General marketing

    30+ Customer Loyalty Statistics That Reveal Why Customers Come Back!

      30+ Customer Loyalty Statistics That Reveal Why Customers Come Back [Issue-wise Break down] Customers are like pizzas – everyone wants more and more! Unfortunately, you can’t just get customers delivered at your doorsteps – no take-away too! Now since getting customers doesn’t seem that easy, we are here with some super interesting customer loyalty…

    interactive content

    Customer Retention Through Interactive Content: A Guide 

    Customer Retention Through Interactive Content: A Guide Wouldn’t it be great if you could get twice the results for half the effort? Guess what, customer retention is all about that. What is customer retention, you say? It’s simply the ability of a company to retain its customers over a specified period of time. It ensures…

    General marketing

    A Real-World Marketers Guide to Creating Brand Subscribers

    A Real-World Marketers Guide to Creating Passionate Brand Subscribers In the introduction to their book, Marketing Content: A Real-World Marketers Guide to Creating Passionate Brand Subscribers, Robert Rose and Joe Pulizzi make a very interesting point. They say – “The old lines of hierarchical relationships between business and consumer blur substantially. As consumers publish and…