{"id":22225,"date":"2018-07-04T09:11:55","date_gmt":"2018-07-04T13:11:55","guid":{"rendered":"https:\/\/outgrow.co\/blog\/?p=22225"},"modified":"2024-04-09T01:58:44","modified_gmt":"2024-04-09T05:58:44","slug":"beethoven-approves-inbound-marketing","status":"publish","type":"post","link":"https:\/\/outgrow.co\/blog\/beethoven-approves-inbound-marketing\/","title":{"rendered":"Why Beethoven Approves of Inbound Marketing"},"content":{"rendered":"

<\/span>Why Beethoven Approves of Inbound Marketing<\/strong><\/span><\/h1>
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Table of Contents<\/p>\n

  • Why Beethoven Approves of Inbound Marketing<\/a>
    • Attract<\/a><\/li>
    • Convert<\/a><\/li>
    • Close<\/a><\/li>
    • Delight<\/a><\/li>
    • Some Final Thoughts<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n

      Oh hey there! Glad that you stumbled upon this post. We believe you are interested in Inbound marketing. Or classical music. Either way, we have something exciting in store for you.<\/span><\/p>\n

      One day, while we were creating an ROI calculator<\/a> and listening to our usual jam, we noticed something.<\/span><\/p>\n

      We got to know that Beethoven had inserted a \u2018Fermata<\/a>\u2019 symbol in his fifth symphony. Simply put, a \u2018Fermata\u2019 means \u2018play how you feel it\u2019. Ben Zander has his own rendition of this. Needless to say, he made the tune his own. He understood the <\/span>power of personalization<\/a>.<\/span> We hope to make you understand that too.<\/span><\/p>\n

      \"General<\/a><\/p>\n

      Inbound marketing is the \u2018Fermata\u2019 Beethoven wanted you to understand. It is all about personalization, about what makes you different. Inbound marketing creates a closed loop of customers that trust you, use your products consistently and refer you to their friends. The term \u2018Inbound Marketing\u2019 was coined by HubSpot CEO Brian Halligan. Here’s Marketing Guru<\/span> Seth Godin<\/span><\/a> take on Inbound marketing:<\/span><\/p>\n