{"id":35699,"date":"2021-02-01T10:00:56","date_gmt":"2021-02-01T15:00:56","guid":{"rendered":"https:\/\/outgrow.co\/blog\/?p=35699"},"modified":"2026-04-14T09:47:47","modified_gmt":"2026-04-14T13:47:47","slug":"landing-page-software","status":"publish","type":"post","link":"https:\/\/outgrow.co\/blog\/landing-page-software","title":{"rendered":"Best Landing Page Software to Generate Leads and Save Time"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\" id=\"h-best-landing-page-software-to-generate-leads-and-save-time\"><span class=\"ez-toc-section\" id=\"Best_Landing_Page_Software_to_Generate_Leads_and_Save_Time\"><\/span><strong>Best Landing Page Software to Generate Leads and Save Time<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h1><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ec99fce5fc3\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ec99fce5fc3\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/outgrow.co\/blog\/landing-page-software\/#Best_Landing_Page_Software_to_Generate_Leads_and_Save_Time\" title=\"Best Landing Page Software to Generate Leads and Save Time\">Best Landing Page Software to Generate Leads and Save Time<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/outgrow.co\/blog\/landing-page-software\/#But_First_What_is_a_Landing_Page\" title=\"But First, What is a Landing Page?\">But First, What is a Landing Page?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/outgrow.co\/blog\/landing-page-software\/#Where_Can_You_Use_a_Landing_Page\" title=\"Where Can You Use a Landing Page?\">Where Can You Use a Landing Page?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/outgrow.co\/blog\/landing-page-software\/#What_Is_a_Landing_Page_Builder\" title=\"What Is a Landing Page Builder?\">What Is a Landing Page Builder?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/outgrow.co\/blog\/landing-page-software\/#So_what_makes_a_good_landing_page\" title=\"So, what makes a good landing page?\">So, what makes a good landing page?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/outgrow.co\/blog\/landing-page-software\/#How_to_Create_a_Landing_Page\" title=\"How to Create a Landing Page?\">How to Create a Landing Page?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/outgrow.co\/blog\/landing-page-software\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Finding the perfect landing page software for your use case can be tough. Especially when a quick Google search gives you 18,50,00,000 results. But don\u2019t worry, we have got you covered.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">What follows is a list of the best landing page software for <strong><a href=\"https:\/\/outgrow.co\/blog\/improve-landing-page-conversions\">driving traffic and conversions<\/a><\/strong> in 2023.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-but-first-what-is-a-landing-page\"><span class=\"ez-toc-section\" id=\"But_First_What_is_a_Landing_Page\"><\/span><strong>But First, What is a Landing Page?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">A landing page is a standalone web page designed to make people take a particular action. These come in place when you have a certain goal in mind, eg. &#8211; generating leads for a specific campaign.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">So, rather than directing your audience to your general website, you can direct them to a <strong><a href=\"https:\/\/outgrow.co\/blog\/personalized-ads-landing-pages\">personalized landing page<\/a><\/strong> designed with a particular goal or audience in mind. This gives your audience a clear call to action (instead of randomly searching your website), hence boosting conversions.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-where-can-you-use-a-landing-page\"><span class=\"ez-toc-section\" id=\"Where_Can_You_Use_a_Landing_Page\"><\/span><strong>Where Can You Use a Landing Page?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Landing pages can be used to encourage newsletter signups, webinar invites, free ebook promotions, <a href=\"https:\/\/www.eventbrite.com\/blog\/event-registration-form-template-ds00\/\" target=\"_blank\" rel=\"noreferrer noopener\">event registrations<\/a>, etc.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Now that that\u2019s out of the way&#8230;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-a-landing-page-builder\"><span class=\"ez-toc-section\" id=\"What_Is_a_Landing_Page_Builder\"><\/span><strong>What Is a Landing Page Builder?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">A landing page builder is a software that helps you easily put together all the elements that make a good landing page optimized for conversions.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-so-what-makes-a-good-landing-page\"><span class=\"ez-toc-section\" id=\"So_what_makes_a_good_landing_page\"><\/span><strong>So, what makes a good landing page?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Value proposition<\/strong> -an irresistible offer<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>CTA<\/strong> &#8211; a clear call to action<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Visuals<\/strong> &#8211; that evoke emotions<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Whitespaces<\/strong>&#8211; to avoid clutter<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Social proof<\/strong> &#8211; to validate your product<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong><strong>Interactive content<\/strong> &#8211; <\/strong>to <a href=\"https:\/\/outgrow.co\/blog\/interactive-landing-pages\">maximize traffic<\/a> and qualified leads<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">While this list has the best of the best landing page software, here are some things you need to keep in mind before zeroing in on one.<\/span><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>A\/B testing feature<\/strong> &#8211; If there\u2019s one feature that you need to have on landing page software, it\u2019s this. A\/B\/x tests allow you to make minor tweaks to your landing page and measure the impact of those tweaks on your CTRs and other important metrics<\/span> with support from an <a href=\"https:\/\/www.appsierra.com\/services\/qa-consulting\">Appsierra testing service provider<\/a>.