{"id":23294,"date":"2018-08-01T03:19:38","date_gmt":"2018-08-01T07:19:38","guid":{"rendered":"https:\/\/outgrow.co\/blog\/?p=23294"},"modified":"2024-06-26T05:25:23","modified_gmt":"2024-06-26T09:25:23","slug":"ecommerce-books","status":"publish","type":"post","link":"https:\/\/outgrow.co\/blog\/ecommerce-books","title":{"rendered":"10 Must Read eCommerce Books for a Thriving Business"},"content":{"rendered":"<div class=\"new-blog-post-content\">\n<h1 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"10_Must-Read_Books_for_a_Thriving_Business\"><\/span><b> 10 Must-Read Books for a Thriving Business<\/b><span class=\"ez-toc-section-end\"><\/span><\/h1><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69d2514e4a334\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d2514e4a334\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/outgrow.co\/blog\/ecommerce-books\/#10_Must-Read_Books_for_a_Thriving_Business\" title=\" 10 Must-Read Books for a Thriving Business\"> 10 Must-Read Books for a Thriving Business<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/outgrow.co\/blog\/ecommerce-books\/#Category_1_Starters\" title=\"Category #1: Starters\">Category #1: Starters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/outgrow.co\/blog\/ecommerce-books\/#Category_2_Main_Course\" title=\"Category #2: Main Course\">Category #2: Main Course<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/outgrow.co\/blog\/ecommerce-books\/#Category_3_Dessert\" title=\"Category #3: Dessert\">Category #3: Dessert<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/outgrow.co\/blog\/ecommerce-books\/#i\" title=\"\u00a0\">\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/outgrow.co\/blog\/ecommerce-books\/#Compliments_of_the_Chef\" title=\"Compliments of the Chef\">Compliments of the Chef<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/outgrow.co\/blog\/ecommerce-books\/#Founders_at_Work_by_Jessica_Livingston\" title=\"Founders at Work by Jessica Livingston\">Founders at Work by Jessica Livingston<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">From finding the right product to converting your shoppers into paying customers &#8211; the world of eCommerce is no cakewalk. What you need is a wholesome diet to feed your hunger for useful eCommerce information. And that\u2019s why we have decided to take you out on a date! We promise to put on the table the most interesting meal of your lives to satiate your hunger for knowledge &#8211; one that consists of 10 Must Read eCommerce Books for a Thriving eCommerce Business!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Category_1_Starters\"><\/span><strong>Category #1: Starters<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Behold our tantalizing appetizers! These books play an indispensable role in ensuring that you have all the information you need to start an online store. Take a look!<\/span><\/p>\n<h3>1. Janice Reynolds, Roya Mofazali \u2013 The Complete E-Commerce Book<\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Written by Janice Reynolds, a writer, speaker, and consultant in information technology &#8211; this book is a dynamic one-stop shop for all things eCommerce. <\/span><span style=\"font-weight: 400; font-size: 14pt;\">A step-by-step handbook, it provides easily implementable solutions to real problems faced by eCommerce entrepreneurs. From design competency and server configuration to public relations and sales &#8211; seems like this book delivers detailed and useful information to tackle all aspects of eCommerce. A must-read for those starting their e-store from scratch. For this very reason, it ticks off all the boxes on our checklist!<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads Rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/2890624-the-complete-e-commerce-book\" rel=\"nofollow\">3.3\/5<\/a><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-23298 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/11.jpg\" alt=\"must read ecommerce books\" width=\"280\" height=\"402\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/11.jpg 280w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/11-209x300.jpg 209w\" sizes=\"(max-width: 280px) 100vw, 280px\" \/><\/p>\n<h3><strong>2. The Startup Owner\u2019s Manual &#8211; Steve Blank, Bob Dorf<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This book took the startup world by storm with its proven, reliable advice and lessons. Allow your eCommerce business to flourish using the detailed, step-by-step information provided by Steve Blank and Bob Dorf on the massive work behind setting up your business. <\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Things to look out for &#8211; the <\/span><span style=\"font-weight: 400; font-size: 14pt;\">Business Model Canvas and the Customer Development Checklists developed by the authors using 10 years of experience.