Creating Interactive Experiences Just Got Easier: Introducing Pre-made Templates ‘What kind of calculators/quizzes can I make for my business?’ That’s the most common question our prospects and customers ask us. The answer is very subjective and varies on a case basis. However, it’s important to choose the right kind of interactive content for your business….
Free Stock-photo Sources for your Interactive Content and Social Media Posts Photographs play an important role in any type of content be it in blog posts and eBooks or interactive formats such as quizzes and calculators. In fact, they engage the audiences on social media. But, what is good content if it isn’t accompanied by…
Lead Generation Glossary: 100 Terms You Ought To Know Lead generation and lead nurturing are crucial for a marketer. But there are many terms that even seasoned marketers often end up confused and exhausted. Hence, we thought of making things easier for all of you. Here is a lead generation glossary of 100 important terms…
Lead Magnets You Can Create With Minimum to No Investment Over the years consumer behavior has undergone a drastic change. According to a study by Google and CEB, titled The Digital Evolution in B2B Marketing “customers reported to being nearly 60 percent through the sales process before engaging a sales rep, regardless of price point….
Why your Landing Pages Get You No Conversions and What To Do About It A high-converting landing page is a boon for any digital marketing campaign. Yet why is it that so many marketers fall short in cracking the code for a successful landing page? Don’t they know that landing pages are one of the…
5 Psychology Principles You Should Know When Creating Your Content Strategy The internet is a terribly busy place. There is a staggering amount of content that is created every minute, every day. This, of course, puts content marketers in a dilemma because it is becoming difficult to make content stand out and generate results from…
How to Apply Principles of Persuasion to Make Quizzes & Calculators Engaging Can you believe that our attention span is shorter than that of a goldfish (eight seconds against nine)? For us content marketers this means there is a small window of opportunity to capture a prospect’s attention. So we better up our marketing game. As…
9 Best Practices to Promote Quizzes and Calculators As an inbound marketer, you have taken everything into consideration while building interactive experiences like quizzes and calculators. But, you should know that your work is only half-done. Next, you have to follow the interactive content promotion best practices and develop a robust promotion strategy for your…
6 Tips to Create Shareworthy Interactive Content If you’re reading this post, you mostly are on the lookout for some shareworthy interactive content. Interactive experiences such as quizzes and calculators are the new wave of marketing content taking over the industry. They provide instant value, are great for collecting user information, and go viral easily….
10 Interactive Marketing Examples from Popular Brands When ‘The Elephant Pants’ created a quiz to generate awareness about its Kickstarter campaign, little did they know how it was going to turn out for them. By the end of the campaign, The Elephant Pants raised over $8,500 in funds and also got a base of…