<\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Integrations<\/strong> &#8211; If you are using other tools as part of the sales funnel like an auto-responder for emails or a tool for creating checkout pages, you must double-check the integrations offered.<\/span><\/li>\n\n\n\n<li><strong style=\"font-size: 14pt;\">Analytics <\/strong><span style=\"font-size: 14pt;\">&#8211; This provides you with data that you can use to conclude what\u2019s working for you or what you need to change on your landing page.<\/span><\/li>\n\n\n\n<li><strong style=\"font-size: 14pt;\">Optimized for devices<\/strong><span style=\"font-size: 14pt;\"> &#8211; <\/span><a style=\"font-size: 14pt;\" href=\"https:\/\/www.statista.com\/statistics\/277125\/share-of-website-traffic-coming-from-mobile-devices\/\" rel=\"nofollow\">50.81% of traffic<\/a><span style=\"font-size: 14pt;\"> on websites was generated through mobile in the quarter ending 31st September 2020. This explains why the focus should be on both web and mobile.<\/span><\/li>\n\n\n\n<li><strong style=\"font-size: 14pt;\">Design features and templates<\/strong><span style=\"font-size: 14pt;\"> &#8211; The more options the better. A feature-rich landing page builder helps you try out a bunch of styles before finalizing a great landing page that suits your branding and objectives the best.<\/span><\/li>\n\n\n\n<li><strong style=\"font-size: 14pt;\">Learning curve<\/strong><span style=\"font-size: 14pt;\"> &#8211; The smaller the learning curve in a landing page tool, the better. However, it really depends on your use case. An enterprise client may be comfortable with a relatively difficult tool while a freelancer or small business may not.<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-create-a-landing-page\"><span class=\"ez-toc-section\" id=\"How_to_Create_a_Landing_Page\"><\/span><strong>How to Create a Landing Page?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Well, it\u2019s not as tough as it seems. Here are our favorite landing page software for all your unique use cases:- <\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-elementor\">1. <strong><a href=\"https:\/\/elementor.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Elementor<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"454\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/elementor-1024x454.png\" alt=\"Elementor\" class=\"wp-image-48805\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/elementor-1024x454.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/elementor-300x133.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/elementor-768x340.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/elementor-1536x681.png 1536w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/elementor.png 1839w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-size: 14pt;\">A powerful website builder, Elementor enables users to create stunning, comprehensive WordPress websites without writing a single line of code. Boasting a <a href=\"https:\/\/elementor.com\/features\/landing-page-builder\/\">powerful landing page builder<\/a>, Elementor users can leverage its powerful drag &amp; drop editor, along with 90+ widgets and 300+ templates. Elementor also offers some of the most dynamic marketing features on the market. These include A\/B testing, a powerful popup form builder, and countless integrations (including various WordPress plugins).<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features\">Key Features<\/h4>\n\n\n\n<ul>\n<li><span style=\"font-size: 14pt;\"><strong>Drag &amp; drop editor<\/strong>: An industry leader, Elementor\u2019s live editor lets you create your landing pages in a complete visual canvas, with zero coding required.<\/span><\/li>\n\n\n\n<li><span style=\"font-size: 14pt;\"><strong>Popup form builder:<\/strong> Users can effortlessly create forms for new leads, newsletter subscriptions, customer feedback, user surveys, event registrations, and job applications<strong>. <\/strong>Users can collect the information they need using 20 dedicated form fields and customize the design and layout of the form to perfectly match it to their popup.<\/span><\/li>\n\n\n\n<li><span style=\"font-size: 14pt;\"><strong>3rd-party integrations: <\/strong>Elementor users can seamlessly integrate their landing pages with leading marketing and CRM tools, like Mailchimp, HubSpot, or GetResponse, and engage with customers on all fronts. Additionally, Elementor users can sync their pages with analytics &amp; optimization tools, such as Google Analytics, Hotjar, and Optimizely. That way. They can track and gain insights into your visitors\u2019 behavior and optimize conversions &amp; ROI.<\/span><\/li>\n\n\n\n<li><span style=\"font-size: 14pt;\"><strong>Optimal speed and SEO: <\/strong>Elementor landing pages are designed to reduce bounce rates and provide leads with an enhanced experience. Elementor is always built with speed and performance in mind.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-size: 14pt;\"><strong>&nbsp;Pricing:<\/strong> Free + Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-instapage\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element><strong>2. <a class=\"sitechecker_casdrwead_11wsd\" href=\"https:\/\/instapage.com\/\" rel=\"nofollow\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element>Instapage<\/a><\/strong><\/h3>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">is a dedicated landing page software. This tool allows for A\/B tests as well as multivariate tests. Moreover, Instapage has over 120 integrations. What makes it really easy to use is its drag &amp; drop builder. Its core solutions include lead generation via landing pages for ad campaigns as well as sales pages for eCommerce sales.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1024\" height=\"414\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/instapage-new.png\" alt=\"Instapage\" class=\"wp-image-50240\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/instapage-new.