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/13557008-the-startup-owner-s-manual\" rel=\"nofollow\">4.1\/5<\/a><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-23301 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/22.jpg\" alt=\"must read ecommerce books\" width=\"262\" height=\"323\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/22.jpg 262w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/22-243x300.jpg 243w\" sizes=\"(max-width: 262px) 100vw, 262px\" \/><\/p>\n<h3><strong>3. Poke the Box by Seth Godin<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">We all know that the <a href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\">world of eCommerce<\/a> is highly volatile. If you\u2019re someone who\u2019s stuck at the starting line despite having great ideas, this book is for you. In this short motivational book, Seth Godin talks about the importance of getting off your back and starting instead of waiting for the \u201cright\u201d time.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Favorite quote: Please stop waiting for a map. We reward those who draw maps, not those who follow them.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/10368067-poke-the-box\" rel=\"nofollow\">3.8\/5<\/a><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-23302 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/33.jpg\" alt=\"must read books ecommerce\" width=\"640\" height=\"481\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/33.jpg 640w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/33-300x225.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/33-600x450.jpg 600w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<h2><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Category_2_Main_Course\"><\/span><strong>Category #2: Main Course<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Hungry for more? Of course, you are. After our delectable starters, we present to you our scrumptious main course. Marketing, <a href=\"https:\/\/outgrow.co\/blog\/website-conversion-strategies\">website optimization<\/a>, <a href=\"https:\/\/outgrow.co\/blog\/ecommerce-cro\">conversion<\/a>, customer care &#8211; these books cover all the bases. Feast your taste buds on this essential information to <a href=\"https:\/\/outgrow.co\/blog\/grow-ecommerce-business\">get your eCommerce business running successfully<\/a>.<\/span><\/p>\n<h3><strong>4. The 4-Hour Work Week &#8211; Tim Ferriss<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">We had to add this New York Times Best Seller to our list. Written at a time when Tim Ferriss was working fourteen-hour days at a sports nutrition supplement company, the book <\/span><span style=\"font-weight: 400; font-size: 14pt;\">gives real-life tips that can make both your business and your life more wholesome. Firstly, it provides you with an extensive and exhaustive <\/span><a href=\"https:\/\/tim.blog\/4-hour-workweek-tools\/\" rel=\"nofollow\"><span style=\"font-weight: 400; font-size: 14pt;\">list of resources<\/span><\/a><span style=\"font-weight: 400; font-size: 14pt;\"> for suppliers, product creators, analytical tools, and virtual assistants. Secondly, it gives you valuable pointers that shall surely make your life easier. Most importantly, it helps you make your life more productive. Feel free to check out this<\/span><a href=\"https:\/\/www.templatemonster.com\/blog\/5-things-small-ecommerce-entrepreneurs-can-learn-tim-ferriss\/\" rel=\"nofollow\"><span style=\"font-weight: 400; font-size: 14pt;\"> blog<\/span><\/a><span style=\"font-weight: 400; font-size: 14pt;\"> for how you can apply Tim\u2019s principles to your eCommerce business. <\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/368593.The_4_Hour_Workweek\" rel=\"nofollow\">3.8\/5<\/a><\/span><\/p>\n<p><b>Pro Tip:<\/b><span style=\"font-weight: 400; font-size: 14pt;\"> Don\u2019t have time to go through the whole book? Read the \u201cQuicklet\u201d on the book by David Lowe!<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone  wp-image-52232 aligncenter\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/08\/WORK-WEEK-NEW-300x247.png\" alt=\"Work-week-new\" width=\"624\" height=\"514\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/08\/WORK-WEEK-NEW-300x247.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/08\/WORK-WEEK-NEW.png 642w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/p>\n<h3><strong>5. What Great Brands Do &#8211; Denise Lee Yohn<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">It\u2019s always good to learn from the best, right? However, while it\u2019s easy to be awestruck by giants like <\/span><span style=\"font-weight: 400; font-size: 14pt;\">Apple, IKEA, and Nike, what you need to do is to break down the seemingly unattainable secrets of their success. So, do you say abracadabra, resort to voodoo or make sacrifices to the Almighty Marketing Gods? Neither, dear friends. For Denise Lee Yohn Reveals the scientific approach and the seven key principles that the world&#8217;s best brands consistently implement to turn their businesses into successes.