{"id":28435,"date":"2021-07-04T09:22:17","date_gmt":"2021-07-04T13:22:17","guid":{"rendered":"https:\/\/outgrow.co\/blog\/?p=28435"},"modified":"2024-07-18T02:21:37","modified_gmt":"2024-07-18T06:21:37","slug":"how-to-do-a-giveaway","status":"publish","type":"post","link":"https:\/\/outgrow.co\/blog\/how-to-create-contests","title":{"rendered":"How to Do a Giveaway or Contest: The Easiest Way"},"content":{"rendered":"<div class=\"new-blog-post-content\">\n<h1><span class=\"ez-toc-section\" id=\"How_to_Do_a_Giveaway_or_Contest_The_Easiest_Way\"><\/span><strong>How to Do a Giveaway or Contest: The Easiest Way<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h1><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69dbad54ab65c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69dbad54ab65c\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/outgrow.co\/blog\/how-to-create-contests\/#How_to_Do_a_Giveaway_or_Contest_The_Easiest_Way\" title=\"How to Do a Giveaway or Contest: The Easiest Way\">How to Do a Giveaway or Contest: The Easiest Way<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/outgrow.co\/blog\/how-to-create-contests\/#Giveaway_vs_Contest_Whats_the_Difference\" title=\"Giveaway vs Contest: What\u2019s the Difference?\">Giveaway vs Contest: What\u2019s the Difference?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/outgrow.co\/blog\/how-to-create-contests\/#Why_Should_You_Do_a_Giveaway\" title=\"Why Should You Do a Giveaway?\">Why Should You Do a Giveaway?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/outgrow.co\/blog\/how-to-create-contests\/#How_to_Make_a_GiveawayContest_on_Outgrow\" title=\"How to Make a Giveaway\/Contest on Outgrow\">How to Make a Giveaway\/Contest on Outgrow<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/outgrow.co\/blog\/how-to-create-contests\/#Things_to_Keep_in_Mind_While_Running_a_Giveaway\" title=\"Things to Keep in Mind While Running a Giveaway\">Things to Keep in Mind While Running a Giveaway<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/outgrow.co\/blog\/how-to-create-contests\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/outgrow.co\/blog\/how-to-create-contests\/#FAQs\" title=\"FAQs\">FAQs<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<p>Hey there! I see you wondering \u201c<strong>how to do a giveaway<\/strong>\u201d. We love where you are going. Well, we have to say that is a good decision. After all, contests have a <strong><a href=\"https:\/\/outgrow.co\/blog\/stats-giveaways-contests\">conversion rate of almost 34%<\/a><\/strong>, which is higher than other content types. They can help you activate leads by giving rewards to users who share your content.<\/p>\n<p>Now, we understand that all of our readers might have different objectives for creating a contest or a giveaway. Some of you might be looking to <strong><a href=\"https:\/\/outgrow.co\/blog\/lead-generation-glossary\">generate leads<\/a><\/strong> or aiming to <strong>increase followers on social media<\/strong>. Meanwhile, others might be interested in <strong>increasing brand loyalty<\/strong>.<\/p>\n<p>Whatever your reasons may be, interactive giveaways and contests are here to save the day. Have a look at how to create contests and giveaways without coding or any other fuss.<\/p>\n<p>But first, here are some basics and tips to grab before you set out on this journey.<\/p>\n<p><a href=\"https:\/\/app.outgrow.co\/signup\"><img decoding=\"async\" class=\"aligncenter wp-image-46895\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-300x62.png\" alt=\"General CTA\" width=\"832\" height=\"172\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-300x62.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-1024x210.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6-768x158.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/04\/general-cta-6.png 1198w\" sizes=\"(max-width: 832px) 100vw, 832px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Giveaway_vs_Contest_Whats_the_Difference\"><\/span><strong>Giveaway vs Contest: What\u2019s the Difference?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Oftentimes, we use the words Giveaways and Contests interchangeably. But one must note that the two terms are actually different from each other. And if you want to learn how to do a giveaway, you need to know the difference.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-38693 aligncenter\" src=\"https:\/\/og-blog-css.outgrow.co\/blog\/wp-content\/uploads\/2019\/11\/2-3.jpg?x65579\" alt=\"how to do a giveaway\" width=\"514\" height=\"514\" \/><\/p>\n<h3><strong>What Is a Giveaway?<\/strong><\/h3>\n<p>Literally speaking, <strong>a giveaway is an act of giving away goods or services for free as a gift or premium<\/strong>. The most important element of a giveaway is that it doesn\u2019t expect anything in return.