{"id":59983,"date":"2024-08-08T02:09:15","date_gmt":"2024-08-08T06:09:15","guid":{"rendered":"https:\/\/outgrow.co\/blog\/?p=59983"},"modified":"2025-02-25T05:58:45","modified_gmt":"2025-02-25T10:58:45","slug":"outgrow-product-update-august-2024-email-verification-for-lead-forms","status":"publish","type":"post","link":"https:\/\/outgrow.co\/blog\/product-update-august-2024","title":{"rendered":"Outgrow Product Update August 2024- Email Verification for Lead Forms\u00a0"},"content":{"rendered":"\n<h1 class=\"wp-block-heading has-text-align-center\"><span class=\"ez-toc-section\" id=\"Outgrow_Product_Update_August_2024-_Email_Verification_for_Lead_Forms\"><\/span><strong>Outgrow Product Update August 2024- Email Verification for Lead Forms<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h1><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69dad3362278a\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69dad3362278a\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/outgrow.co\/blog\/product-update-august-2024\/#Outgrow_Product_Update_August_2024-_Email_Verification_for_Lead_Forms\" title=\"Outgrow Product Update August 2024- Email Verification for Lead Forms\">Outgrow Product Update August 2024- Email Verification for Lead Forms<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/outgrow.co\/blog\/product-update-august-2024\/#Email_Verification_Ensuring_Quality_Leads\" title=\"Email Verification: Ensuring Quality Leads\">Email Verification: Ensuring Quality Leads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/outgrow.co\/blog\/product-update-august-2024\/#Why_Email_Verification_Matters\" title=\"Why Email Verification Matters\">Why Email Verification Matters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/outgrow.co\/blog\/product-update-august-2024\/#How_to_Use_the_New_Feature\" title=\"How to Use the New Feature?\">How to Use the New Feature?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/outgrow.co\/blog\/product-update-august-2024\/#Wrapping_Up\" title=\"Wrapping Up\">Wrapping Up<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Outgrow product update for August is here! We&#8217;re thrilled to unveil our latest feature, designed to elevate your lead quality. We&#8217;ve been listening to your feedback and working hard to make Outgrow even more powerful for your marketing needs.<\/p>\n\n\n\n<p>In this update, we&#8217;ll dive into our new email verification system. This feature will help you collect reliable leads and improve your email marketing efforts. Let&#8217;s explore how it works and why it matters for your business!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Email_Verification_Ensuring_Quality_Leads\"><\/span><strong>Email Verification: Ensuring Quality Leads<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>We all know how crucial having a clean, reliable email list is. It&#8217;s the backbone of effective email marketing. That&#8217;s why we&#8217;ve introduced a robust <a href=\"https:\/\/elasticemail.com\/email-verification\" target=\"_blank\" rel=\"noreferrer noopener\">email verification system<\/a> to your lead forms.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfK_ImhDjbwIK30J7pPFpZeI-ew0Jhjiydc-LLJdd_OGECQLsAwVBBznilFhS80aAwv7utzL_S2EsH5Uj5yu8dV95i0QxcM_-CgFSKLdDRLR74V1wBE97YboASDCzd7UmhFtlGpq7PyzDCb1Db7Zp0CTPg?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Email Verification: Ensuring Quality Leads\"\/><\/figure><\/div>\n\n\n<p>Now, you have two methods to verify email addresses:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Verification With OTP<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfwYqWq4xbROnFDnd-mD1SxoVX9r0Be7Mt7R0KXvt34yeFpNj-dgrP10Dmq1k-m8AREeltiqrz2YSIBpi31vyOvZfM0u0LptKIfWV3J442XGIGOVq96xPiJaATUJCJvl8eWpY_LnM5AkmLdH3kyYDtn2TKV?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Verification With OTP\"\/><\/figure><\/div>\n\n\n<p>To use the OTP (One-Time Password) verification method:<\/p>\n\n\n\n<ol>\n<li>You enable the OTP option in your lead form settings.