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/instapage-new-300x121.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/instapage-new-768x311.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This landing page builder provides widgets \u2014 including videos, countdown timers, and custom widgets through code.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-1\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Instapage offers a huge <strong>variety of integrations<\/strong> for email marketing campaigns, CRMs, and analytics. Moreover, <a href=\"https:\/\/support.outgrow.co\/docs\/instapage-embed-outgrow-experiences\">Outgrow\u2019s integration with Instapage<\/a> allows you to create kick-ass personalized <strong>interactive content like quizzes<\/strong>, calculators, assessments, and giveaways for your landing pages!<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Heatmaps <\/strong>are a novel analytics feature offered by Instapage. This gives you a sense of where the audience is focusing while viewing your webpage.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Additionally, Instapage allows you to <strong>streamline your ad flows<\/strong> using a feature called Admaps where you can clearly view the different steps involved in your campaign.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">This landing page software offers AMP landing pages for a <strong>fast post-click experience<\/strong> even on mobile phones.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">The tool has <strong>over 500+ layouts<\/strong> by industry and use cases.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Moreover, the Instablocks feature allows you to <strong>save parts of pre-built landing pages<\/strong> and reuse them in other landing pages without having to build them again.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Instapage also allows for personalized post-click experiences that can be used for your <a href=\"https:\/\/outgrow.co\/blog\/interactive-content-abm-strategy\">ABM strategy<\/a>. So, you can attach <strong>UTM parameters to track<\/strong> and redirect users to specific landing pages based on their location, browser type, or device type, to name a few.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Lastly, the <strong>\u201cCollaboration\u201d feature<\/strong> allows you to have all your teammates onboard so that multiple iterations don\u2019t delay the process. You can make changes at once by collaborating.<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-case-study\"><strong>Case Study<\/strong><\/h4>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">HelloFresh, a one-meal kit provider, was facing issues in providing personalized experiences to their clients \u2014 across 13 countries.&nbsp;Using Instapage they created dynamic post-click experiences and conducted multiple A\/B tests to see what fits the best.&nbsp;They created sales pages for their eCommerce sales and education pages for clients who wanted to know more about the products before the purchase.<\/span><\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-results\">Results<\/h5>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">33% reduction in landing page production time<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">30% increase in CTR<br><\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-leadpages\"><strong>3. <a href=\"https:\/\/www.leadpages.com\/\" rel=\"nofollow\">Leadpages<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/leadpages-1024x348.png\" alt=\"Leadpages\" class=\"wp-image-48808\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/leadpages-1024x348.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/leadpages-300x102.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/leadpages-768x261.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/leadpages-1536x523.png 1536w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/leadpages.png 1731w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Leadpages\u2019 product offerings include a website builder, landing page builder, pop-ups, and alert bars. This landing page software has 150+ standard and drag &amp; drop templates that are mobile responsive. It has some of the most powerful marketing tools for lead generation and sales \u2014&nbsp; mobile optimizations, A\/B testing features, 40+ integrations, 5 free sub-accounts for collaborative work, online payments via Stripe integration, and much more.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-2\"><strong>Key Features&nbsp;<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">One of the best features is that Leadpages helps you create <a href=\"https:\/\/outgrow.co\/blog\/calculator-vs-landing-pages\"><strong>high<\/strong> <strong>converting landing pages<\/strong><\/a>, so much so that their templates can be filtered based on their conversation likelihood.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">The Leadbox\u2122 feature provides key metrics to measure the <strong>performance of your pop-up and alert bars<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Moreover, it offers a <strong>huge variety of widgets<\/strong> from buttons and forms to progress bars, Calendly embeds, checkouts, and custom widgets through HTML.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">In fact, its <strong>Lead Meter <\/strong>feature in the builder predicts the landing page\u2019s performance before you publish it.<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-case-study-1\"><strong>Case Study<\/strong><\/h4>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Dan is a marketer whose recent client was a real estate company looking to sell a condo. Dan started a Facebook advertising campaign and wanted his landing pages to be simple and effective.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">And in his experience, Leadpages\u2019 templates came out to be the most highly converting landing pages.<\/span><\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-dan-useful-insights\"><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Dan Useful Insights<\/strong><\/span><\/h5>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">The ads can do only so much and it ultimately comes down to your value offering.