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/18120212-what-great-brands-do\" rel=\"nofollow\">3.8\/5<\/a><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-23304 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/5.jpg\" alt=\"must read ecommerce books\" width=\"266\" height=\"400\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/5.jpg 266w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/5-200x300.jpg 200w\" sizes=\"(max-width: 266px) 100vw, 266px\" \/><\/p>\n<h3><strong>6. The Thank You Economy by Gary Vaynerchuk<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">It\u2019s foolhardy not to focus on marketing and <a href=\"https:\/\/outgrow.co\/blog\/social-media-hacks\">social media<\/a> when you run an eCommerce business. Gary Vaynerchuk reveals how your eCommerce business can harness all the changes and challenges inherent in the dynamic world of social media and turn them into tremendous opportunities for profit and growth. This book goes beyond dry numbers and mechanical instructions. It explains the benefits of not only embracing the social media phenomenon but also understanding it fully. It focuses on <a href=\"https:\/\/outgrow.co\/blog\/customer-engagement-strategies\">building genuine relations with your customers<\/a> and humanizing your business.<\/span><\/p>\n<p><b>Tip:<\/b><span style=\"font-weight: 400; font-size: 14pt;\"> We highly recommend that you check out the audiobook as well since it is read by Gary V himself! We already know that he is a great speaker, but the frequent off-script moments are priceless.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/9203287-the-thank-you-economy\" rel=\"nofollow\">3.8\/5<\/a><\/span><\/p>\n<h3><strong>7. The New Rules Of Marketing And PR by David Meerman Scott<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Social media plays a vital role in <a href=\"https:\/\/outgrow.co\/blog\/free-tools-for-website-traffic\">driving traffic<\/a> to your eCommerce store. So how does one create and implement a successful <a href=\"https:\/\/outgrow.co\/blog\/social-media-trends\">social media strategy<\/a>? Especially one that uses the latest web-based content like online videos, blogs, and mobile applications. This bestseller has got you covered. Master marketer David Scott provides you with all the information you need to raise visibility and<a href=\"https:\/\/outgrow.co\/blog\/boost-ecommerce-sales-using-interactive-content\"> increase sales<\/a> using modern<a href=\"https:\/\/outgrow.co\/blog\/ecommerce-marketing-tools\"> marketing tools<\/a> and <a href=\"https:\/\/outgrow.co\/blog\/marketing-trends\">marketing trends<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/17197005-the-new-rules-of-marketing-pr\" rel=\"nofollow\">3.9\/5<\/a><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-23305 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/77.jpg\" alt=\"must read ecommerce books\" width=\"234\" height=\"322\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/77.jpg 234w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/77-218x300.jpg 218w\" sizes=\"(max-width: 234px) 100vw, 234px\" \/><\/p>\n<h2><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Category_3_Dessert\"><\/span><strong>Category #3: Dessert<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">It\u2019s time for the most popular &#8211; and important &#8211; course. Just like your meal is incomplete without something sweet, your eCommerce business cannot succeed without analyzing and learning from your marketing efforts. Driving sales and getting traffic has to be supplemented by an effective analytics plan and therefore we give you just the books you need to implement one! <\/span><\/p>\n<h3><strong>8. Lean Analytics &#8211; Alistair Croll and Benjamin Yoskovitz<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This book\u2019s high rating speaks for itself. It helps you find out what metrics you need to focus on in order to connect to the right market and sell the right product. Learn from case studies and sample business models to get valuable insights that you, as an eCommerce marketer and entrepreneur, cannot do without. <\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/16033602-lean-analytics\" rel=\"nofollow\">4.1\/5<\/a><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-23306 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/88.jpg\" alt=\"must read ecommerce books\" width=\"335\" height=\"501\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/88.jpg 335w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/88-201x300.jpg 201w\" sizes=\"(max-width: 335px) 100vw, 335px\" \/><\/p>\n<h3><strong>9. You Should Test That &#8211; Chris Goward<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Just like the book says, <\/span><span style=\"font-weight: 400; font-size: 14pt;\"><a href=\"https:\/\/outgrow.co\/blog\/conversion-rate-optimzation\">conversion optimization<\/a> is part science and part art. From finding the right value proposition for your products\/services to knowing where to test and what to test, this book is a must-read for those who wish to create a successful eCommerce website. Chris Goward, the founder of Wider Tunnel, teaches you how <a href=\"https:\/\/outgrow.co\/blog\/conversion-rate-optimization-tips\">great conversion rates<\/a> are the result of an ongoing process of rigorous testing, scrutinizing, and experimentation.