Top 15 Podcasts Every Marketer Should Listen To
If there is one science that cannot be defined entirely, it is marketing. And that’s probably because it is continuously evolving. From new marketing trends to advanced tools, it gets hard to keep up with all the changes. Thankfully, technology is keeping us up to the speed and making sure we are in tune with all those changes. The internet is filled with easily digestible marketing knowledge. And we are here to make sure you invest your time in the right one.
After the list of top youtube channels, we have compiled a list of the top 15 podcasts every marketer should listen to! Now it doesn’t matter if you’re at the gym, traveling on the subway or just chilling at home. You can listen to these experts and take help in every aspect of your marketing strategies wherever, whenever. You can thank us later! :>
If you are a marketer, you sure have heard of these two. Neil Patel and Eric Siu run their own successful marketing businesses. Guess what we get when we combine these two powerhouses together?
Unparalleled marketing wisdom, of course.
The Marketing School podcast gives 10 minutes of ‘actionable marketing advice’ every day to its listeners. Patel and Siu talk about lessons they learn from their personal marketing experiences as well as the new trends in the industry.
Our personal favorite is their podcast titled “Amazon May Go Out Of Business If They Don’t Do This.” We agree that the title is a mouthful, but it is extremely click worthy. Pile on that Eric’s insightful remarks on Amazon’s ‘short termism’ approach and Neil’s astute solution of diversification? You’ve got yourself an irresistible podcast!
Related Read: Read this article on Personal Branding Example to know more about Neil Patel’s marketing style
The Science of Social Media is a weekly podcast by the Buffer team for social media stories, insights, experimentation, and inspiration.
The subscribers of this podcast range from business owners and marketers to social media marketing enthusiasts. In fact, this podcast garners 12,000+ listeners each week. Well, we expect nothing less from our marketing colleagues at Buffer!
Every Monday (and sometimes more), they share the most cutting-edge social media marketing strategies from brands and influencers in every industry. Their topics range from tips on launching product hunts and influencer marketing to tips on implementing marketing psychology. We are Buffer-ing away indeed!
Related Read: Social Media Marketing with Interactive Content, 6 Ways
Copyblogger FM was founded in 2006 by Brian Clark. His primary aim was to build an online community of passionate content marketers. In fact, this podcast is a great example of turning a small online community into an extremely profitable business. The site receives enough traffic to rank in the top 1% and its blog posts are shared thousands of times each day throughout social media networks.
This weekly podcast features a cast of rotating experts who analyze the week in content marketing, copywriting, email marketing, conversion optimization mindset, and much more.
The Growth Mapping Podcast by Aaron Aguis and Sujan Patel is certainly a must-have in each marketer’s playlist. Why do we say that? Well, for the starters, it is hosted by Sujan Patel, the co-founder of Web Profits, a growth marketing agency that helps companies leverage the latest and greatest marketing strategy to fuel their businesses. Aaron Aguis, on the other hand, helps business hundreds of business drive dramatic growth through both strategic and tactical marketing approaches that have delivered millions of dollars in revenue for SMB and enterprise clients.
This podcast claims to be a ‘no-BS guide to customer acquisition and business growth’. Each episode is 15 – 25 minutes long, and covers topics that help move the needle in your marketing efforts. Moreover, they discuss wide varieties of topics like using chatbots to increase sales, how to build a sales funnel, tips on ecommerce SEO and many more.
According to research, 94% of people judge a website based on its design and responsiveness. You could undermine the graphic design aspect of your website but is it really worth the risk? We think not.
The Deeply Graphic DesignCast podcast understands the importance of graphic design in a marketer’s job. Hence, they cover a new graphic design-related topic every week, and a few relevant tangents along the way. Moreover, they answer questions submitted by their listeners in great detail.
This wholesome podcast covers all the important aspects of graphic design that include topics like how to create client personas, email marketing tips for designers, logo trends and a lot more.
What is better than having your doubts answered by an expert? Having them answered by a group of experts! Most marketers are familiar with Dave Ramsey, the author of the acclaimed book ‘EntreLeadership: 20 Years of Practical Business Wisdom from the Trenches.’
After the book release, Dave Ramsey wanted to continue the flow of information on the new trends of marketing and sales. Consequently, the EntreLeadership podcast was born.
It is hosted by a different expert every week who has experience and immense knowledge on a given topic. When big names like Charles Duhigg, Charlene Johnson, and Rachel Hollis are on the list of hosts, the podcast is bound to be one for the ages.
This podcast covers topics like tips for social media strategy, top marketing trends, tips on positioning a brand and many more. Buck loads of marketing knowledge coupled with some kickass motivational podcast? We’re ready to conquer the world.
Pat Flynn is an entrepreneur and blogger who is famous for his podcast Smart Passive Income. Most noteworthy part of this podcast is that Flynn himself conducts income experiments and podcasts the results. Probably due to this new approach, this podcast has been ranking in the top 10 podcasts in iTunes's Business category for quite some time now.
This podcast covers new marketing ideas under the broad categories of affiliate marketing, email marketing, tools of the trade, blogging and online courses. It also features some of the major names in the industry as its guest hosts including Tim Ferris and Amy Porterfield.
