{"id":57178,"date":"2024-02-22T03:15:15","date_gmt":"2024-02-22T08:15:15","guid":{"rendered":"https:\/\/outgrow.co\/blog\/?p=57178"},"modified":"2024-04-10T03:25:58","modified_gmt":"2024-04-10T07:25:58","slug":"top-strategies-for-effective-remarketing-campaigns","status":"publish","type":"post","link":"https:\/\/outgrow.co\/blog\/remarketing-campaigns","title":{"rendered":"Top 8 Strategies for Effective Remarketing Campaigns"},"content":{"rendered":"\n<h1 class=\"wp-block-heading has-text-align-center\"><span class=\"ez-toc-section\" id=\"Top_8_Strategies_for_Effective_Remarketing_Campaigns\"><\/span><strong>Top 8 Strategies for Effective Remarketing Campaigns<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h1><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-663b0e5716c20\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-663b0e5716c20\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/outgrow.co\/blog\/remarketing-campaigns\/#Top_8_Strategies_for_Effective_Remarketing_Campaigns\" title=\"Top 8 Strategies for Effective Remarketing Campaigns\">Top 8 Strategies for Effective Remarketing Campaigns<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/outgrow.co\/blog\/remarketing-campaigns\/#What_Is_Remarketing\" title=\"What Is Remarketing?&nbsp;\">What Is Remarketing?&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/outgrow.co\/blog\/remarketing-campaigns\/#How_Does_It_Work\" title=\"How Does It Work?\">How Does It Work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/outgrow.co\/blog\/remarketing-campaigns\/#Top_Advantages_of_Remarketing_Campaigns\" title=\"Top Advantages of Remarketing Campaigns\">Top Advantages of Remarketing Campaigns<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/outgrow.co\/blog\/remarketing-campaigns\/#Effective_Techniques_for_Successful_Remarketing_Campaigns\" title=\"Effective Techniques for Successful Remarketing Campaigns&nbsp;\">Effective Techniques for Successful Remarketing Campaigns&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/outgrow.co\/blog\/remarketing-campaigns\/#Final_Thoughts\" title=\"Final Thoughts&nbsp;\">Final Thoughts&nbsp;<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Ever felt like a website has a sixth sense, advertising you the exact products you just checked out on another website? That&#8217;s not magic; it&#8217;s the finesse of remarketing in action! With so much competition in the online market, remarketing has become a crucial strategy for businesses to stay connected with their potential customers and convert them into buyers.&nbsp;<\/p>\n\n\n\n<p>However, simply bombarding customers with ads is not going to cut it. Your remarketing campaigns must be well-thought-out and executed strategically to be effective. Today, in this blog, we will discuss nine strategies to help you run successful remarketing campaigns. But first, let&#8217;s quickly define remarketing, its benefits, and how it works.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_Remarketing\"><\/span><strong>What Is Remarketing?&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Remarketing is a <a href=\"https:\/\/tecuy.com\/top-5-digital-marketing-strategies-to-power-through-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">digital marketing strategy<\/a> targeting individuals who have previously interacted with your brand or website. This can include visitors who have browsed your products or services, added items to their cart but did not complete the purchase, or even subscribed to your email list.&nbsp;<\/p>\n\n\n\n<p>By using cookies and other tracking technologies, businesses can display targeted ads to individuals through remarketing. These ads appear across various online platforms, including social media and the websites they visit.<\/p>\n\n\n\n<p>This strategy aims to remind potential customers about your brand and bring them back to complete a desired action or conversion. Remarketing is an effective way for businesses to reach out to interested leads and increase their chances of converting them into paying customers.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Does_It_Work\"><\/span><strong>How Does It Work?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Remarketing works by using cookies and small data pieces stored on users&#8217; browsers. You can use pixel tags or remarketing lists for this.<\/p>\n\n\n\n<p><a href=\"https:\/\/forums.envato.com\/t\/what-are-pixel-tags\/75949\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Pixel tags<\/a> are code snippets on your website that place cookies on users&#8217; browsers. These cookies track user activity, enabling personalized ads even after they leave your site.<\/p>\n\n\n\n<p>Remarketing lists keep records of visitors and their actions on your site. Users are added to these lists based on specific pages they visit. Your remarketing campaign then displays ads tailored to their interactions, creating a more personalized experience.<\/p>\n\n\n\n<p>But is this the only benefit remarketing has to offer? No, it goes beyond that. Let&#8217;s find out what they are.