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Make a unique opt-in offer that is irresistible and tailored to your audience.<\/span><\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-result\">Result<\/h5>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Dan Henry Turned $441 in Facebook Ads into $900,000 in real estate sales<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-kartra\"><strong>4. <a href=\"https:\/\/home.kartra.com\/\" rel=\"nofollow\">Kartra&nbsp;<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"606\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/kartra-1024x606.png\" alt=\"Kartra\u00a0\" class=\"wp-image-48809\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/kartra-1024x606.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/kartra-300x178.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/kartra-768x455.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/kartra.png 1451w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This landing page builder is essentially a Swiss army knife for your business.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Dynamic landing pages for capturing leads, sales pages for eCommerce businesses, and check<\/span> out<span style=\"font-weight: 400; font-size: 14pt;\"> or an upsell page &#8211; the entire flow can be created using an IF and THEN automation. You can also build mailing lists and put these leads in buckets as they go down the funnel and easily track them.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Kartra also makes it easy to share the campaigns created by clients without the need to share their Kartra credentials. These user-generated funnels can also be sold or shared on their inbuilt platform that they call the Kartra marketplace.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Kartra additionally offers an affiliate management system.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-3\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">You <strong><a href=\"https:\/\/vengreso.com\/blog\/save-time-with-flymsg\">save time<\/a> and cost<\/strong> as one tool helps you build the entire funnel.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">All your user data from various channels are available on one dashboard.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">The agency account allows agency owners to <strong>centrally manage client accounts<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Their marketplace consists of <strong>pre-built campaigns<\/strong> (including landing pages) that you can directly implement in your campaigns with minor tweaks.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Their <strong>video functionality <\/strong>allows you to create professional course videos.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-mailerlite\"><strong>5. <a href=\"https:\/\/www.mailerlite.com\/\" rel=\"nofollow\">Mailerlite<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"482\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/mailerlite-1024x482.png\" alt=\"Mailerlite\" class=\"wp-image-48810\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/mailerlite-1024x482.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/mailerlite-300x141.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/mailerlite-768x361.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/mailerlite-1536x723.png 1536w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/mailerlite.png 1579w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Mailerlite is predominantly an email marketing software. But it offers a free landing page builder under their free plan for up to 5 landing pages and 1000 subscribers.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">You can create personalized blocks like Instapage and Kartra; showing different emails and landing pages to different categories of audiences. However, the A\/B split testing features and heatmap analytics are only available in their higher plans.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Mailerltie\u2019s landing page software has an intuitive drag-drop builder as well. You can choose from 25+ templates and over 25 \u2018content blocks\u2019 like newsletter archives, <a href=\"https:\/\/www.sliderrevolution.com\/design\/carousel-slider\/\">image carousels<\/a>, testimonials, events, and contact forms.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-4\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">In addition to Mailerlite\u2019s free plan (offering 5 free landing pages), you can use <strong>SitesPro<\/strong>, an optional add-on to MailerLite, that offers <strong>unlimited websites, landing pages, and custom domains<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Mailerlite provides a <strong>bunch of integrations<\/strong> both native and via Zapier.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">You can add <strong>notification bars<\/strong> to inform your landing page visitors about important changes or use them as cookie notifications.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It also provides <strong>heatmaps for analytics<\/strong>.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Free + Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-thrive-themes\"><strong>6. <a href=\"https:\/\/thrivethemes.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Thrive Themes<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"503\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/thrivethemes-1024x503.png\" alt=\"Thrive Themes\" class=\"wp-image-48811\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/thrivethemes-1024x503.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/thrivethemes-300x147.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/thrivethemes-768x377.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/thrivethemes-1536x755.png 1536w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/thrivethemes.png 1829w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><a href=\"https:\/\/thrivethemes.