<\/p>\n<p>Giveaways are attractive because they are freebies! And, who wouldn\u2019t like some free stuff? (We wouldn\u2019t mind any :p) They are luck-based as the results are chosen at random and every participant has an equal chance of winning.<\/p>\n<p>Look at this giveaway example that gives the participants a chance to win free <a href=\"https:\/\/premade.outgrow.us\/protein-powder-giveaway\">protein powder<\/a>!<\/p>\n<p><img decoding=\"async\" class=\" wp-image-38694 aligncenter\" src=\"https:\/\/og-blog.outgrow.co\/blog\/wp-content\/uploads\/2019\/11\/3-3.jpg?x65579\" alt=\"how to do a giveaway\" width=\"897\" height=\"683\" \/><\/p>\n<h3><strong>What Is a Contest?<\/strong><\/h3>\n<p>Now, <strong>a contest is similar to a giveaway except that it asks for something in return<\/strong>. And, that something determines the participant\u2019s chance of winning. A contest, as the name suggests, is a competition where participants are supposed to do a task that decides their fate(in the contest).<\/p>\n<p>Have a look at this <a href=\"https:\/\/premade.outgrow.us\/Dress-to-impress\">fashion contest<\/a>. It requires the participants to share their portfolios and they\u2019ll win only if their portfolios are worthy.<\/p>\n<p><img decoding=\"async\" class=\" wp-image-38695 aligncenter\" src=\"https:\/\/og-blog.outgrow.co\/blog\/wp-content\/uploads\/2019\/11\/4-2.jpg?x65579\" alt=\"how to do a giveaway\" width=\"919\" height=\"691\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_Should_You_Do_a_Giveaway\"><\/span><strong>Why Should You Do a Giveaway?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Before understanding the \u201chow to do a giveaway\u201d question, let\u2019s understand \u201cwhy to do a giveaway\u201d. Engaging your audience isn\u2019t as easy as it used to be years ago. That\u2019s because people now want value addition.<\/p>\n<p>While great content is a great way to add value, sometimes, material value addition is the way to go. That\u2019s what giveaways are there for. <strong>They increase customer engagement, boost lead generation, increase social media following, and expand your brand value.<\/strong><\/p>\n<p>Moreover, an average of over <strong><a href=\"https:\/\/outgrow.co\/blog\/stats-giveaways-contests\">34% of new customers<\/a><\/strong> are acquired through contests and giveaways.<\/p>\n<p>Isn\u2019t that amazing? You bet it is!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Make_a_GiveawayContest_on_Outgrow\"><\/span><strong>How to Make a Giveaway\/Contest on Outgrow<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><strong>Selecting a Template<\/strong><\/h3>\n<p>1. <strong><a href=\"https:\/\/app.outgrow.co\/signup\">Login<\/a> to Outgrow&#8217;s dashboard<\/strong> and select Contest\/ Giveaways.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-41003\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-4.jpg\" alt=\"how to do a giveaway\" width=\"906\" height=\"346\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-4.jpg 906w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-4-300x115.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-4-768x293.jpg 768w\" sizes=\"(max-width: 906px) 100vw, 906px\" \/><\/p>\n<p>2. You can choose to start from scratch. Alternatively, you can select one of the various templates under <strong>\u2018Select a Template\u2019<\/strong>. The templates already include giveaways like the \u2018Black Friday template\u2019 and \u2018feature on the blog\u2019 template. They have been divided into different industries for your ease.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-41004\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-5.jpg\" alt=\"how to do a giveaway\" width=\"1539\" height=\"650\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-5.jpg 1539w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-5-300x127.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-5-1024x432.jpg 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-5-768x324.jpg 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-5-1536x649.jpg 1536w\" sizes=\"(max-width: 1539px) 100vw, 1539px\" \/><\/p>\n<p>3. Once you have selected your template, you can head over to the Outgrow Builder. On your welcome screen, you can <strong>choose your preferred background image<\/strong>, heading, button text, and logo through the \u2018Display\u2019 tab.<\/p>\n<h3><strong>Creating Your Giveaway\/Contest<\/strong><\/h3>\n<p>4. You can <strong>create your own heading, subheading, and button text<\/strong> through the panel on the right. Make sure you write actionable and enticing content that interests your prospects.<\/p>\n<p>5. <strong>Select your giveaway timeframe<\/strong>. This is your chance to utilize one of the most effective marketing strategies called the Fear of Missing Out (FOMO).