How to Integrate Outgrow and GoHighLevel for Powerful Marketing Automation

We’re excited to announce the newest addition to Outgrow’s integration ecosystem! Our latest update brings you seamless integration of Outgrow and GoHighLevel, which is designed to elevate your marketing automation capabilities. 

This integration will allow you to connect your Outgrow seamlessly leads with your GoHighLevel marketing automation platform, creating a more streamlined and effective workflow.

An Overview of GoHighLevel

The integration of Outgrow and GoHighLevel is a significant enhancement to our platform. Before diving into the details of the integration, let’s get an overview of GoHighLevel for those who may not be familiar with it.

GoHighLevel is a comprehensive marketing automation platform designed for agencies and businesses. It combines CRM, marketing automation, and client management tools in one unified system, helping users streamline their marketing workflows and improve client relationships.

Main Features of GoHighLevel

• All-in-One Platform: Combines CRM, email marketing, SMS marketing, voice, website building, and more.
• Client Management: Create white-labeled client portals and dashboards.
• Marketing Automation: Build complex automation workflows across multiple channels.
• Pipeline Management: Track deals and leads through customizable sales pipelines.
• Appointment Scheduling: Allow clients to book appointments directly through the platform.
• Two-Way Messaging: Communicate with clients via SMS, email, or voice.
• Reporting & Analytics: Track campaign performance with detailed analytics.

GoHighLevel is popular for agencies and businesses who want to centralize their marketing efforts and reduce the number of tools they need to manage. To start integrating with Outgrow, you’ll need:

• An Outgrow account with an active subscription.
• An active GoHighLevel account.
• A live Outgrow content piece.

How to Set Up the Integration

Integration of Outgrow and GoHighLevel is a straightforward process that can be completed in just a few steps:

• Log in to Outgrow and select your content piece. If you don’t have an account, sign up.

• Open the content in Build mode.

• Click on Configure, then go to Integrations. Under Native Integrations, find GoHighLevel integration.

• Click the configure icon for GoHighLevel. In the new window, click “Authenticate With GoHighLevel”. 

• To authenticate you’ll need your GoHighLevel API credentials.

• After connecting, choose “Proceed With List” or “Proceed With Segments”.

• Map your Outgrow form fields to the corresponding fields in GoHighLevel.

• Choose the pipeline and pipeline stage where new leads should be added.
• Click “Save Integration” to complete the setup.

Managing Your Integration After Setup

Once you’ve successfully configured and activated your integration, several management options become available to help you maintain and monitor the connection between Outgrow and GoHighLevel.

Reconfiguring Your Connection– Should your GoHighLevel credentials change, or if you need to connect Outgrow to a different GoHighLevel account, you can easily reconfigure the integration. This ensures your lead flow continues uninterrupted and maintains the connection between both platforms.

Reviewing Field Mappings – The View Mapping feature enables you to examine how your Outgrow form fields align with your GoHighLevel contact fields. This is particularly useful when troubleshooting data transfer issues or when you need to verify that information is flowing to the correct locations in your CRM.

Monitoring Lead Transfer Activity– The Task History section provides a comprehensive log of all leads sent from Outgrow to GoHighLevel. Here, you can track the status of each transfer. Successful submissions appear as completed, while any failed transfers are marked as “Failed.” Leads currently in the queue show a “Waiting” status, indicating they’re pending synchronization.

Quick Lead Verification– The built-in filter system enables you to quickly search for specific leads using their first name, last name, or email address. This feature helps you verify whether particular leads have been successfully transferred to your GoHighLevel account, making it easy to track individual prospects through your funnel.

Benefits of the Outgrow and GoHighLevel Integration

By integrating Outgrow with GoHighLevel, you’ll enjoy several significant benefits:

• Automated Lead Capture: Every lead generated through your Outgrow calculators, quizzes, or assessments will automatically flow into your GoHighLevel CRM.
• Enhanced Lead Information: Capture detailed lead information and preferences through interactive content and use it to personalize your marketing.
• Streamlined Workflow: Eliminate manual data entry and reduce the time between lead generation and follow-up.
• Improved Lead Nurturing: Use interaction data from Outgrow to create personalized automation sequences in GoHighLevel.
• Better ROI Tracking: Connect lead source data with conversion metrics to better understand your marketing performance.

Use Cases for Outgrow and GoHighLevel Integration

1. For Digital Marketing Agencies

Create client-specific calculators or assessment tools that feed leads directly into tailored GoHighLevel pipelines. Set up automated follow-up sequences based on prospect responses to interactive content.

2. For Real Estate Professionals

Build mortgage calculators or home valuation tools that capture leads and automatically add them to GoHighLevel for property-specific follow-up campaigns.

3. For Financial Services

Develop retirement calculators or investment assessment quizzes that segment leads based on their financial situation and goals, triggering appropriate automation workflows in GoHighLevel.

4. For E-commerce Businesses

Create product recommendation quizzes that not only help customers find the right products but also feed valuable preference data into GoHighLevel for targeted email marketing.

Start Using the Outgrow and GoHighLevel Integration Today

This powerful integration opens up new possibilities for your interactive marketing strategy. By combining Outgrow’s engaging content capabilities with GoHighLevel’s comprehensive marketing automation, you’ll be able to create more effective, personalized customer journeys.

If you have any questions about this integration or need assistance setting it up, our support team is ready to help. Simply reach out to support@outgrow.co for personalized guidance.

Ready to take your marketing to the next level? Log in to your Outgrow account and set up the GoHighLevel integration today!