Moreover, this podcast has garnered several accolades like Best Business Podcast by Academy of Podcasters, and Best International Podcast by Podcast Awards.com
Do we need any more reasons to listen to it?
Who hasn’t heard of Amy Porterfield? She teaches business owners, educators, and entrepreneurs the profitable action steps for building a highly engaged email list, creating online training courses, and using online marketing strategies to sell with ease. Her cheat sheets on growing email list and online courses are a must-read on every marketers’ shelf.
However, that’s not the only thing she’s famous for. Her podcasts have 250,000 marketers in attendance. Amy considers her podcasts as “Audio Inspir-action” that is “when a podcast not only inspires you but gives you the clear steps needed to put the insights you learn into rapid, profitable action.”
The listeners can pick a topic to get actionable, momentum-building advice perfectly paired with their current stage of business growth. These topics are largely divided into these three categories:
1) Start Strong: Tips for building an email list
2) Scale Fast- Tips for building courses
3) Sell More- Webinars, funnels, FB Ads, and business automation.
John Wall speaks, writes and practices at the intersection of marketing, sales, and technology and is the VP of Marketing at EventHero. His co-host Christopher Penn is the co-founder of the groundbreaking PodCamp New Media Community unConference. Together they host Marketing Over Coffee, a podcast where the tea spilled is just as tasty as the one they drink!
Each show is about 20 minutes long and is filled with the kind of marketing tips and tricks that you can only get from casual conversation outside of the office.
They routinely cover topics like staying up to date with social networks, search engine optimization and search marketing, email marketing, multivariate testing, and copywriting, “Old school” offline marketing campaigns etc.
Call To Action, as its name suggests, is a total magnet for marketers. It details remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns.
You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips, actionable tips for improving your conversion rates and exclusive offers for marketing optimization tools, events, and resources.
They discuss topics like conversion rate optimization, pay per click marketing, A/B Testing, social media marketing, content marketing, copywriting, landing page optimization and more!
You want to listen to some wisdom handed out by some pals? Head over to Old Marketing Podcast! It is hosted by Joe Pulizzi and Robert Rose, both renowned marketers known for their marketing wisdom and wit.
Each episode of Old Marketing Podcast includes :
1) Three or four stories that hit the content marketing scene each week, and give their perspective on the happenings — and how they impact the industry.
2) A one-minute discussion on “hard to swallow” facts about the current content marketing landscape.
3) Amazing content marketing examples from the past that we can all still learn valuable lessons from.
This podcast has listeners from over 100 countries around the world. Moreover, it is frequently rated as a top marketing podcast on iTunes. How’s that for a good ol’ successful podcast?
Talking of successful podcasts, The Tim Ferriss Show is generally the #1 business podcast on all of Apple Podcasts, and it’s been ranked #1 out of 500,000+ podcasts on many occasions. It is the first business/interview podcast to pass 100,000,000 downloads, and it has been selected as “Best of” Apple Podcasts for three years running (in 2016 under “most downloaded”).
Now that we have told you how many people listen to the Tim Ferris Show, we’ll tell you why. He extracts world-class performers from eclectic areas (investing, sports, business, art, etc.) to extract the tactics, tools, and routines you can use. This includes favorite books, morning routines, exercise habits, time-management tricks, and much more.
Sometimes, you have to go the extra mile to feel motivated. However, thanks to Tim Ferriss Podcast, you can cover the extra mile while laying on your comfy chair!
If you’re looking for off the cuff and real knowledge gained through personal experiences, Marcus Sheridan in your guy. He is the founder of The Sales Lion and is a keynote speaker, author and workshop organizer on the topic of marketing.
Sheridan claims that his podcasting style is different because he rarely invites other people. However, he gives practical and implementable solutions to the questions raised by his listeners. The podcast covers various topics like buyer personas, influencer marketing, and digital trends.
Most podcasters and bloggers talk about the tactics to ace the startup game. But only a startup founder understands the challenges like lack of funds and contacts that come with it.
Russel Brunson, for one, understands that the struggle is real. Better yet, he has a podcast dedicated to solving such hurdles. The Marketing Secrets podcast is for people that don’t have a lot of venture capital money to burn.
In each episode Brunson, the founder of Clickfunnels and acclaimed author of many marketing books, shares his biggest “a-ha moments” and marketing secrets with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!
This podcast covers topics like sales funnels, content marketing, advertisements and most importantly, gives out tips on how to lead and manage a business.
Last but not the least, Social Pros should certainly be a must on your to-listen list. Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce.
But that's not all, the hosts take questions from their listeners and answer them in an innovative way. In The Big Two segment, Jay and Brown give rapid-fire answers to important questions raised by the listeners. In the podcast, they hand out tips on social media wins, ads, customer service, strategies, and trends. Aptly named, aren't they?
Ready with your must-listen list? Well, we hope that this list helps you revamp your marketing strategy to it’s best self. These podcasts can cover all your doubts on graphic design, social media, and marketing trends. All you need is a good pair of headphones and your game face on!
We said you could thank us later. It’s time!