{"id":37511,"date":"2021-05-05T09:39:59","date_gmt":"2021-05-05T13:39:59","guid":{"rendered":"https:\/\/outgrow.co\/blog\/?p=37511"},"modified":"2024-06-28T01:58:32","modified_gmt":"2024-06-28T05:58:32","slug":"ecommerce-trends","status":"publish","type":"post","link":"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends","title":{"rendered":"6 Latest E-commerce Marketing Trends to Skyrocket Your Sales"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Are_the_Latest_E-commerce_Marketing_Trends_to_Skyrocket_Your_Sales\"><\/span><strong>What Are the Latest E-commerce Marketing Trends to Skyrocket Your Sales<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h1><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e7c0857db17\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e7c0857db17\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#What_Are_the_Latest_E-commerce_Marketing_Trends_to_Skyrocket_Your_Sales\" title=\"What Are the Latest E-commerce Marketing Trends to Skyrocket Your Sales\">What Are the Latest E-commerce Marketing Trends to Skyrocket Your Sales<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#1_Incorporating_Interactive_Content_Personalization\" title=\"1. Incorporating Interactive Content &amp; Personalization\">1. Incorporating Interactive Content &amp; Personalization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#2_Integration_of_AI_Into_the_Shopping_Sphere\" title=\"2. Integration of AI Into the Shopping Sphere\">2. Integration of AI Into the Shopping Sphere<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#3_Incorporate_Various_Ways_to_Pay\" title=\"3. Incorporate Various Ways to Pay\">3. Incorporate Various Ways to Pay<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#4_Provide_Videos_and_Testimonials\" title=\"4. Provide Videos and Testimonials&nbsp;\">4. Provide Videos and Testimonials&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#5_Make_Your_Shop_Mobile_Friendly\" title=\"5. Make Your Shop Mobile Friendly\">5. Make Your Shop Mobile Friendly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#6_Include_QR_Codes\" title=\"6. Include QR Codes\">6. Include QR Codes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#Conclusion\" title=\"Conclusion&nbsp;\">Conclusion&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/outgrow.co\/blog\/latest-ecommerce-trends\/#FAQs\" title=\"FAQs\">FAQs<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>E-commerce marketing has been on a steady rise thanks to the pandemic. And e-commerce marketing trends are evolving just as steadily day by day.<\/p>\n\n\n\n<p>You may feel that there are too many e-commerce trends out there and that you may lose count of them. That is why here is a handy list of the most effective e-commerce marketing trends you should follow if you want to stay ahead in the game.<\/p>\n\n\n\n<p>But if you\u2019d like to get a refresher on the basics of e-commerce marketing first.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Incorporating_Interactive_Content_Personalization\"><\/span><strong>1. Incorporating Interactive Content &amp; Personalization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/outgrow.co\/blog\/interactive-content-guide\">Interactive content<\/a> has slowly been gaining popularity in industries across the board. We all undoubtedly feel the thrill of Buzzfeed quizzes. Or more practically, wish to know the ROI of our marketing campaigns as quickly as possible. And that is what interactive content is all about.<\/p>\n\n\n\n<p>Incorporating interactive content types in the form of quizzes, surveys, calculators, and polls into your existing marketing plans can be immensely beneficial. You can gain a lot of valuable insights about your customers in every response they fill in on the quiz. All of the data and results can then make your retargeting campaigns more relevant for your customers.<\/p>\n\n\n\n<p>Moreover, through interactive content, your customers can find the <a href=\"https:\/\/outgrow.co\/blog\/quizzes-drive-ecommerce-sales\">personalized solutions<\/a> they need as quickly as possible, whether they are looking for a suitable car, estimating the ROI of their marketing strategy, or calculating their retirement savings. Let\u2019s look at the benefits of this e-commerce trend in more detail through Sisu\u2019s success.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>E-commerce Marketing Case Study<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"1187\" height=\"535\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/sisu1.jpg\" alt=\"E-commerce Marketing Trends\" class=\"wp-image-37520\" style=\"width:811px;height:365px\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/sisu1.jpg 1187w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/sisu1-300x135.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/sisu1-1024x462.jpg 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/sisu1-768x346.jpg 768w\" sizes=\"(max-width: 1187px) 100vw, 1187px\" \/><\/figure><\/div>\n\n\n<p>Sisu is a real estate mortgage brand. They were looking for ways to increase the effectiveness of their <a href=\"https:\/\/outgrow.co\/blog\/generate-leads-content-marketing\">lead generation campaigns<\/a>. In addition to that, they also wanted a way to calculate their prospects\u2019 goals and automate their sales process.