<\/li>\n\n\n\n<li>When users submit their email address, the system automatically sends them an email containing a unique OTP.<\/li>\n\n\n\n<li>The user must then enter this OTP into a field on your form.<\/li>\n\n\n\n<li>Once the correct OTP is entered, the email is verified.<\/li>\n<\/ol>\n\n\n\n<p>This method is ideal for users who have immediate access to the email address they&#8217;ve provided. It&#8217;s beneficial for high-value offers or situations where email authenticity is crucial.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Smart Verification Without OTP<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXczlowg4TTLLvFFKGtU3N9m8b-qDsDHd3K1kYa0e7HV5VJIDrp54tV10uRO4hiNkIEYnNn1bhbbgG-2_4fK2m8ue9O4L337UB3S0vRLRqMn-h_YTcOTTPBfn25mU_J0c1xiclnCRKdtcbnqK4Lq0DzDsZc?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Smart Verification Without OTP\"\/><\/figure><\/div>\n\n\n<p>For a faster verification process, you can use our Smart Verification option:<\/p>\n\n\n\n<ol>\n<li>Select the Smart Verification option in your form settings.<\/li>\n\n\n\n<li>When users enter their email address, the system will automatically perform several checks:<\/li>\n<\/ol>\n\n\n\n<ul>\n<li>Verify that it&#8217;s not a personal or disposable email address.<\/li>\n\n\n\n<li>Check the email&#8217;s deliverability score.<\/li>\n<\/ul>\n\n\n\n<ol start=\"3\">\n<li>This process happens instantly, with no action required from the user.<\/li>\n<\/ol>\n\n\n\n<p>Smart Verification offers a balance between security and user convenience. It helps ensure email validity without adding extra steps for your users, making it a smart and beneficial choice.<\/p>\n\n\n\n<p>You might be wondering, &#8220;Why should I care about email verification?&#8221; Let&#8217;s dive deeper into the key reasons.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Email_Verification_Matters\"><\/span><strong>Why Email Verification Matters<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Email verification is more than just a technical step\u2014it&#8217;s a crucial component of successful email marketing. Let&#8217;s explore why it&#8217;s so important:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Qualified Leads<\/strong><\/h3>\n\n\n\n<p>Email verification ensures that the emails you collect are real and active. This means you&#8217;re building a list of engaged, reachable prospects. Instead of cluttering your database with fake or abandoned email addresses, you&#8217;ll have a clean list of potential customers genuinely interested in your offerings.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Improved Deliverability<\/strong><\/h3>\n\n\n\n<p>You&#8217;ll see fewer bounces and better inbox placement when you send emails to verified addresses. Email service providers (like Gmail or Outlook) look at your sending reputation. If you consistently send invalid emails, your reputation suffers, and your emails might end up in spam folders. With verified emails, you&#8217;re more likely to reach your audience&#8217;s inboxes, increasing the chances of your messages being seen and acted upon.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Cost Savings<\/strong><\/h3>\n\n\n\n<p>Many <a href=\"https:\/\/outgrow.co\/blog\/b2b-email-marketing-examples\" target=\"_blank\" rel=\"noreferrer noopener\">email marketing<\/a> platforms charge based on the number of contacts in your list or the volume of emails sent. By eliminating invalid emails upfront, you&#8217;re not paying to store or send to addresses that will never convert. This can lead to significant savings, especially for businesses with large email lists.