Future of eCommerce – Statistics and Trends to Watch Out For in 2023

Future of eCommerce – Statistics and Trends to Watch Out For in 2023

Future of eCommerce – Statistics and Trends to Watch Out in 2024 As soon as you saw this quarter’s sales figures, you realized you were in BIG trouble. While eCommerce sales are booming around the world, yours have declined for the third consecutive quarter. You probably already know that your products, prices, and eCommerce website…

15+ Promotion Ideas on How to Grow a Small Business

15+ Promotion Ideas on How to Grow a Small Business

15+ Promotion Ideas on How to Grow a Small Business Marketing and growing a small business is a challenging task all startups go through. Brands do everything in their capacity to increase their awareness and maximize their revenue. Some brands succeed but there are some that struggle to make their presence. What differentiates one brand…

10+ Lead Nurturing Strategy Ideas + Examples to Increase E-commerce Sales

10+ Lead Nurturing Strategy Ideas + Examples to Increase E-commerce Sales

10+ Lead Nurturing Strategy Ideas + Examples to Increase E-commerce Sales  Did you know? – Most online visitors don’t make a purchase on their first visit to a website. In other words, most of your leads float at the top or middle of your sales funnel for quite some time. So how do you make…

How to Acquire Customers Using Online Quizzes?

How to Acquire Customers Using Online Quizzes?

How to Acquire Customers Using Online Quizzes? Imagine the last time you had an interaction with a salesperson in a store. The salesperson must have asked you about your requirements and guided you to the product that best suits your needs. Now consider the possibilities of replicating this interactive in-store experience online. How? The closest…

10 Excellent Ways to Improve Your Brand Authority [Stats + Steps]

10 Excellent Ways to Improve Your Brand Authority [Stats + Steps]

10 Excellent Ways to Improve Your Brand Authority [Stats + Steps] With the emergence of digital marketing, the need for brands to change their marketing strategies is also on the rise. One such change is the growing importance of building and improving brand authority. You’re seen as a trustworthy and reliable entity with a high…

What Is Growth Marketing? [Strategies and Examples]

What Is Growth Marketing? [Strategies and Examples]

What Is Growth Marketing? [Strategies and Examples] As we move into 2023, the rise of data enrichment has enabled more companies to focus on attracting, engaging, and retaining customers. The process involves constant experimentation, as well as a keen eye on your customers’ changing preferences and motives. So, if you’re looking to scale your company…

What Is a Lead Funnel and How to Create One in 5 Minutes?

What Is a Lead Funnel and How to Create One in 5 Minutes?

What Is a Lead Funnel and How to Create One in 5 Minutes? Every business relies on a steady stream of leads to grow. That is why improving lead funnel efficiency should be among a company’s top priorities. This will help in turning cold prospects into potential customers and boost overall sales performance. But well,…

15 Best Christmas Marketing Ideas to Double Your Sales + Bonus Tips and Tricks

15 Best Christmas Marketing Ideas to Double Your Sales + Bonus Tips and Tricks

15 Best Christmas Marketing Ideas to Double Your Sales + Bonus Tips and Tricks The days are getting colder and shorter and Halloween is right behind us. Christmas trees are finding their way onto store shelves, just like Christmas marketing emails find their way into your inbox.  Even if you’re not frequenting shopping malls to…

Inbound Marketing Strategy to Grow Your Business Faster

Inbound Marketing Strategy to Grow Your Business Faster

Inbound Marketing Strategy to Grow Your Business Faster Marketing is a necessity for every business. But what is the most effective form of marketing? What strategies should they follow to boost their engagement? Small businesses and startups tend to find conventional marketing methods too expensive or unwieldy. So, they look for a more interactive and…

Instagram Marketing Strategy- Everything You Need to Know

Instagram Marketing Strategy- Everything You Need to Know

Instagram Marketing Strategy- Everything You Need to Know Instagram is counted as one of the fastest-growing social media platforms to ever exist. The fact that the user base has skyrocketed to over 1 billion indicates why many businesses are keen to jump on the Instagram marketing bandwagon and want to develop a marketing strategy that…

Retargeting Marketing: How, When, and Why Is it Used?

Retargeting Marketing: How, When, and Why Is it Used?

Retargeting Marketing: How, When, and Why Is it Used? If you are running a business and trying to sell your products and services online, then driving people to your website plays a critical role. But what if people aren’t ready to buy when they first visit your website? Or if they get distracted before completing…