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Top_Advantages_of_Remarketing_Campaigns\"><\/span>Top Advantages of Remarketing Campaigns<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Here are some benefits of remarketing campaigns:&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Boosting Brand Memory<\/h3>\n\n\n\n<p>Using remarketing is a smart way to ensure potential customers remember your brand. It&#8217;s like a friendly reminder that keeps your brand on their minds. Remarketing ads remind them of your brand&#8217;s message from your website by showing up at various places on the internet.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Increasing Sales<\/h3>\n\n\n\n<p>Remarketing helps bring back visitors interested in buying something from you. For example, if someone checks out some products at your online store and leaves without buying, remarketing ads can encourage them to return and purchase. It works the same way for people who filled out a form or downloaded content. Hence, remarketing is a powerful tool for increasing sales and conversions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Targeting the Right Audience<\/h3>\n\n\n\n<p>Remarketing lets you send a tailored message to a specific group of people. With this strategy, marketers can use ads to connect with specific groups through pictures or text. By setting up remarketing for people who take specific actions on a brand&#8217;s website, like visiting certain pages, marketers can focus on the audience they want to reach.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Relevant Ads Based on User Actions<\/h3>\n\n\n\n<p>The power of remarketing comes from showing ads based on what users did before. For example, if someone looks at a particular product on a website, they&#8217;ll see ads for that and similar products on other websites they visit.&nbsp;&nbsp;<\/p>\n\n\n\n<p>As we discussed earlier, it\u2019s with the help of cookies that websites track user behavior and use that information to tailor ads for them. This not only increases the chances of conversion but also creates a more positive and seamless user experience.&nbsp;<\/p>\n\n\n\n<p>Now that you know the benefits of remarketing campaigns, it\u2019s time to uncover some amazing strategies to implement them.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Effective_Techniques_for_Successful_Remarketing_Campaigns\"><\/span><strong>Effective Techniques for Successful Remarketing Campaigns&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. <strong>Audience Segmentation for Precision Targeting<\/strong><\/h3>\n\n\n\n<p>You don&#8217;t want to waste your time and resources advertising to people uninterested in your brand or products. This is where audience segmentation comes into play.&nbsp;<\/p>\n\n\n\n<p>By dividing your target audience into smaller groups based on certain characteristics or behaviors, you can create more personalized and targeted marketing campaigns. These segments could be based on age, gender, location, interests, buying habits, or any other relevant factors.&nbsp;<\/p>\n\n\n\n<p>Segmented campaigns showed <strong>a <\/strong><a href=\"https:\/\/www.notifyvisitors.com\/blog\/segmentation-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>14.31%<\/strong> increase <\/a>in open rates and a <strong>101%<\/strong> boost in clicks compared to non-segmented campaigns.<\/p>\n\n\n\n<p>So, why not break your audience into groups based on their taste? This will allow you to create personalized messages that resonate with each group. By understanding their preferences and needs, you can tailor your remarketing ads to be more relevant and engaging.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. <strong>Dynamic Remarketing for Personalized Engagement<\/strong><\/h3>\n\n\n\n<p>Another effective technique for successful remarketing campaigns is utilizing dynamic remarketing. But how is it different from normal remarketing? Well, dynamic remarketing goes beyond showing generic ads.&nbsp;<\/p>\n\n\n\n<p>You can personalize your ads based on the specific products or services that a user has shown interest in. This increases the relevance of your ads and makes them more engaging for potential customers.&nbsp;<\/p>\n\n\n\n<p>For example, Booking.com showcases ads with specific destinations, hotels, dates, and prices users have previously searched for. The result? An experience that feels like a personal recommendation.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. <strong>Incorporate Interactive Content for Engagement<\/strong><\/h3>\n\n\n\n<p>Interactive content is a game-changer in remarketing. Instead of passive ads, consider incorporating <a href=\"https:\/\/outgrow.co\/polls\/\" target=\"_blank\" rel=\"noreferrer noopener\">quizzes<\/a>, <a href=\"https:\/\/outgrow.co\/polls\/\">polls<\/a>, or interactive elements inviting users to engage actively.