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Enhanced Trust<\/strong><\/h3>\n\n\n\n<p>In today&#8217;s digital age, users are increasingly aware of online security risks. When they see that you&#8217;re taking extra steps to verify their email, it signals that you value data integrity and security. This can boost your brand&#8217;s credibility and make users more comfortable sharing information with you. It shows you&#8217;re committed to maintaining a quality relationship with your audience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. Improved Analytics<\/strong><\/h3>\n\n\n\n<p>Your marketing metrics become more accurate with a verified email list. Open rates, click-through rates, and conversion data will reflect your true <a href=\"https:\/\/outgrow.co\/increase-customer-engagement\/\" target=\"_blank\" rel=\"noreferrer noopener\">audience engagement<\/a> and not be diluted by inactive or fake emails. This allows for better decision-making and strategy refinement.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6. Reduced Risk of Spam Traps<\/strong><\/h3>\n\n\n\n<p>Some invalid email addresses are actually spam traps set up to catch careless senders. Verifying emails reduces the risk of hitting these traps, which can severely damage your sender&#8217;s reputation.<\/p>\n\n\n\n<p>By implementing email verification, you&#8217;re improving more than one aspect of your marketing. You&#8217;re enhancing the overall health and effectiveness of your email strategy. It&#8217;s an investment in the quality of your communication and the strength of your customer relationships.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Use_the_New_Feature\"><\/span><strong>How to Use the New Feature?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now, you know everything about this Outgrow product update. Ready to try out email verification in your <a href=\"https:\/\/outgrow.co\/blog\/interactive-content-guide\" target=\"_blank\" rel=\"noreferrer noopener\">interactive content<\/a>? It&#8217;s easy to set up:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Sign Up and Access<\/h3>\n\n\n\n<ul>\n<li>If you haven&#8217;t already, <a href=\"https:\/\/app.outgrow.co\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">sign up for an Outgrow account<\/a> or log in to your <a href=\"https:\/\/outgrow.co\/\" target=\"_blank\" rel=\"noreferrer noopener\">Outgrow<\/a> dashboard.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXefBH_UMgFjC_OzlDMmzP05NnvRll47Fjv0VeafuBEIpe5hN0JhKz-bSrU1waF3GKoesfP05oGc9JvbjS-c1APgHEXswa4QFblrMwZvKyet8lr3H7QNDbOwDWgsOd0OwwRF00Ben4wNCco8Xt8rjityZRcU?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Sign Up and Access\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">2. Create or Select a Lead Form<\/h3>\n\n\n\n<ul>\n<li>If you&#8217;re creating a new form, click &#8220;Create New&#8221; and choose &#8220;Lead Form.&#8221;<\/li>\n\n\n\n<li>If you&#8217;re modifying an existing form, locate it in your dashboard and click to edit.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXccK90fxx0VWCKK8g0cpHHrzn4ev7ml8blWbuUq3qEi69_mM7brQtKEnwrzRPz_jaEa7JRT1DMgrhBN5mGyPPQA9cw1y3GcOo4GvEd4e_Sa9sqdAvb9yzS3TYLpYqdGlNLWAV19lkjLg5O37SZUjeytwmo?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Create or Select a Lead Form\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">3. Navigate to the Outgrow Builder<\/h3>\n\n\n\n<p>Once in the form editor, you&#8217;ll be in the Outgrow builder interface.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXchGsLGrNFT-Pnf_0Rcp6_yz-1KNMTT8RrUZUlw83bl2bVsBegc2ypFfPw1FOhjX_8BRnnVHq_MlRMsJi_F2XxI09xoPaBvdTlnzGj_Rth7o2_2SuONGKX67AsfiPjuzoocnXEzbgCiKbDiutuNh_tJrR8?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Navigate to the Outgrow Builder\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">4. Locate Email Verification Settings<\/h3>\n\n\n\n<p>Look for the &#8220;Email Verification&#8221; option in the builder. This might be in a settings panel or form properties section.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfMTAT2zgrEOqNldAO42l4P2jKcZKOtj4zF5hTmUaTnNYVJY-zU-GzkAU-lfevqQYjIBOGBWwK81yOFLqoGGM5MeVOPnDVWg69hzZZhakIVBg341Db8mhzyXKXuawFWR0WN-1HU5DaLZdgeV98m4YllxiIV?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Locate Email Verification Settings\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">6. Choose Verification Method<\/h3>\n\n\n\n<p>You&#8217;ll see two options, select your preferred method based on your needs and user experience preferences.