<\/p>\n\n\n\n<p>Hence, they created and shared a quiz with their customers titled \u201c<a href=\"https:\/\/sisu.outgrow.us\/Copy-of-real-estate-agent-goal-calculator-2\">What Will It Take To Hit Your Goals?<\/a>\u201d. This quiz was extremely valuable for their marketing metrics. They were able to receive <strong>19000 visits<\/strong>, and more than <strong>1000 leads<\/strong> and increase their <strong>conversion rate by 10%<\/strong> simply by sharing this quiz. <a href=\"https:\/\/outgrow.co\/blog\/what-is-lead-generation\">Lead generation<\/a> is a whole process that isn&#8217;t utilized properly by many businesses.<\/p>\n\n\n\n<p>Hence, interactive content is undoubtedly among the most useful trends in e-commerce these days.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><strong><em>Read Now:  <\/em><\/strong><a href=\"https:\/\/outgrow.co\/case-studies\/#Sisu\"><em>How Sisu achieved their success story in our blog here!&nbsp;<\/em><\/a><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Integration_of_AI_Into_the_Shopping_Sphere\"><\/span><strong>2. Integration of AI Into the Shopping Sphere<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"897\" height=\"402\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/ai1.jpg\" alt=\"ecommerce trends\" class=\"wp-image-37521\" style=\"width:789px;height:354px\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/ai1.jpg 897w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/ai1-300x134.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/ai1-768x344.jpg 768w\" sizes=\"(max-width: 897px) 100vw, 897px\" \/><\/figure><\/div>\n\n\n<p>AI is undeniably taking over many aspects of our digital life. The usage of devices like Alexa and Google Assistant has been on the rise with our at-home working and multitasking needs. We rely on these devices to search for products and conduct purchases instantly.<\/p>\n\n\n\n<p>Likewise, <strong>voice search<\/strong>, on the whole,&nbsp;has been steadily increasing as companies seek to make their products more accessible and easy to use for all. A survey conducted by Statista estimates that nearly <a href=\"https:\/\/www.statista.com\/statistics\/1022847\/united-states-smart-speaker-household-penetration\/\">75% of residents<\/a> in the United States will incorporate smart speakers into their daily lives to stay more organized by 2025.<\/p>\n\n\n\n<p>Therefore, this is one of the most crucial e-commerce marketing trends companies have to look out for. Brands should ensure they are aware of this trend. For this, you should incorporate your company\u2019s ads and products into the voice search results. This will boost the visibility of your ads. Additionally, companies can also keep track of emerging keywords and content related to voice search to stay ahead in the game.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><strong><em>Read Now:  <\/em><\/strong><a href=\"https:\/\/outgrow.co\/blog\/smart-ecommerce-promotion-ideas\"><em>Smart ideas to promote your e-commerce brand effectively in our blog here!<\/em><\/a><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Incorporate_Various_Ways_to_Pay\"><\/span><strong>3. Incorporate Various Ways to Pay<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"802\" height=\"602\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/waystopay1.jpg\" alt=\"Various Ways to Pay\" class=\"wp-image-37522\" style=\"width:736px;height:553px\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/waystopay1.jpg 802w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/waystopay1-300x225.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/waystopay1-768x576.jpg 768w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/waystopay1-600x450.jpg 600w\" sizes=\"(max-width: 802px) 100vw, 802px\" \/><\/figure><\/div>\n\n\n<p>This is one of the latest e-commerce trends that brands often tend to overlook. There are numerous ways to conduct payments available nowadays. Digital wallets like Google Pay and PayPal are increasingly becoming the preferred payment method for many consumers. This is because they are quick, efficient, and extremely safe for the company and the customers alike.<\/p>\n\n\n\n<p>By keeping the needs and convenience of customers in mind, you can make sure their purchasing journey is as customized and hassle-free as possible. Moreover, incorporating multiple methods to finalize a purchase can also decrease <a href=\"https:\/\/www.optimonk.com\/reduce-shopping-cart-abandonment-rate\/\">cart abandonment<\/a> rates as people would be less likely to leave a purchase halfway when they can choose how to pay.<\/p>\n\n\n\n<p>Therefore, by including different payment options, brands can increase their <a href=\"https:\/\/outgrow.co\/blog\/customer-loyalty-statistics\">customer satisfaction and loyalty<\/a> rates, while also making sure they keep up with the current trends in the e-commerce industry.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Provide_Videos_and_Testimonials\"><\/span><strong>4. Provide Videos and Testimonials&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"933\" height=\"565\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/testimonial1.jpg\" alt=\"ecommerce trends\" class=\"wp-image-37523\" style=\"width:793px;height:480px\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/testimonial1.jpg 933w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/testimonial1-300x182.