&nbsp;<\/p>\n\n\n\n<p>For instance, a traveling agency can <a href=\"https:\/\/outgrow.co\/blog\/create-fun-interactive-quizzes\" target=\"_blank\" rel=\"noreferrer noopener\">create a quiz<\/a> like \u201c<a href=\"https:\/\/premade.outgrow.us\/Production-Recommendation-Funnel-Example\" target=\"_blank\" rel=\"noreferrer noopener\">The Ultimate Summer Destination Quiz<\/a>\u201d and offer a discount code to users who complete it.&nbsp;&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/XKEybPzOJzuthSMFwke8WMFmdqPhq367qM_DLmaXmMED_G9R59Ci2OLle4k6HtLbV6JBivbf9a8chOZ5j6qo3FLHGDIh_iTFMiyZuCGf4iy02ozYXVIZadETeCfXRSJtopJHHVCe0tNURjCzmM3RgJQ\" alt=\"\"\/><\/figure><\/div>\n\n\n<p>This will pique potential customers&#8217; interest and provide valuable data for your remarketing efforts. Interactive content makes your brand memorable, encourages longer interactions, and can significantly enhance the overall user experience.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. <strong>Compelling Copy and Design for Lasting Impressions<\/strong><\/h3>\n\n\n\n<p>Your ad is an amazing chance to make a lasting impression on potential customers. But how do you ensure your ad stands out and captures their attention? The answer lies in compelling copy and design.&nbsp;<\/p>\n\n\n\n<p>Hootsuite nails it with ad copies and designs that are not just informative but also funny. Simple, clear, and catchy content tells people why their tools are great. You can use humor, emotion, or a strong call to action to capture your audience&#8217;s attention and encourage them to take action.&nbsp;<\/p>\n\n\n\n<p>And don&#8217;t forget about the design aspect \u2013 visually appealing ads can make a lasting impression on potential customers and increase their chances of clicking through. So, put effort into creating compelling copy and eye-catching designs for your remarketing campaigns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. <strong>Harness the Power of Video Marketing<\/strong><\/h3>\n\n\n\n<p>How can you make your message really stick? Video marketing adds a human touch, using <a href=\"https:\/\/blog.powr.io\/how-to-use-storytelling-for-an-emotional-connection-with-your-audience\">storytelling<\/a> and emotions. <a href=\"https:\/\/www.wyzowl.com\/sovm-results-2023\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">91% of businesses used video as a marketing tool in 2023<\/a> and the global digital video advertising spend is expected to reach <a href=\"https:\/\/www.statista.com\/statistics\/246567\/global-online-advertising-revenue\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">$120 million by 2024<\/a>.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/KmKGT3C5rz5-rJgYAg0RCCa0RA_MnaW34_ucarpsrpmA-_-Po7LQqlHiu_PTTy05c95QRBL6N1_E0CnQ4agbOxuk0M5RzciOhYkSrWeHZ_dQI6dzcf_5gnqLKqkaj9beXsV5t3JDBtOzE2gaFkJyBM0\" alt=\"\"\/><\/figure><\/div>\n\n\n<p>Also, Grammarly uses video to tempt users to explore its premium service.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/5i1oW2fLTufjYjNX-HZUudfsqtUBaavhi9MXd4vU6gd1h5gpv5GxBDL7QAy3InHpSwGmkTr4dgYN-DHi009yHCANL7-bBX1YqQI4QYu1718y2cxVvbQLK88SvyGw977CVSe0DjXGQ4tgzVdOaJTfRBo\" alt=\"\"\/><\/figure><\/div>\n\n\n<p>Are you using <a href=\"https:\/\/www.techwyse.com\/services\/creative\/video-development\">video marketing<\/a>&#8216;s emotional impact and storytelling power in your remarketing? If not, it&#8217;s time to start incorporating this powerful tool into your strategy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. <strong>Synergize Remarketing with Multichannel Strategies<\/strong><\/h3>\n\n\n\n<p>Marketing is like a puzzle, where every piece needs to come together in order to create a successful and effective campaign. Same is with remarketing. It works great when it fits with your other channels.<\/p>\n\n\n\n<p>Brands embracing a multichannel approach tend to outperform others, showing higher sales growth rates and increased new customers. On average, those adopting a multichannel strategy experience a remarkable <a href=\"https:\/\/advertising.amazon.com\/library\/research\/multichannel-investments-help-sales-and-growth#:~:text=We%20find%20that%20brands%20that,sales%20increase%20year%20over%20year.\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">+14% rise in new-to-brand customers<\/a> and a solid +13% boost in sales year over year.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/GgrsxYGQOG_zKp5fkov-rMhjlrHQSRzIKqq1_wgcyz3y13g08QqVvKcjvE6LzhemWyOeRycQYUX8yvk7NSTUSOmgqRdTIzUbhKC5OD_1-xgvBBnTTqx_7iPWGWGJsyANaw7iq7fPoiKtJUGvJZZ2U7A\" alt=\"\"\/><\/figure><\/div>\n\n\n<p>So, don&#8217;t just focus on one channel, but instead integrate all your marketing efforts to create a cohesive and effective strategy. This means using remarketing with email campaigns, social media ads, and other channels to reinforce your message and reach potential customers at various touchpoints.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. <strong>Continuous Testing and Optimization for Ongoing Success<\/strong><\/h3>\n\n\n\n<p>It&#8217;s not just about what works; it&#8217;s about finding what works best. Constant testing and improvement are the keys to success. Look at Tirendo, for example.