Top 9 Emerging Social Media Platforms to Watch Out for in 2023
As we go deeper into 2023, new social media platforms are making waves, promising opportunities for businesses and influencers alike. If you too are eager to grow your online presence and connect with a broader audience, this list of social media platforms is for you.
So, get ready to dive into the future of social media and discover the platforms of social media that are predicted to revolutionize the industry.
Threads, the explosive sensation of 2023, has disrupted the social media world with an impressive user base of 131 million. Born in Los Angeles, this platform is reshaping the rules of online interactions.
Threads isn’t merely a platform; it’s an experience that empowers users to reclaim control over their conversations. With groundbreaking features such as a redesigned way to view liked threads and the ability to add custom alt-text to images and videos, it’s innovation at its best.
Clubhouse, the audio-chat social app, has over 28 million downloads worldwide. With innovative features like chat moderation, rooms, events, and exclusive clubs, it is always at the forefront of social interaction.
Tech giants like Elon Musk and Mark Zuckerberg have joined Clubhouse, sparking immense interest in this new era of social media. But that’s not the end of the story. Clubhouse keeps evolving, forming partnerships with TED, and had a massive 243 thousand downloads in the month of July 2023 alone!
Anchor is one of the most essential apps for podcast enthusiasts, now occupied by Spotify, designed for both smartphone and web users. With a single tap on the record icon, it unlocks a wealth of editing possibilities right at your fingertips, guaranteeing your podcast stands out whenever creativity strikes.
So, dive into the in-depth podcast analytics on this web-based platform and explore the key factors behind the success of your episodes.
Twitch, the American video live-streaming phenomenon, is reshaping the world of entertainment, with 26.5 million active daily users. It’s more than a mere platform; it’s a culture, a thriving community, and a grand stage for marketers to shine. Offering everything from social media streams to multi-platform streaming, Twitch provides the tools to construct your own digital empire. You can create clips, relive live moments, and explore in-depth analytics.
What makes it unique? The dynamic live chat feature where viewers become active participants, enabling real-time engagement between streamers and their audience
Following Elon Musk’s takeover of Twitter, Mastodon has emerged as the latest disruptor in social media. Mastodon had 2.5 million monthly users by December 2022. It is now solidifying its position as an open-source powerhouse that provides seamless sharing of text, images, and videos to its users.
The unique twist? No algorithms manipulate your newsfeed, and there are no ads! Mastodon remains authentic, prioritizing unadulterated, unfiltered conversations.
Built upon the foundation of Nostr, the open and decentralized social networking protocol, Damus is also a decentralized social media platform. It shares messages via encrypted relays.
The best part is that Damus allows users to operate their own personal microblogging platform, whether for friends or family.
Lemon8, a social media app under the ownership of ByteDance, the parent company of TikTok, serves as a content-sharing platform. It covers areas such as fashion, makeup, food, travel, gadgets, pets, and more. It offers a variety of templates, filters, stickers, and fonts to assist content creators. Lemon8 made its debut in Japan in 2020 and subsequently expanded to the United Kingdom and the United States in February 2023.
Patreon is a platform that allows creators to build a direct relationship with their fans and supporters. Creators can offer their fans exclusive content, such as early access to new episodes, behind-the-scenes footage, and merchandise discounts. Fans can then choose to support their favorite creators on a monthly basis.
Its popularity has lured the creators to join the platform in order to reach new audiences.
In the last 3 years, more than 50,000 creators have joined the platform.
Discord is a chat app that is perfect for gamers, communities, and anyone who wants to connect with others online. It is easy to use and allows you to create and join servers for all sorts of interests.
Discord servers can be used for gaming, chatting, sharing files, and more. You can also create private servers for your friends and family, or join public servers for specific interests.
By the start of this year, Discord was estimated to have over 560 million users worldwide. With such a user base, it is definitely one of the most popular social media platforms to watch out for in 2023.
The world of social media is always changing and these innovative social media platforms are the future. The evolving nature of social media has ensured that the new platforms bring something unique to the fold. So, try these platforms if you haven’t yet, and connect with your newly gained audience in a trending way.
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Prajwal is a full-time content marketer at Outgrow. With strong expertise in thorough research, he loves to stay up-to-date with the latest marketing trends and technological developments. Outside of work, you’ll find him embracing the great outdoors; from grilling to thrilling physical activities, he’s always up for a good time.