etc. Fun fact! They produce more graduates trained to a single digital marketing standard than any other certification body!

A Video We Love:

This QandA on Digital Transformation with Digital Strategist, Sadé Council is a must-watch because it will help you to transform your digital capabilities by focusing on strategy, culture, and people.

13. Search Engine Land

Do you need to know how search engines such as Google, Yahoo, and Bing work for searchers? Well, then Search Engine Land is where you should turn to for news and information. Their videos will tell you everything you need to know about search engine optimization across channels like Twitter, Google, and Bing.

A Video We Love:

In this video, the head of Google’s search efforts, Amit Singhal himself, talks about what it can and can’t easily gather from the open web about activity that happens on Twitter and Facebook. It can’t get better than this!

14. Gary Vee

Gary Vaynerchuk is in the house! Best known as a highly sought-after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor. His channel is both inspiring and informative and is one of the most subscribed YouTube channels. The videos are a delightful mix of insights into the working of businesses and the secrets behind creating good content to motivational videos that will make you stop in your tracks.

A Video We Love:

Gary’s unique style and vision shine through this video which talks about the highly debatable topic – of whether to chase money or happiness. What do you think Gary has to say? Well, you’re just going to have to watch it yourself to find out!

15. Jon Loomer

Loomer’s YouTube channel is laser-focused on advanced Facebook marketing tactics. What’s special here is that Jon publishes a new video blog in response to his subscriber’s questions – every single week! Subscribe to maximize your Facebook marketing efforts.

A Video We Love:

Now this one’s truly unique. In this short, silent tutorial Jon teaches us how to optimize for landing page views. A useful video that will definitely help with both traffic and better conversions.

And that’s the end of our list!

We can safely conclude that interactive visual content like YouTube videos are here to stay! Be sure to let us know of your own adventures on YouTube or if there are any YouTube channels for business or marketers that you think deserves to be on this list. Happy YouTubing!

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