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Thrive Themes<\/a> is essentially a WordPress plugin and theme builder that offers a whole suite of tools that help you build conversion-optimized websites and landing pages.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Its offerings include the \u201cThrive Architect\u201d for creating landing pages, \u201cThrive Optimize\u201d for A\/B testing and reporting, \u201cThrive Leads\u201d for the mailing list, \u201cThrive Apprentice\u201d to build online courses, and much more.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">You can choose from over 100 pre-built landing pages or make one from scratch across use cases like lead generation, sales pages, courses, etc.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-5\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li>S<span style=\"font-weight: 400; font-size: 14pt;\">ince it\u2019s a WordPress plugin, its prebuilt landing page templates easily <strong>integrate with the general settings of your WordPress<\/strong>. As the image shows, it will automatically pick your terms and conditions, privacy policy, disclaimer, contacts, etc.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It allows you to add elements like countdown timers, testimonials, and credit card icons including entire blocks consisting of text, images, etc. in your landing page just like Instapage does. Again, you can choose from <strong>100s of pre-designed<\/strong> blocks here.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Its landing page creator also allows you to <strong>customize for mobile devices<\/strong> such that you can remove elements that you don&#8217;t want on certain devices.<\/span><\/li>\n\n\n\n<li>I<span style=\"font-weight: 400; font-size: 14pt;\">t offers <strong>full page-width layouts<\/strong> for images, hover effects, and a wide variety of other styles without coding.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Any feature available is <strong>not gated behind expensive plans<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">You can concurrently run <strong>unlimited A\/B tests<\/strong> with unlimited variations.<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-case-study-2\"><strong>Case Study<\/strong><\/h4>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">David, a content writer, and consultant created a landing page using Thrive Themes to sell his ebook on &#8211; how landing pages work.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">David was looking for a way to monetize this ebook via automation and his minimal involvement.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">He generated leads via blog posts and newsletters that were directed to this long-form sales page, built with Thrive Themes\u2019 landing page builder Thrive Architect.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">From here, the more people David gets to visit his sales page, the higher his revenue. With Thrive Themes he automated the procedure and no longer needed to actively manage his leads and signups generated through the landing page.<\/span><\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-result-1\">Result<\/h5>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Since launching the book in September 2017, David has generated over $13000 in value.&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-getresponse\">7<strong>. <a href=\"https:\/\/eu.getresponse.com\/\" rel=\"nofollow\">GetResponse&nbsp;<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1024\" height=\"487\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/getresponse-new-2.png\" alt=\"Get Response\" class=\"wp-image-50232\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/getresponse-new-2.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/getresponse-new-2-300x143.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/getresponse-new-2-768x365.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">GetResponse is software for the entire conversion funnel. From email marketing to landing pages to marketing automation &#8211; their features are divided into role-based and activity-based solutions.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">It\u2019s a drag &amp; drop landing page builder with provisions to create pop-ups, forms, webinars, and eCommerce pages. It has over 150 professionally designed templates and 200+ integrations with an in-depth reporting dashboard.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-6\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">We all know interactive content is taking center stage. Using <a href=\"https:\/\/support.outgrow.co\/docs\/getresponse-and-outgrow-integration\">Outgrow GetResponse integration<\/a> you can <strong>create interactive experiences<\/strong> that are designed for conversion and engagement.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It gives its users access to <strong>Shutterstock images and gif<\/strong> files from Giphy.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Furthermore, Getresponse\u2019s webinar software allows you to conduct <strong>unlimited webinars<\/strong> with up to 1000 live attendees.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It is an all-in-one tool for your <strong>entire marketing funne<\/strong>l with great value for money.<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-case-study-3\"><strong>Case Study<\/strong><\/h4>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Lavito, one of Getresponse\u2019s clients, used its landing page software to redirect their email subscribers to a landing page by using a survey on their newsletter. It was all seamlessly integrated into the platform for improved customer experience.<\/span><\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-result-2\">Result<\/h5>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Within a month, they saw 1017 responses, and the feedback was then used to improve the platform and gauge customer preferences.