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/testimonial1-768x465.jpg 768w\" sizes=\"(max-width: 933px) 100vw, 933px\" \/><\/figure><\/div>\n\n\n<p><a href=\"https:\/\/elements.envato.com\/learn\/video-marketing-guide\/\">Video marketing<\/a> is amongst the most effective e-commerce marketing trends you can incorporate. This trend has been on the rise, thanks to social media trends like TikTok videos, Instagram reels, or Youtube shorts. Showcasing short videos of your product can help your customers know what to expect and how the product is likely to work &#8211; much better than uploading an image of the same.<\/p>\n\n\n\n<p>Furthermore, video marketing and video advertising are amongst the most cost-effective e-commerce trends on this list. There are numerous <a href=\"https:\/\/blog.hubspot.com\/marketing\/best-video-editing-apps#free\">free apps<\/a> and software where you can record and edit your video to make it look more professional and aesthetic.<\/p>\n\n\n\n<p>Once the video is recorded and edited, you can upload it on your website or share it on the social media channels mentioned above. And guess what &#8211; you won\u2019t have to spend a penny on any of those steps! You can go a step further and embed these in your ads too!<\/p>\n\n\n\n<p>By sharing these short videos, you can ensure your customers know about your products and services instantly. These videos act as an engagement tool and help increase trust and customer retention rates as well.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><strong><em>Read Now<\/em><\/strong>: <a href=\"https:\/\/outgrow.co\/blog\/customer-acquisition-strategies-ecommerce\"><em>Effective customer acquisition strategies here!<\/em><\/a><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Make_Your_Shop_Mobile_Friendly\"><\/span><strong>5. Make Your Shop Mobile Friendly<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"928\" height=\"525\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/mobile-app1.jpg\" alt=\"Mobile Friendly\" class=\"wp-image-37524\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/mobile-app1.jpg 928w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/mobile-app1-300x170.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/mobile-app1-768x434.jpg 768w\" sizes=\"(max-width: 928px) 100vw, 928px\" \/><\/figure><\/div>\n\n\n<p>Mobile phones are surely becoming more and more invaluable to us all. We use them for numerous tasks throughout the day, and shopping is no different. eMarketer estimates that adults will be using apps nearly <a href=\"https:\/\/www.emarketer.com\/content\/the-majority-of-americans-mobile-time-spent-takes-place-in-apps\">90% of the time<\/a> moving forward. Moreover, mobile usage accounts for <a href=\"https:\/\/jmango360.com\/mobile-app-vs-mobile-website-statistics\/#:~:text=Recent%20research%20shows%20that%2090,minutes%2Fmonth%20for%20website%20users.\">71% of the United States\u2019 digital traffic<\/a>.<\/p>\n\n\n\n<p>Hence, it is important for brands to ensure they provide a smooth and seamless mobile experience to their existing and prospective customers. Companies should focus on providing apps for their customers where they can have a more seamless experience. Additionally, they should also make sure their websites are optimized for mobile phones and tablets as well.<\/p>\n\n\n\n<p>By providing an official app for your brand, you can increase customer engagement rates and e-commerce sales. This ensures a hassle-free experience while decreasing cart abandonment rates as well.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Include_QR_Codes\"><\/span><strong>6. Include QR Codes<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"1191\" height=\"498\" src=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/qr-code1.jpg\" alt=\"QR Codes\" class=\"wp-image-37525\" style=\"width:821px;height:343px\" srcset=\"https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/qr-code1.jpg 1191w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/qr-code1-300x125.jpg 300w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/qr-code1-1024x428.jpg 1024w, https:\/\/outgrow.co\/blog\/wp-content\/uploads\/2021\/04\/qr-code1-768x321.jpg 768w\" sizes=\"(max-width: 1191px) 100vw, 1191px\" \/><\/figure><\/div>\n\n\n<p>The usage of QR codes is on a gradual increase within the e-commerce sphere. They can be affixed almost anywhere, in paper or digitally, and can make various aspects of mobile shopping extremely efficient and easy for your customers.<\/p>\n\n\n\n<p>QR codes can be used for various purposes. You can share <a href=\"https:\/\/www.uniqode.com\/qr-code-generator\/for-dynamic-qr-codes\">generated dynamic QR codes<\/a> to redirect to social media shops\/website links, to increase customer engagement rates. Or, they can be affixed on <a href=\"https:\/\/refinepackaging.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">custom packaging boxes<\/a> to redirect to a review page. Likewise, they can be shared to inform consumers about current discounts and sales.<\/p>\n\n\n\n<p>Did you know? &#8211; The act of scanning a QR provides a more intriguing and enticing experience for your customers and hence increases customer engagement and retention rates.