7 Interactive Marketing Campaigns For You That We Love ‘Yet another year-end post!’ I bet that’s what you’re thinking. And you’re not entirely wrong. This is a year-end post, but this isn’t your regular round-up. Because this is the interactive marketing round-up! Interactive marketing campaigns have been around for a couple of years. However, in…
Creating Interactive Experiences Just Got Easier: Introducing Pre-made Templates ‘What kind of calculators/quizzes can I make for my business?’ That’s the most common question our prospects and customers ask us. The answer is very subjective and varies on a case basis. However, it’s important to choose the right kind of interactive content for your business….
December Outgrow Product Update – Poll Quizzes, Opinion Scale, Star Rating & Much More… As earnest as ever, our product team has brought about another set of Outgrow product updates to make it more functional and useful for our customers. Here’s a quick rundown of the awesome new stuff we’ve just launched inside the platform….
11 Tips to Create More Effective Lead Magnets 98% of your visitors aren’t ready to buy right now, and 70% of them will never return to your website. Scary, right? So, how do you turn this around? Enter lead magnets. These irresistible offers maximize the number of targeted leads you get for your business by…
Free Stock-photo Sources for your Interactive Content and Social Media Posts Photographs play an important role in any type of content be it in blog posts and eBooks or interactive formats such as quizzes and calculators. In fact, they engage the audiences on social media. But, what is good content if it isn’t accompanied by…
Lead Generation Glossary: 100 Terms You Ought To Know Lead generation and lead nurturing are crucial for a marketer. But there are many terms that even seasoned marketers often end up confused and exhausted. Hence, we thought of making things easier for all of you. Here is a lead generation glossary of 100 important terms…
Lead Magnets You Can Create With Minimum to No Investment Over the years consumer behavior has undergone a drastic change. According to a study by Google and CEB, titled The Digital Evolution in B2B Marketing “customers reported to being nearly 60 percent through the sales process before engaging a sales rep, regardless of price point….
Why Your Landing Pages Get You No Conversions and What To Do About It A high-converting landing page is a boon for any digital marketing campaign. Yet why is it that so many marketers fall short in cracking the code for a successful landing page? Don’t they know that landing pages are one of the…
5 Psychology Principles You Should Know When Creating Your Content Strategy The internet is a terribly busy place. There is a staggering amount of content that is created every minute, every day. This, of course, puts content marketers in a dilemma because it is becoming difficult to make content stand out and generate results from…
How to Apply Principles of Persuasion to Make Quizzes & Calculators Engaging Can you believe that our attention span is shorter than that of a goldfish (eight seconds against nine)? For us content marketers this means there is a small window of opportunity to capture a prospect’s attention. So we better up our marketing game. As…
9 Best Practices to Promote Quizzes and Calculators As an inbound marketer, you have taken everything into consideration while building interactive experiences like quizzes and calculators. But, you should know that your work is only half-done. Next, you have to follow the interactive content promotion best practices and develop a robust promotion strategy for your…
Marketing Automation with Interactive Content The traditional approach to marketing automation has its own limitations. Sending mass emails is as good as shooting an arrow in the dark. Naturally, you end up with poor ROIs and low engagement all because there weren’t enough quality leads. Even if you did, you scare them aware with your…
