9 Tried-And-Tested Lead Magnets You Need To Use [Infographic]

9 Tried-And-Tested Lead Magnets You Need To Use [Infographic]

9 Tried-And-Tested Lead Magnets You Need To Use [Infographic] Email marketing is the key ingredient for the success of any lead generation strategy. But who would want to share their email address for free just to have an inbox full of spam and irrelevant emails? This is where bribing the prospects with insightful content comes…

Push Vs. Pull – What Should be Your Brand’s Marketing Style?

Push Vs. Pull – What Should be Your Brand’s Marketing Style?

Push Vs Pull Marketing – What Should be Your Brand’s Marketing Style? Every marketer has faced this quintessential dilemma of push vs. pull marketing- which one to follow? We quite feel your pain, but what if we say that you don’t need to sweat over it anymore? To reach the bottom of this problem, how…

5 Common Selling Mistakes And How Not to Sound Too ‘Salesy’

5 Common Selling Mistakes And How Not to Sound Too ‘Salesy’

5 Common Selling Mistakes And How Not to Sound Too ‘Salesy’ How to Sell Better? Honestly, prospects are sick of receiving those emails where you address them as ‘dear/friend’. They are also tired of downloading good-for-nothing white papers and attending non-productive webinars. It’s time for you to stop making these common selling mistakes. Your prospects…

The Ultimate Guide to Podcast Marketing [+Tips for First-Timers]

The Ultimate Guide to Podcast Marketing [+Tips for First-Timers]

The Ultimate Guide to Podcast Marketing [+Tips for First-Timers] While churning out new podcast episodes every week or month is tough enough, what gets all the more nerve-wracking is the humongous task of podcast marketing and promotion. As Ross Simmonds, founder of Foundation Marketing, talked about in one of the episodes of the Marketer of…

6 Most Common Lead Generation Challenges & Their Solutions

6 Most Common Lead Generation Challenges & Their Solutions

6 Most Common Lead Generation Challenges & Their Solutions Lead generation is one of the most common and traditional methods of marketing. It has been adopted by marketers for years, in one way or another. However, the process of collecting and collating authentic leads can be difficult sometimes. And if you’re looking for a solution…

Qualitative and Quantitative Research – [Difference+Template]

Qualitative and Quantitative Research – [Difference+Template]

Qualitative and Quantitative Research – [Difference+Template] Qualitative and quantitative research goes hand in hand. It’s like nachos and salsa. But, we often find cases where marketers try to choose between qualitative research and quantitative research. This happens because many of us are not aware of the difference between and the uses of these two research…

Clubhouse, Twitter Spaces and More: Social Audio Hath Risen!

Clubhouse, Twitter Spaces and More: Social Audio Hath Risen!

Clubhouse, Twitter Spaces, and More: Social Audio Hath Risen! The pandemic has successfully crunched the lag time between the development of new technologies and their adoption. And, social audio apps and platforms are a case in point. When people started staying home, the need for connectivity and a shared experience became pressing. This led to…

How to Make Professional Email Templates With Quizzes [+Examples]

How to Make Professional Email Templates With Quizzes [+Examples]

How to Make Professional Email Templates With Quizzes [+Examples] Research has revealed that 81% of marketers agree that interactive content draws more attention when compared to static content. 70% of them even say that interactive content is more effective at converting site visitors. Quizzes in email marketing can work as an advanced data collection technique…

What Ecommerce Growth Hacks You Must Use to Sell More in 2023
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What Ecommerce Growth Hacks You Must Use to Sell More in 2023

What Ecommerce Growth Hacks You Must Use to Sell More in 2023 Looking for a hack to boost your eCommerce growth this year? We’ve got you 10+ eCommerce growth hacks that are 100% actionable! The pandemic has drastically changed our shopping habits, accelerating the growth of eCommerce businesses. Since the start of 2023, eCommerce has…