Lead Magnets You Can Create With Minimum to No Investment Over the years consumer behavior has undergone a drastic change. According to a study by Google and CEB, titled The Digital Evolution in B2B Marketing “customers reported to being nearly 60 percent through the sales process before engaging a sales rep, regardless of price point….
Why Your Landing Pages Get You No Conversions and What To Do About It A high-converting landing page is a boon for any digital marketing campaign. Yet why is it that so many marketers fall short in cracking the code for a successful landing page? Don’t they know that landing pages are one of the…
5 Psychology Principles You Should Know When Creating Your Content Strategy The internet is a terribly busy place. There is a staggering amount of content that is created every minute, every day. This, of course, puts content marketers in a dilemma because it is becoming difficult to make content stand out and generate results from…
Marketing Automation with Interactive Content The traditional approach to marketing automation has its own limitations. Sending mass emails is as good as shooting an arrow in the dark. Naturally, you end up with poor ROIs and low engagement all because there weren’t enough quality leads. Even when you do generate leads, generic email blasts can…
How Agencies Can Use Interactive Content to Generate Leads and New Revenue What’s the first thing you do as soon as you wake up in the morning? I check my Twitter feed, scroll through Facebook updates, save a couple of reads and then forget all about it. I am a millennial – I binge on…
How Companies Use Calculators For Product Hunt Promotions – Part 2 In the second part of the product hunt promotions secrets series, we bring to you the success stories of 5 more companies. Here’s to innovative marketing! Read Part 1 here. #1 Crew.co (415 Upvotes) Crew.co seems to love the idea of creating calculators that add…
How Smart Companies Are Leveraging Calculators for Product Hunt You only get one chance to list your product on Product Hunt (PH). However, that doesn’t mean that you cannot engage with the PH community thereafter. One strategy that many companies use is to launch calculators, assessments, or recommendation engines as side projects. This ensures that…
Understand how top brands leveraged interactive marketing to boost engagement and drive growth from their success stories now!
11 Growth Hacking Strategies for Startups and Growing Businesses Growth Hacking is considered to be the in thing in the digital landscape with companies solely relying on it for success. And it is no surprise that they are getting favorable results. Google Trends shows that the search for words like Growth Hacks and Growth Hack…
Value Based Selling: How to Sell by Not Selling If you are in sales, it’s very likely that you’ve been yelled at, ignored, lied to, or at times, even chased away. Sales is a profession just like law, medicine, engineering, or even marketing. Despite that, why do people push away sales guys? Honestly, prospects hate…
How Many More Leads Will I Get from Interactive Content? This is the second episode of a weekly series. We’ll be sharing examples of interactive content. Interactive content can help businesses drive traffic, generate leads, engage prospects and build relationships with customers. Find out the number of interactive content leads you can generate. Furthermore, in today’s…
6 Awesome E-commerce Lead Generation Campaigns The moral of the story? Not all ecommerce lead generation campaigns work, and even if they do, not all of them bring in qualified leads. In this case, as marketers, we need to identify smart strategies that can improve the conversion rates and get us leads that are truly…