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/15869000-you-should-test-that\" rel=\"nofollow\">3.9\/5<\/a><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-23308 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/9.jpg\" alt=\"must read books ecommerce\" width=\"200\" height=\"252\" \/><\/p>\n<h3><strong>10. Convert! by Ben Hunt<\/strong><\/h3>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">What\u2019s the difference between an ordinary website and a great one? This is the question that web design expert Ben Hunt answers in his bestseller. You not only learn how to craft compelling calls to action and <a href=\"https:\/\/outgrow.co\/blog\/generate-more-leads\">optimize your website<\/a> but also get a rich understanding of your market in the process. <\/span><span style=\"font-weight: 400; font-size: 14pt;\">Read along and you shall certainly be <a href=\"https:\/\/outgrow.co\/blog\/customer-acquisition-strategies-ecommerce\">converting website visitors into customers<\/a> in no time!<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Goodreads rating: <a href=\"https:\/\/www.goodreads.com\/book\/show\/18915765-convert\" rel=\"nofollow\">3.8\/5<\/a><\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"i\"><\/span>\u00a0<img decoding=\"async\" class=\"aligncenter wp-image-23307 size-full\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/10.jpg\" alt=\"must read ecommerce books\" width=\"398\" height=\"499\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/10.jpg 398w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2018\/07\/10-239x300.jpg 239w\" sizes=\"(max-width: 398px) 100vw, 398px\" \/><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Compliments_of_the_Chef\"><\/span><strong>Compliments of the Chef<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Surprise Surprise! Just when you thought the meal was coming to a close! Everyone needs a little inspiration now and then and therefore, we present to you this choicest morsel to keep you going. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Founders_at_Work_by_Jessica_Livingston\"><\/span><strong>Founders at Work by Jessica Livingston<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">No one starts big and this collection of interviews with founders of famous technology companies teaches you just that. The wise anecdotes and funny discoveries shared in this book shall leave you inspired. Get set to learn and grow as an entrepreneur as you read about the early days &#8211; and mistakes &#8211; of founders like Steve Wozniak (Apple), Caterina Fake (Flickr), and Sabeer Bhatia (Hotmail). It&#8217;s rated <a href=\"https:\/\/www.goodreads.com\/book\/show\/98233.Founders_at_Work\" rel=\"nofollow\">3.9 out of 5<\/a> on Goodreads!<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">That\u2019s the end of this meal folks! <\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">In many respects, eCommerce is one of the most lucrative types of business you can get into today. However, it&#8217;s a volatile business because it relies heavily on service quality, web design, and functionality. Thankfully, there is a lot of good reading material to show you the way. We hope you enjoyed the spread we laid out for you. Do let us know if there are any other books that you\u2019d like added to our list.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Don&#8217;t forget to check out <a href=\"https:\/\/outgrow.co\/blog\/market-ecommerce-business\">10 Free Ways to market your eCommerce business<\/a>!<br \/>\n<\/span><\/p>\n<p><a href=\"https:\/\/app.outgrow.co\/signup\"><img decoding=\"async\" class=\"aligncenter wp-image-46895\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-300x62.png\" alt=\"General CTA\" width=\"794\" height=\"164\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-300x62.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-1024x210.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-768x158.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6.png 1198w\" sizes=\"(max-width: 794px) 100vw, 794px\" \/><\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>10 Must-Read Books for a Thriving Business From finding the right product to converting your shoppers into paying customers &#8211; the world of eCommerce is no cakewalk. What you need is a wholesome diet to feed your hunger for useful eCommerce information. And that\u2019s why we have decided to take you out on a date!&#8230;<\/p>\n","protected":false},"author":20,"featured_media":45170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[270],"tags":[167,248,121,249,250],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Must Read eCommerce Books for a Thriving Business<\/title>\n<meta name=\"description\" content=\"How do you succeed in the ever-changing world of eCommerce? Take a look at these 10 eCommerce books for a thriving business!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/outgrow.co\/blog\/wp-json\/wp\/v2\/posts\/23294\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Must Read eCommerce Books for a Thriving Business\" \/>\n<meta property=\"og:description\" content=\"How do you succeed in the ever-changing world of eCommerce? 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