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The E-commerce growth we have witnessed over the past year, as our lives become more digitally fixated, is hard to ignore. Hence, this is surely a superb opportunity for all e-commerce companies looking to boost their sales. And now you can easily stay ahead of the game by incorporating any of the e-commerce marketing trends mentioned in this blog!<\/p>\n\n\n\n<p>But before we go, we\u2019d just like to say these trends work best when incorporated with some form of interactive content! Any <a href=\"https:\/\/outgrow.co\/blog\/interactive-content-types\">type of interactive content<\/a>, whether it be quizzes, polls or calculators can supplement these trends to boost your marketing campaigns even more.<\/p>\n\n\n\n<p>With interactive content, you can collect more authentic leads and boost your conversion rates too! So what are you waiting for? <a href=\"https:\/\/app.outgrow.co\/signup\">Sign up for FREE with Outgrow<\/a> and create your own interactive quiz or calculator now!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"FAQs\"><\/span><strong>FAQs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<style>.kt-accordion-id37511_ca3af0-f5 .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:10px;}.kt-accordion-id37511_ca3af0-f5 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;background:#ffffff;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id37511_ca3af0-f5 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:0px solid 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transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}.kt-accordion-id37511_ca3af0-f5 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;}.kt-accordion-id37511_ca3af0-f5 .kt-accordion-header-wrap .kt-blocks-accordion-header:hover, body:not(.hide-focus-outline) .kt-accordion-id37511_ca3af0-f5 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible{border-top-color:#eeeeee;border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#eeeeee;border-left-style:solid;}.kt-accordion-id37511_ca3af0-f5 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible, .kt-accordion-id37511_ca3af0-f5 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:#f3690e;border-top-style:solid;border-right-color:#f3690e;border-right-style:solid;border-bottom-color:#f3690e;border-bottom-style:solid;border-left-color:#f3690e;border-left-style:solid;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id37511_ca3af0-f5 kt-accordion-has-4-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-basic kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"0\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-1 kt-pane37511_765b5e-87\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>How do I succeed in e-commerce?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Making your e-commerce shop and website more successful is easier than you think! You can incorporate any of the trends mentioned above, that suit your products and industry. Moreover, you can check out our blog on <a href=\"https:\/\/outgrow.co\/blog\/ecommerce-marketing-strategies\">Essential E-commerce Marketing Strategies<\/a>, or our <a href=\"https:\/\/outgrow.co\/blog\/ecommerce-marketing-guide\">A-Z Guide to E-commerce Marketing <\/a>to increase your e-commerce sales and customer retention rates.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-2 kt-pane37511_bfe174-85\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Is starting an e-commerce business worth it?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Absolutely! E-commerce marketing and online shopping have been on a steady increase, especially from 2020. In fact, there has been a <a href=\"https:\/\/outgrow.co\/blog\/marketing-trends-statistics#Ecommerce_and_Online_Marketing_Trends_Statistics_Post_COVID\">63% increase<\/a> in cross-border e-commerce sales during the pandemic. Moreover, the extreme ease and efficiency of online shopping along with the steady rise in technology ensures it will stay with us in the long run.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane37511_03dcce-24\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>What are the current trends in e-commerce?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Current E-commerce Trends :<\/p>\n\n\n\n<ul>\n<li>&nbsp;Incorporating Interactive Content and Personalization<\/li>\n\n\n\n<li>Integration of AI Into the Shopping Sphere<\/li>\n\n\n\n<li>Incorporate Various Ways to Pay<\/li>\n\n\n\n<li>Provide Videos and Testimonials<\/li>\n\n\n\n<li>Make Your Shop Mobile Friendly<\/li>\n\n\n\n<li>Include QR Codes<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>What Are the Latest E-commerce Marketing Trends to Skyrocket Your Sales E-commerce marketing has been on a steady rise thanks to the pandemic. And e-commerce marketing trends are evolving just as steadily day by day. You may feel that there are too many e-commerce trends out there and that you may lose count of them&#8230;.<\/p>\n","protected":false},"author":20,"featured_media":49018,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[270],"tags":[765,781,412],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Are the Latest E-commerce Trends to Skyrocket Your Sales?<\/title>\n<meta name=\"description\" content=\"Read on to learn about the most popular e-commerce trends and how you can incorporate them to boost your marketing metrics.\" 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