<\/p>\n<p>6. Include sections in your giveaway through the panel on the left-hand side. <strong>Describe the prize and rules of your contest here<\/strong>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-41005\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-6.jpg\" alt=\"how to do a giveaway\" width=\"640\" height=\"481\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-6.jpg 640w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-6-300x225.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-6-600x450.jpg 600w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>7. You can <strong>choose to include pictures\/videos<\/strong> and descriptions as well. For instance, in this template, we have included 2 sections for prizes:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-41006\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-7.jpg\" alt=\"how to do a giveaway\" width=\"1921\" height=\"781\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-7.jpg 1921w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-7-300x122.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-7-1024x416.jpg 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-7-768x312.jpg 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-7-1536x624.jpg 1536w\" sizes=\"(max-width: 1921px) 100vw, 1921px\" \/><\/p>\n<p>8. Design your preferred footer and <strong>include your social media handles for ease of sharing<\/strong>. You can also include the feature text that is displayed on sharing through the \u2018share widget title\u2019 option.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-41007\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-14.jpg\" alt=\"how to do a giveaway\" width=\"551\" height=\"843\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-14.jpg 551w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-14-196x300.jpg 196w\" sizes=\"(max-width: 551px) 100vw, 551px\" \/><\/p>\n<h3><strong>Entry Form: Lead Generation Form<\/strong><\/h3>\n<p>Your entry form will ensure that you <strong>garner as many leads as possible from this giveaway<\/strong>. Include the optimal amount of fields to prevent dropouts. You can allow URL redirects and also ensure that duplicate leads do not get counted twice.<\/p>\n<p>You can also <strong>choose to use the Clearbit integration to enrich your lead data<\/strong>. It will automatically update the lead\u2019s data with information like their company name, size, location, etc.<strong> Consequently, you can use this information to <\/strong><strong><a href=\"https:\/\/outgrow.co\/blog\/segmentation-in-outgrow\">segment and target leads<\/a><\/strong>.<\/p>\n<h3>Configure and Analyze<\/h3>\n<p>Once you are satisfied with your giveaway, you can customize a lot of things under the \u2018Configure\u2019 tab. You can:<\/p>\n<ol>\n<li><strong>Choose the giveaway name<\/strong> and customize the URL<\/li>\n<li><strong>Configure the SEO settings<\/strong> to make sure that your target keywords are present in the SEO title and the meta description<\/li>\n<li><strong>Send custom emails to users<\/strong> once they enter your giveaway. You can modify your message and include attachments if you wish. A welcome or acknowledgment email always leaves a good impression and helps you <strong><a href=\"https:\/\/outgrow.co\/blog\/lead-nurturing\">nurture your prospects<\/a><\/strong>.<\/li>\n<li><strong>Integrate with 1000+ tools<\/strong><\/li>\n<li><strong>Embed your giveaway<\/strong> in a pop-up, chat, greet bar, sidenote, or as a custom embed<\/li>\n<li>Now, go to the \u201cAnalyze\u201d tab and <strong>see how your giveaway is performing<\/strong>. You can see the number of visits, number of leads generated, conversion rate, and more such statistics. Moreover, you\u2019ll find a bunch of recommendations to improve your giveaway or contest<\/li>\n<\/ol>\n<p>For a detailed explanation, head over to our <strong><a href=\"https:\/\/support.outgrow.co\/docs\">support docs<\/a><\/strong>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Things_to_Keep_in_Mind_While_Running_a_Giveaway\"><\/span><strong>Things to Keep in Mind While Running a Giveaway<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When you decide to do a giveaway, you need to understand every element of it. Everything about the giveaway should be designed to bring you maximum leads. And, we\u2019ll tell you every little thing you need to keep in mind while deciding how to do a giveaway. Let\u2019s start!<\/p>\n<h3><strong>1. Choose the Prize for Your Giveaway<\/strong><\/h3>\n<p>If you run a race, you\u2019d want to know the winning prize. right? The premise of a giveaway or contest is a prize. Before you start the giveaway, you need to be clear about what to offer.<\/p>\n<p><strong>Decide the prize based on what your audience would want from you.<\/strong> If your prize isn\u2019t attractive to your audience, the purpose of your giveaway remains unsolved. At the same time, make sure it goes well with your brand image.