<\/p>\n\n\n\n<ul>\n<li><strong>OTP (One-Time Password):<\/strong> This sends a code to the user&#8217;s email, which they must enter to verify.<\/li>\n\n\n\n<li><strong>Smart Verification<\/strong>: This uses advanced techniques to verify email validity without requiring user action.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXddyykHq4W_3NE0jfCarkKIezy16ph4EfJvW_MrgOSghL_EAVK1ZtjWhU11VRx8lJ1WEWg0DLZQoukw-gUXhKCh5lbK32PZI7FjFcKCGFusS0Ml6kD-9tRW5Fo-x57olWpMhF3w8CWjqLAGUlTdQbR3F7IG?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Choose Verification Method\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">7. Customize Settings (if available)<\/h3>\n\n\n\n<p>Depending on the chosen method, you might have additional options to customize, such as:<\/p>\n\n\n\n<ul>\n<li>If you choose verification with OTP, you will get this screen:<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXeCf8dcsaZoGYzlKXXXQzxMCKBnRyepMP7NJKEy0zcsJM13bSS1p6S6WLqaFtWDxJK1jaG8xtqIIUorQ-a8ry1A2AyMDEGOlO2el9ZheOUvpYRK3UL9CYsFZlnTAk7Wlpu0s4FQERgaoHW2ZYC4BK3xIe0t?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"Customize Settings \"\/><\/figure><\/div>\n\n\n<ul>\n<li>If you go for verification without OTP, you\u2019ll get this:<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXefPbKlLgB6BByAwrJdzAXGVjM8RcCUIGfR-Y3Q0Y1QkoavfuIfy4SMU8Z69bYUOa_RAmMuROWfjfHzhkJFlLp-uYvid6eRVT6Acg_gK79VrQCS8imPRNJPOelabVZ9ZViU38oQBDY988idSkr_bfB-mgA?key=jWdW2Cr4pxQA7C6rwOepyA\" alt=\"verification without OTP\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">8. Save and Test<\/h3>\n\n\n\n<p>Save your changes in the builder. Preview your form to ensure the email verification process works as expected.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">9. Publish<\/h3>\n\n\n\n<p>Once satisfied with the setup and testing, publish your updated lead form.<\/p>\n\n\n\n<p>Remember, you can always switch between methods or turn off verification if needed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Wrapping_Up\"><\/span>Wrapping Up<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Outgrow product update for August is a small change that can make a big difference in your marketing efforts. By ensuring you&#8217;re collecting quality leads, you&#8217;re setting yourself up for more successful campaigns and better ROI.<\/p>\n\n\n\n<p>As always, we&#8217;re here to help you maximize Outgrow. If you have any questions about this new feature or need help setting it up, don&#8217;t hesitate to reach out to our support team at <a href=\"mailto:support@outgrow.co\" target=\"_blank\" rel=\"noreferrer noopener\">support@outgrow.co<\/a>.<\/p>\n\n\n\n<p>Haven&#8217;t you tried Outgrow yet? Now&#8217;s the perfect time! <a href=\"https:\/\/app.outgrow.co\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">Sign up for a free account<\/a> and see how our interactive content and smart features can transform your marketing. Let&#8217;s grow together!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Watch out the latest Outgrow product update. Now you can see interactive calculators with data insights for improved decision-making.<\/p>\n","protected":false},"author":50,"featured_media":59988,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[269],"tags":[1187,1184,1185,1175],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Outgrow Product Update August 2024-Email Verification to Forms<\/title>\n<meta name=\"description\" content=\"The Outgrow product update for August is here. Now, grow lead quality with Outgrow&#039;s new email verification feature.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/outgrow.co\/blog\/wp-json\/wp\/v2\/posts\/59983\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outgrow Product Update August 2024-Email Verification to Forms\" \/>\n<meta property=\"og:description\" content=\"The Outgrow product update for August is here. 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