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Zoho Survey vs. SurveyGizmo vs. Outgrow: A Review of SurveyGizmo Alternatives

Looking for the best survey maker as a SurveyGizmo alternative that fits your needs and budget? Outgrow provides a free survey plan with the help of which you can build up to four content pieces and choose from a variety of given templates. This blog will bring on a head-to-toe comparison – Zoho Survey vs. SurveyGizmo vs. Outgrow.

As a marketer, you probably know that surveys are one of the most trending and effective tools for obtaining customer feedback. However, making a great survey is not always easy.

Without the right tool, your team can spend days and weeks, trying to produce a perfect survey. A survey making tool doesn’t just help you create a survey, but also to analyze the responses to boost your conversions.

Agree? So, here we are comparing the three popular survey builders – Outgrow, Zoho Survey, and SurveyGizmo. Let’s begin!

Outgrow: A SurveyGizmo Alternative

If you are looking for a powerful survey builder, Outgrow is a platform that will offer you much more than that. Outgrow is a robust marketing toolkit that has been developed with the goal of lead generation and customer engagement. The key differentiating factor is the power and flexibility of the tool clubbed with outstanding support.

It helps brands generate traffic, engage audiences, capture leads, and increase conversions. With an immense portfolio of interactive content types that Outgrow has on board, it is hard to restrict yourself to just surveys.

interactive content

Zoho Survey Overview

Zoho Survey is an online survey maker that aims to enable marketers to create online surveys. It is a simple online survey tool that addresses basic survey needs and requirements. It specializes in research and feedback related surveys.

SurveyGizmo Overview

SurveyGizmo is an online survey maker that lets you create surveys, polls, quizzes, and questionnaires. It is focused on connecting brands with their customers and employees. It is known for collecting feedback and conducting marketing research.

So, if you are excited to find the best survey builder, let’s take you straight into the in-depth features comparison between Outgrow, Zoho Survey, and SurveyGizmo.

Zoho Survey vs. SurveyGizmo vs. Outgrow

Who Is This Tool For?

Outgrow – A SurveyGizmo alternative

Outgrow has a vast collection of tools apart from basic surveys. Its custom templates cater to a large variety of users including freelancers, big multinational companies, and industries like finance, SaaS, healthcare, real estate, e-commerce, insurance, fitness, beauty, and health & wellness.

Zoho Survey

Zoho Survey aims to cater to organizations that want to conduct surveys in the field of customer satisfaction, marketing, marketing research, education, human resources, and similar areas. It offers specialized templates for surveys in these domains.


SurveyGizmo is for those looking to create surveys and feedback forms to manage organizational and employee relationships. It also helps in conducting academic research.

Variety of Content Types

Outgrow – A SurveyGizmo alternative

Outgrow has a vast range of offerings including calculators, surveys, quizzes, assessments, polls, e-commerce recommendations, giveaways, and chatbots. These interactive content types lure marketers from all sectors looking to boost lead generation.

SurveyGizmo Alternative

It also offers a wide variety of premade templates for each content type. These are specially made to help brands to come up with industry-level ideas and use cases.

Zoho Survey

Unlike Outgrow, Zoho Survey houses just surveys. It offers different templates for these survey types.

zoho survey


SurveyGizmo specializes mainly in feedback surveys and registration forms. It focuses on selected areas as shown below.


Starting Pricing

Outgrow Pricing

Outgrow provides a free survey plan with the help of which you can build up to 4 content pieces and choose from a variety of templates.
Moreover, Outgrow offers a free 7-day trial so that you can explore the complete features of its best plans. This is a brilliant opportunity to test the potential of the tool before taking a call. In fact, you don’t even need to add your card info for this. Outgrow’s smallest paid plan starts from $14.00/month billed annually. The advanced modules come for $25 and $95 per month when billed annually. And for larger businesses, it has a $600 per month business plan as well as enterprise plans. 

Zoho Survey Pricing

Zoho Survey has its smallest paid plan from $19.00/month billed annually. Although it offers a free plan, the features are limited allowing a maximum of 15 questions per survey. You will also find a restriction of 150 responses in a month.

SurveyGizmo Pricing

SurveyGizmo’s smallest paid plan starts at $25.00/month billed annually. This makes its pricing $11/month more than Outgrow’s smallest plan. Both Outgrow and SurveyGizmo give you a free 7-day trial to test out their features.

SurveyGizmo also has a free Basic Plan. However, the features are very restricted allowing only 3 active surveys with a maximum of 5 pages per survey. There is also a limit of 100 responses in a month.

Design & Customization

Outgrow – A SurveyGizmo alternative

The design of the templates that Outgrow offers is quite different from the other two tools. Outgrow is a great choice for more engaging and well-designed surveys as it has a more modern look and feel to its designs. Moreover, there are a lot of template options and premade designs you can choose from.

Another difference that you will find in Outgrow vs. Zoho Survey and Outgrow vs. SurveyGizmo comparisons is the layout. Outgrow gives you the option to display one question at a time to increase focus.


You can also customize your content using your own images and videos to create a more user-friendly experience. Moreover, the option to add charts, tables, or graphs enhances the look and feel.