<\/p>\n<h3><strong>2. Determine the Entry Procedure for Your Contest<\/strong><\/h3>\n<p>Who is eligible to participate in your giveaway? If your giveaway has any restrictions with regard to age, location, or any other factor, specify them at the beginning.<\/p>\n<p>Also, <strong>figure out the entry procedure<\/strong>. What do the users have to do in order to participate? Do they have to engage with your posts or do they have to create something of their own that aligns with your brand? This is something you need to define beforehand.<\/p>\n<h3><strong>3. Consider a Brand Partnership<\/strong><\/h3>\n<p>Partnering with a brand is a great idea when it comes to giveaways. When a certain brand partners with you, they\u2019ll share your giveaway on their platform. And, when that happens, your <a href=\"https:\/\/keyhole.co\/blog\/reach-vs-impressions\/\">reach<\/a> will automatically increase, which means &#8211; wait for it &#8211; <strong>MORE LEADS<\/strong>!<\/p>\n<p>You get the reach from their page, they get the reach from your page, and the audience gets a chance to win freebies! Win-win-win!<\/p>\n<p><strong>Since influencer marketing is the new cool thing, you can partner with <a href=\"https:\/\/outgrow.co\/blog\/influencer-marketing-microinfluence\">micro-influencers<\/a> to reach specific audience segments.<\/strong> That can be easily done with <a href=\"http:\/\/www.microinfluence.co\">Microinfluence<\/a>. Specificity means qualified leads and that means <a href=\"https:\/\/outgrow.co\/blog\/ecommerce-cro\">higher conversion rates<\/a>!<\/p>\n<h3><strong>4. Pick a Campaign Hashtag<\/strong><\/h3>\n<p>Hashtags help your audience see your content exclusively. And, it gets easier for you to see who\u2019s talking about you. <strong>Selecting the right hashtag is important for a giveaway as it\u2019ll help you reach a wider audience and also keep track of the campaign\u2019s performanc<\/strong>e.<\/p>\n<p>It\u2019s also important to make sure that your hashtag is simple and not heavy-worded. For example, if we had to run a giveaway to offer a free Outgrow quiz, we\u2019d use \u201c#outgrowquiz\u201d as a hashtag and not \u201c#buildingcustominteractivecontentwithoutgrow\u201d. That was so long that you probably didn\u2019t even read it till the end. So yes, the moral of the story: keep it short and simple!<\/p>\n<h3><strong>5. Decide the Time Duration of Your Giveaway<\/strong><\/h3>\n<p>Hosting an indefinite giveaway makes no sense. How would you feel if you were made to run a race that doesn\u2019t end? Yes, okay, life\u2019s a never-ending race, but let\u2019s not get into an existential crisis right now, please.<\/p>\n<p><strong>Coming straight to the point, put a time restriction on your giveaway.<\/strong> The sense of urgency attracts more people. And, that\u2019ll get you more engagement.<\/p>\n<p>Giveaways created on Outgrow have a header that tells the visitor how much time is left for them to participate.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-38697 aligncenter\" src=\"https:\/\/og-blog-js.outgrow.co\/blog\/wp-content\/uploads\/2019\/11\/6-2.jpg?x65579\" alt=\"how to do a giveaway\" width=\"488\" height=\"136\" \/><\/p>\n<h3><strong>6. Launch and Promote your Instagram Contest<\/strong><\/h3>\n<p><strong>Before launching, create hype around your giveaway.<\/strong> Make posts like \u201cGoing live in 24 hours, turn your notifications on\u201d. This will make people want to follow you and engage more with your profile.<\/p>\n<p>After a proper launch, make sure you <a href=\"https:\/\/outgrow.co\/blog\/interactive-content-promotion-best-practices\">promote your giveaway\/contest<\/a> across social media platforms. Use Instagram ads to expand your reach. As said earlier, partner with brands and promote through their pages as well. Also, include this giveaway in your blogs as ads. Your visitors might get directed towards your Instagram profile and hey, that means new followers!<\/p>\n<p>Learn more about creating the right <a href=\"https:\/\/outgrow.co\/blog\/promo-graphics-giveaway\">promo graphics for your giveaway<\/a> here.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>So now, you can <strong><a href=\"https:\/\/outgrow.co\/blog\/best-practices-giveaways\">create the perfect giveaway\/contest<\/a> <\/strong>in the blink of an eye. What are you waiting for? Head to your Outgrow dashboard now and make use of the <strong><a href=\"https:\/\/outgrow.co\/blog\/interactive-content-guide\">best kind of interactive content<\/a><\/strong> there is! Start your <strong><a href=\"https:\/\/app.outgrow.co\/signup\">free trial<\/a><\/strong> now!<\/p>\n<p>For more tips, suggestions, and questions on <a href=\"https:\/\/outgrow.co\/blog\/contests-giveaways-examples\">how to do a giveaway or contest<\/a>, you know where to find us!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>FAQs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n\n<style>.kt-accordion-id28435_f9c0b6-b3 .