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-8-bitrix24\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element>8<strong>. <a class=\"sitechecker_casdrwead_11wsd\" href=\"https:\/\/www.bitrix24.com\/\" rel=\"nofollow\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element>Bitrix24<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1024\" height=\"486\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/bitrix24-new.png\" alt=\"Bitrix 24\" class=\"wp-image-50242\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/bitrix24-new.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/bitrix24-new-300x142.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/bitrix24-new-768x365.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Bitrix24 is essentially a CRM tool that offers multiple features including site building tools. So you can use it to build landing pages, sales pages, email newsletters, online ordering pages, etc. They offer features such as industry-specific templates, marketing automation, live chat widget, and autoresponders to name a few.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Bitrix24 is ideal for small businesses or startups looking to build simple landing pages with other essential tools to play with on a tight budget.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-7\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Bitrix24 offers in its <strong>free plan<\/strong> &#8211; free unlimited landing pages + free hosting + <a href=\"https:\/\/capsulecrm.com\/free-crm\/\">free CRM<\/a> and marketing tools. It however has the Bitrix24 branding.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It has an intuitive landing page builder with blocks and <strong>no code<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Its biggest benefit is the integration it offers. Any lead that converts on your Bitrix24 landing page gets added to Bitrix\u2019s CRM. You can then start marketing to them (emails, SMSes, etc.) for <strong>free up to 1000 leads per month<\/strong> on their free plan.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It is an <strong>open-source software<\/strong> which means you can add or customize features to fit your needs.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-9-launchrock\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element>9<strong>. <a class=\"sitechecker_casdrwead_11wsd\" href=\"https:\/\/www.launchrock.com\/\" rel=\"nofollow\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element>Launchrock<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1024\" height=\"425\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/launchrock-new.png\" alt=\"Launch Rock\" class=\"wp-image-50243\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/launchrock-new.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/launchrock-new-300x125.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/launchrock-new-768x319.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Launchrock is a landing page software that also offers a community to those starting up and launching their product. It provides an ecosystem \u2014 early customer acquisition, a landing page builder, a whole suite of marketing tools, and guides and resources.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">This landing page software has a simple builder with premade templates and customizable pages using codes for advanced needs.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">You can even add floating sign-up forms, add or delete blocks, and change themes according to your needs.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-8\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Launchrock offers resources to educate newbie founders across steps in the startup journey including &#8211;<strong> ideation, planning, product launch,<\/strong> and even <strong>funding.<\/strong><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Additionally, it offers <strong>pre-launch communities and email campaigns<\/strong> where you can talk to early customers and implement relevant suggestions.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">The tool has a drag &amp; drop <strong>WYSIWYG editor<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Launchrock offers a <strong>free landing page builder<\/strong> apart from its premium plans.<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-case-study-4\"><strong>Case Study<\/strong><\/h4>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">The Women\u2019s Fund of Central Ohio is a non-profit organization that leveraged Launchrock to take its annual fundraising event to a whole new level.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">2 months ahead of their event they created \u201claunching soon\u201d pages to generate buzz around the upcoming fundraiser. They even shared the landing pages on social media and email drip campaigns to boost the reach.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Moreover, they did something smart and gave incentives to generate leads.<\/span><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Anyone who provided their email got a link to secure their tickets one day before everyone else.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Those who referred at least 3 friends to sign up for the event got an exclusive chance to meet the chief guest.<\/span><\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-result-3\">Result<\/h5>\n\n\n\n<p><span style=\"font-size: 14pt;\">The three-week campaign generated more than 500 signups to the Launchrock page. And the organization saw success like no previous event of theirs had seen!<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Free + Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-10-hubspot\">10<strong>. <a href=\"https:\/\/www.hubspot.com\/\" rel=\"nofollow\">HubSpot<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1024\" height=\"453\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/hubspot-new-2.png\" alt=\"Hubspot\" class=\"wp-image-50235\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/hubspot-new-2.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/hubspot-new-2-300x133.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/hubspot-new-2-768x340.