&nbsp; It <a href=\"https:\/\/services.google.com\/fh\/files\/misc\/casestudy-rlsa-tirendo.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">has seen a 22% boost<\/a> in its sales via remarketing ads.<\/p>\n\n\n\n<p>For this, they&#8217;ve continuously tested and optimized their ad copy, targeting, and bidding strategies. By continuously monitoring and analyzing data, they could make informed decisions and improve their performance over time. But it&#8217;s not just about testing your marketing efforts &#8211; it&#8217;s also crucial to continually optimize your website itself.&nbsp;<\/p>\n\n\n\n<p>This means regularly evaluating user behavior, conducting A\/B tests on different elements of your site (such as layout, design, and call-to-action buttons), and making changes based on the results. By constantly testing and optimizing your ads and website, you can ensure that you deliver the best possible experience for potential customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">8. <strong>Schedule Ads At the Right Time<\/strong><\/h3>\n\n\n\n<p>Optimizing the timing of your ads is crucial for a successful remarketing campaign. To avoid unnecessary expenses and ensure maximum visibility, you must schedule ads when your target audience is most active online.<\/p>\n\n\n\n<p>Conduct thorough research on your target audience to determine the peak times when they are likely to be engaged. Once you have identified these optimal periods, strategically schedule your advertisements to align with these time frames.<\/p>\n\n\n\n<p>In a study, Hootsuite looked at posts across social media channels with an audience of around 8M followers to figure out the <a href=\"https:\/\/blog.hootsuite.com\/best-time-to-post-on-social-media\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">best times to post<\/a>. This is what they have concluded:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/Bbr7V7IS-PE9Y4mJN5BHTcP9fj6A7BYcMX_24w-2u2IHCvjbd98ZcIQhxBSpG8zb9_GU2ARTicFbidokJwrKMwz37BQfpPJIbvX8PciUPLH07WrSg0EIFUx27j4DGulssNskxwHw2X_AKQy_d4hS10w\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/blog.hootsuite.com\/wp-content\/uploads\/2023\/03\/1-1-1.png\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image Source&nbsp;<\/a><\/p>\n\n\n\n<p>By carefully timing your ads, you can enhance the effectiveness of your remarketing efforts and increase the likelihood of engaging your leads. This strategic approach will contribute to the overall success of your campaign.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Final Thoughts&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Mastering remarketing goes beyond visibility. It&#8217;s about audience understanding, personalization, and engagement. From dynamic ads to strategic targeting, <a href=\"https:\/\/outgrow.co\/blog\/social-proof-grow-customer-base\" target=\"_blank\" rel=\"noreferrer noopener\">social proof<\/a>, and <a href=\"https:\/\/outgrow.co\/blog\/interactive-content-guide\" target=\"_blank\" rel=\"noreferrer noopener\">interactive content<\/a>, these strategies build a strong foundation.&nbsp;<\/p>\n\n\n\n<p>If you aren&#8217;t sure how to <a href=\"https:\/\/outgrow.co\/blog\/how-to-create-interactive-content\" target=\"_blank\" rel=\"noreferrer noopener\">create interactive content<\/a>, you can use a no-code tool like <a href=\"https:\/\/outgrow.co\/\" target=\"_blank\" rel=\"noreferrer noopener\">Outgrow<\/a> to create <a href=\"https:\/\/outgrow.co\/quiz-maker\/\" target=\"_blank\" rel=\"noreferrer noopener\">quizzes<\/a>, <a href=\"https:\/\/outgrow.co\/website-calculator\/\" target=\"_blank\" rel=\"noreferrer noopener\">calculators<\/a>, and <a href=\"https:\/\/outgrow.co\/survey-maker\/\" target=\"_blank\" rel=\"noreferrer noopener\">surveys<\/a> that engage your audience. You can go for a <a href=\"https:\/\/app.outgrow.co\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">7-day free trial<\/a> without giving credit card details. So, make your remarketing campaign more engaging and effective with the right strategies and tools.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Maximize your ROI and reach potential customers again with effective remarketing campaigns. Learn how to boost conversions and drive growth.<\/p>\n","protected":false},"author":50,"featured_media":57304,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[267],"tags":[96,198,1030],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Remarketing Campaigns: Revive Your Marketing Strategy [8 Ways]<\/title>\n<meta name=\"description\" content=\"Maximize your ROI and reach potential customers again with effective remarketing campaigns. Learn how to boost conversions and drive growth.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Remarketing Campaigns: Revive Your Marketing Strategy [8 Ways]\" \/>\n<meta property=\"og:description\" content=\"Maximize your ROI and reach potential customers again with effective remarketing campaigns. 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