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:10px;}.kt-accordion-id28435_f9c0b6-b3 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;background:#ffffff;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id28435_f9c0b6-b3 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transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}.kt-accordion-id28435_f9c0b6-b3 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;}.kt-accordion-id28435_f9c0b6-b3 .kt-accordion-header-wrap .kt-blocks-accordion-header:hover, body:not(.hide-focus-outline) .kt-accordion-id28435_f9c0b6-b3 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible{border-top-color:#eeeeee;border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#eeeeee;border-left-style:solid;}.kt-accordion-id28435_f9c0b6-b3 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible, .kt-accordion-id28435_f9c0b6-b3 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:#f3690e;border-top-style:solid;border-right-color:#f3690e;border-right-style:solid;border-bottom-color:#f3690e;border-bottom-style:solid;border-left-color:#f3690e;border-left-style:solid;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id28435_f9c0b6-b3 kt-accordion-has-3-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-basic kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"0\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-1 kt-pane28435_883eaf-01\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>1. How do I put a giveaway on my website?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p><strong>Outgrow lets you <a href=\"https:\/\/support.outgrow.co\/docs\/embedding-basics\">embed<\/a>&nbsp;the giveaway you create on your website in a few easy steps.<\/strong> You just need to copy the code from our no-code builder and paste it into your website. Here\u2019s how a full-page giveaway embed will look:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1596\" height=\"850\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-15.jpg\" alt=\"how to do a giveaway\" class=\"wp-image-41008\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-15.jpg 1596w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-15-300x160.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-15-1024x545.jpg 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-15-768x409.jpg 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/07\/Screenshot-15-1536x818.jpg 1536w\" sizes=\"(max-width: 1596px) 100vw, 1596px\" \/><\/figure><\/div>\n\n\n<p>Moreover, <strong>Outgrow offers a <a href=\"https:\/\/outgrow.co\/embeds\/\">variety of embed styles<\/a> like in-page, chat, pop-up, greet bar, etc.<\/strong><\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-2 kt-pane28435_bbda64-ce\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>2. How to do a giveaway on Instagram?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Hosting a giveaway on Instagram is as simple as it can get. <strong>Just make a giveaway contest without coding using these simple steps<\/strong> (discussed above).<\/p>\n\n\n\n<p>Then go about making engaging posts about your giveaway. Add the giveaway link in your Instagram bio where people can register for it. And finally, put creative reels and stories that include the swipe-up link. You can easily track how many people actually swipe up to register.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane28435_329d72-59\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>3. Do giveaways increase followers?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>They most definitely do. <strong>If you launch a giveaway and promote it on social media, it\u2019ll reach new people.<\/strong> When these new people see it, at least some of them will want to enter the contest. And, if they do that, they will want to stay updated about the results. So, they\u2019ll ultimately follow you.<\/p>\n\n\n\n<p>Now it\u2019s onto you to retain them. Post good content that adds value so that people don\u2019t unfollow you. Here are some <a href=\"https:\/\/outgrow.co\/blog\/social-media-hacks\/\">social media hacks<\/a> that you should try out.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>How to Do a Giveaway or Contest: The Easiest Way Hey there! I see you wondering \u201chow to do a giveaway\u201d. We love where you are going. Well, we have to say that is a good decision. After all, contests have a conversion rate of almost 34%, which is higher than other content types. They&#8230;<\/p>\n","protected":false},"author":20,"featured_media":47247,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[90,269,1084],"tags":[478,479,512],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Do a Giveaway or Contest: The Easiest Way<\/title>\n<meta name=\"description\" content=\"Looking to create highly converting lead magnets? 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