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">HubSpot has consistently tried to be the jack of all trades in the SaaS industry. They offer CRM tools that have all the features and integrations you need for inbound marketing, sales, and automation.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Adding to the long list of their product offerings is their free landing page builder tool. However, the number of free templates is limited and you can\u2019t run A\/B tests. Moreover, to access their advanced features, you\u2019ll need their marketing professional plan.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-9\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Their landing page is <strong>divided into sections<\/strong> which makes it easy to navigate the builder and make changes. However, it can also get restrictive because of that very reason.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Their builder also has a tool that offers <strong>suggestions to optimize<\/strong> the page for high conversion.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It is a great tool if you are already part of the <strong>HubSpot ecosystem.<\/strong> In this case, leads generated on these landing pages will automatically get added to your contacts.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Naturally, there is <strong>seamless integration<\/strong> with their marketing and sales automation software.<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-case-study-5\"><strong>Case Study<\/strong><\/h4>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">iAdvize, a SaaS company, was using multiple tools for its marketing automation procedure and was finding it tough to link all the data.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">They then switched to HubSpot and created several landing pages consisting of ebooks, videos, etc.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">All the leads generated on these landing pages seamlessly integrated with HubSpot\u2019s CRM and all the data was under one roof. They created workflows and A\/B tested multiple landing pages and email campaigns.<\/span><\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-result-4\">Result<\/h5>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Traffic to the iAdvize website went up by 3X, lead generation increased by 4X, while the sales cycle shortened by 50%<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Free + Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-11-landingi\"><strong>11. <a href=\"https:\/\/landingi.com\/\" rel=\"nofollow\">Landingi<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/landingi-1024x576.png\" alt=\"Landingi\" class=\"wp-image-48816\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/landingi-1024x576.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/landingi-300x169.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/landingi-768x432.png 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/landingi-1536x864.png 1536w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/05\/landingi.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Landingi is an exclusive landing page builder. Additionally, they also have the feature to create ad banners and pop-ups.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">You can choose from a wide range of landing page templates based on your industry and goal. Their builder is drag and drop in every sense of the term without any restrictions on where you wish to place the widgets. Moreover, it has analytics and optimization features such as personalization in landing pages.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-10\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li>Y<span style=\"font-weight: 400; font-size: 14pt;\">ou can create a \u2018Thank You\u2019 page within the same editor as the main page. So if you\u2019re creating an email newsletter signup landing page and want a subsequent \u2018Thank You\u2019 page, you won\u2019t have to find another template and build it from scratch.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Landingi offers<strong> 4 different kinds of triggers for the popups.<\/strong> Hence, you can go for an exit-intent popup, a popup depending on the scroll depth or time spent on the website, or even when the users take any action on the page.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It has a <strong>one-click duplication<\/strong> feature making A\/B\/X tests easier.<\/span><\/li>\n\n\n\n<li>T<span style=\"font-weight: 400; font-size: 14pt;\">his landing page software also offers a huge library of <strong>icons and templates<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Furthermore, they also offer a <strong>WordPress plugin.<\/strong><\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-case-study-6\"><strong>Case Study<\/strong><\/h4>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Fly in the Cloud, a Landingi client, is a consultant in the IT industry providing software solutions and they were looking to run marketing campaigns. For this, they needed a landing page builder that could build huge numbers of landing pages quickly and easily.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Hence, they created webinar invitation landing pages using Landingi. They also made use of a novel feature in Landingi\u2019s builder which allowed them to duplicate the same landing page in multiple languages.<\/span><\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"h-result-5\">Result<\/h5>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Their Polish landing page had a conversion rate of&nbsp; 28.39% with 220 leads.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-12-kajabi\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element><strong>12. <a class=\"sitechecker_casdrwead_11wsd\" href=\"https:\/\/kajabi.com\/\" rel=\"nofollow\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element>Kajabi<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1024\" height=\"606\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/kajabi-new.png\" alt=\"Kajabi\" class=\"wp-image-50245\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/kajabi-new.