Discover your perfect hair routine with Aveda’s personalized quiz!

Finding the ideal hair care routine can be as challenging as perfecting a new hairstyle. With countless products and opinions, choosing the right ones for your needs can quickly become overwhelming. Aveda, a leader in botanical beauty, simplifies this process with its innovative Aveda Hair Quiz—an interactive content and personalized tool designed to guide you toward your dream hair care routine.

This blog explores how the Aveda Hair Quiz works, why it has become a fan favorite, and how your brand can create similar tools to engage customers and boost satisfaction.

Aveda’s Commitment to Hair Care Excellence

Aveda is celebrated for its sustainable, plant-based products prioritizing your hair’s health and the environment. Understanding that every hair type is unique, Aveda’s mission is to empower you to upgrade your routine with products that cater to your specific hair concerns.

Enter the Aveda Hair Quiz, a tool that removes the guesswork by offering tailored recommendations. Whether you’re dealing with frizz, adding volume, or aiming for a color-protecting solution, the quiz matches you with the perfect products for your hair type and goals.

What is Aveda’s Hair Quiz?

The Aveda Hair Quiz is an easy-to-use, interactive tool that helps identify the hair care products best suited to your unique needs. In just a few minutes, the quiz evaluates key factors like hair type, concerns, and lifestyle to recommend a personalized routine that brings out the best in your hair.

Transform Your Hair Care: Find Your Ideal Routine with Aveda’s Hair Quiz

The Hair Quiz simplifies your journey to great hair care. Here’s how it works:

1. Tell Us About Your Hair: Straight, wavy, curly, or coily, we’ve got solutions for every hair type.

2. Dive Into the Details: Fine, medium, or thick? Share your texture for tailored recommendations.

Are you shopping for yourself, a partner, a child, or a guest? Each sleeper has unique needs. Couples may benefit from motion-isolating options to minimize sleep disturbances, while kids might require durable and supportive mattresses that grow with them.

3. Envision Your Dream Hair: Smooth, voluminous, frizz-free, or something else? Let us know what you’re striving for!

4. Share Your Concerns: Whether it’s dryness, damage, oiliness, or lack of shine, Aveda has a solution.

5. Hair Care Routine Check-In: Daily, a few times a week, or less often? Your washing habits guide us to your perfect product lineup.

Why Personalized Tools Like the Hair Quiz Work

1. Boosts Engagement: Interactive quizzes keep customers interested by offering a tailored and enjoyable experience.
2. Builds Confidence: Personalized recommendations make choosing products simple and stress-free, ensuring customer satisfaction.
3. Drives Conversions: Tailored suggestions lead to more informed purchases, reducing indecision and increasing sales.
4. Provides insights: quizzes gather valuable data on customer preferences, helping brands refine products and strategies.

The Success of Aveda’s Hair Quiz

Since its launch, the Aveda Hair Quiz has garnered widespread acclaim for its intuitive design and spot-on recommendations. In 2024, Aveda’s website saw a surge in engagement, with an impressive 938.3K monthly visits and an average of 10K users completing the quiz each month. This innovative tool has significantly increased conversions, proving the value of interactive experiences in enhancing customer satisfaction and driving growth.

Source: Similarweb

How to Create a Quiz Like Aveda’s Hair Quiz with Outgrow

Inspired by Aveda’s success? Using Outgrow’s powerful platform, you can create a similar tool for your brand. Here’s how:

1. Sign Up or Log In 

Sign up for a free Outgrow account to explore its easy-to-use quiz builder. Already a member? Just log in and get started!

2. Choose Your Interactive Content Type

From Outgrow’s dashboard, choose e-commerce recommendations as your interactive content type. You can either start from scratch or tailor a template from Outgrow’s vast library to match your brand seamlessly.

3. Add Your Products for Recommendations

Once you’ve selected a template or started from scratch, you can seamlessly import products from your online store.

If you’re using Shopify, select the Shopify option and enter your hostname, API key, and password for smooth integration. Personalize your quiz by incorporating Casper’s logo, signature colors, and unique brand voice

Personalize your quiz to highlight your brand’s unique style and individuality. Add your logo, choose your brand colors, and design questions that align with your audience’s interests and preferences.

4. Design Your Questions

Create engaging and tailored questions designed to address your audience’s specific needs. Enhance the experience with visuals, such as inviting images of Casper mattresses or calming videos, to make it immersive and relatable.

5.  Set Up Your Outcomes

Set up the outcomes of your quiz based on users’ responses, such as tailored product recommendations, personalized advice, or actionable insights that truly add value.

Leverage the advanced mapping feature to assign all outcomes simultaneously! For example, you could recommend “moisturizers” for users who choose “dry skin” or “oil-control face wash” for those with “oily skin.” This is done by assigning specific point values to outcomes according to user choices.

This is an example of how the mapping feature works in a skin cream recommendation quiz.

6. Integrate Your Quiz Easily

Embed your quiz on Casper’s website, product pages, or blog, or share it across social media and email newsletters. Outgrow’s flexible integration options make it simple to reach your audience wherever they are.

7. Promote Your Assessment 

Boost engagement by showcasing your quiz on Aveda’s social media platforms and email campaigns. Leverage targeted ads to increase traffic and broaden your reach. Additionally, make it easy for users to share their results with a single click on the results page to enhance your brand’s visibility.

8. Monitor And Analyze Results 

Leverage Outgrow’s analytics dashboard to track your quiz performance by analyzing key metrics such as completion rates, audience demographics, and product preferences. These insights can help you refine future quizzes and enhance customer engagement effectively.

Conclusion

Imagine helping customers achieve their hair care goals effortlessly, just like Aveda’s Hair Quiz does. By creating an interactive quiz with Outgrow, you’re not just simplifying the decision-making process but also building trust and engagement with your audience.

Why not do it for your brand? With Outgrow, you can craft a personalized quiz experience that cuts through the online noise, offering customers a tailored, branded journey to discover your products and services.

Create quizzes, surveys, calculators, and more to revolutionize how your customers engage with your brand. And the best part is that Outgrow offers a 7-day free trial without asking for credit information! 

So, start creating interactive content to take your brand’s presence and engagement to the next level today!