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/kajabi-new-300x178.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/kajabi-new-768x455.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Kajabi says, \u201cWhy pay more for 10 separate tools when you can do the job better with one?\u201d, and it\u2019s true.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Kajabi is an all-in-one tool for your entire business. You can build websites and landing pages, make a product out of your online courses, and build an entire marketing automation funnel. You can also classify your audience based on their behavior into separate buckets through which you can easily retarget them.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-11\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\">This product-building tool has efficient layouts to let you <strong>create mini-courses<\/strong>, memberships, etc within a couple of hours.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It is an <strong>all-in-one software<\/strong> that cuts down the spending and complexity of multiple integrations.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It has a <strong>built-in shopping cart<\/strong> and integrations with payment software and does not charge a transaction fee.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">Kajabi also has its <strong>own app<\/strong> where you can learn from industry experts and the rest of the Kajabi community.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Paid<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-13-lander\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element><strong>13. <a class=\"sitechecker_casdrwead_11wsd\" href=\"https:\/\/landerapp.com\/\" rel=\"nofollow\"><sitechecker_element class=\"sitechecker_asdddg_aaqaa_ligth\"><\/sitechecker_element>Lander<\/a><\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1024\" height=\"361\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/landerapp-new.png\" alt=\"Lander\" class=\"wp-image-50244\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/landerapp-new.png 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/landerapp-new-300x106.png 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2023\/07\/landerapp-new-768x271.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Lander\u2019s home page says<\/span>: Best landing page features that make you a marketing pro<\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">But you surely don\u2019t need to be a marketing pro to use this tool as its builder is super easy and intuitive.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">It is a landing page software that offers 100+ landing page templates along with powerful A\/B testing features.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-features-12\"><strong>Key Features<\/strong><\/h4>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Dynamic text replacemen<\/strong>t helps users to personalize their landing pages.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">It is easy to use and has a <strong>small learning curve<\/strong>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">The <strong>auto-fill feature<\/strong> fills in the details of a recurring customer without the need to fill in every time.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400; font-size: 14pt;\">The landing pages can also be <strong>published on Facebook<\/strong>. Their FB landing page templates are optimized for Facebook&#8217;s aspect ratio. So now, you can optimize your Facebook page for conversion.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\"><strong>Pricing<\/strong>: Pai<\/span>d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Best landing page software for all your use cases in 2023 &#8211; there you go! We have tried to sum up all the best features of these comprehensive tools for you. However, you can always try out and see what suits you best based on your needs. But once you are done choosing a landing page software that solves all your needs, your work doesn&#8217;t end here. If your landing page is not optimized for conversions, getting any traffic on your website is as good as getting no traffic. But how do you know if your landing page will convert or not? We have got you covered. Use this landing page conversion rate calculator and find out!<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; font-size: 14pt;\">Oh, but did we mention it? Interactive content in your landing pages can boost customer engagement and conversions <a href=\"https:\/\/outgrow.co\/blog\/interactive-landing-pages\">2X better than static content.<\/a> Create high-converting landing pages today using interactive content! <a href=\"https:\/\/app.outgrow.co\/signup\">Sign up for free<\/a>. Until then, keep us posted on how this article helped you to zero in on your next landing page software.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Best Landing Page Software to Generate Leads and Save Time Finding the perfect landing page software for your use case can be tough. Especially when a quick Google search gives you 18,50,00,000 results. But don\u2019t worry, we have got you covered. What follows is a list of the best landing page software for driving traffic&#8230;<\/p>\n","protected":false},"author":20,"featured_media":49018,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[267],"tags":[690,754,67],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Best Landing Page Software to Generate Leads and Save Time<\/title>\n<meta name=\"description\" content=\"Confused about which Landing Page Software to use? We give you a list of the best landing page builders - from Instapage, and MailerLite to other free software.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/outgrow.co\/blog\/wp-json\/wp\/v2\/posts\/35699\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best Landing Page Software to Generate Leads and Save Time\" \/>\n<meta property=\"og:description\" content=\"Confused about which Landing Page Software to use? 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