Zoho Survey

Zoho Survey has one layout and one design format that it follows for all types of surveys that it houses. Moreover, it follows a very traditional style of putting all the questions in one frame. The main difference is that there is no scope of changing the look and feel as you can’t incorporate any visuals in this format.

SurveyGizmo Alternative


SurveyGizmo also has a similar layout design as Zoho Survey. It has one design format for all types of surveys. It also lays out all the questions in one frame with a basic design as you can see below.

SurveyGizmo Alternative

Furthermore, SurveyGizmo doesn’t allow you to add elements like images or gifs with the questions or in the background. However, you can embed external audio and video files.

Custom Build

Outgrow – A SurveyGizmo alternative

Big businesses that require professional designs find Outgrow very helpful. Brands that don’t have time or resources to build these surveys by themselves can use Outgrow’s custom build option. This feature gives brands extra support by creating personalized content solutions for them.

Zoho Survey

Zoho does not provide a custom build option for organizations that might need extra support.


SurveyGizmo also doesn’t seem to have a custom build option. Hence, you will have to create your forms on your own.

Data Analysis

Outgrow – A SurveyGizmo alternative

Outgrow, with its Analyze and Performance tab, acts as an assistant to tell you about the content that has a statistically significant improvement in conversion rates. It also tracks responses, evaluates results, and reviews your performance. Moreover, Outgrow provides you with recommendations in areas you can improve your conversion rate.


Zoho Survey

Zoho Survey provides users with built-in reports and charts to help them analyze survey results similar to Outgrow’s funnel view. The tool also allows you to export survey data in standard formats (.csv or .xls), in case you need a traditional spreadsheet viewing.

zoho survey


SurveyGizmo allows businesses to view their results similar to Outgrow’s funnels view. It also has real-time data processing so that you can analyze data quickly.

SurveyGizmo Alternative

These features are similar to Outgrow’s report feature. However, Outgrow has question-level analysis and a compare tab that enables microanalysis.

Analytics & Segmentation

Outgrow – A SurveyGizmo alternative

Outgrow enables you to add Facebook pixel and Google Analytics tracking codes to the surveys even in the starter plans. This feature tracks users’ patterns and buying behavior helping you segment your customers for better retargeting.

Moreover, Outgrow’s custom pixel allows you to configure your Google Analytics, Google Tag Manager, and Facebook pixel based on a user’s answer and result.

Zoho Survey

Zoho Survey also allows you to track your surveys with Google Analytics, Google Tag Manager, and Facebook pixel. However, it doesn’t have the custom pixel option that Outgrow has.


SurveyGizmo doesn’t have a custom pixel but offers Google Analytics integration in its professional plan or higher.


Outgrow – A SurveyGizmo alternative

With Outgrow you get access to Outgrow’s native integrations and Zapier integrations for over 1000 tools. Furthermore, Outgrow integrates with calendar, payments, and billing tools to let you organize appointments, receive payments, and much more right within outgrow.

Zoho Survey

Zoho Survey offers integrations with other Zoho tools as well as various leading business applications including MailChimp, Google Apps, and Sheets.


SurveyGizmo has comparatively fewer integration options. It includes Salesforce, Microsoft Dynamics, Tableau, Microsoft Power BI, HubSpot, and MailChimp. Moreover, most of the integrations are available only for professional plans.


Outgrow – A SurveyGizmo alternative

Outgrow provides brands with a very useful feature of embedding. You can embed your surveys anywhere and in many different formats including exit-intent pop-up, custom embeds, greet bar at the top, and chat embeds. These elements boost customer engagement and lead generation for your campaigns.

Zoho Survey

Zoho Survey allows you to do a basic embed of the survey on your website. However, you won’t find a wide range of embeds in this tool as you find in Outgrow.


SurveyGizmo allows survey embedding on your website within an isolated frame. It is similar to Zoho but does not give as many embed options as outgrow.


Outgrow – A SurveyGizmo alternative

Outgrow has always impressed its users with its excellent support and success team. It offers live chat, support docs, email, and phone support going by the plan you pick. Moreover, Outgrow’s average reply time on chat ranges between 2-5 minutes.

Zoho Survey

Zoho Survey offers customer support via email but does not have chat support or responsiveness that outgrow has.


SurveyGizmo has email and phone support in its higher plans. However, it does not focus on speed and chat support as Outgrow does.

Comparison Ratings & Reviews

Ratings are one of the most important parameters in choosing a tool. Reviews given directly by the users of a tool are a make or break moment. If you compare SurveyGizmo reviews with Zoho and Outgrow reviews on G2 (Outgrow vs SurveyGizmo vs Zoho Survey), users have given a score of 4.8/5 to Outgrow, 4.3/5 to Zoho Survey, and 4.4/5 to SurveyGizmo. And, Outgrow wins in every dimension as per the customers.

Outgrow clearly has better customer ratings but all three have lots of good reviews. So, to get a better understanding, we recommend you get a detailed insight into the pros and cons of all three tools before making your final decision.

Ready to Take the Final Decision?

Both Zoho Survey and SurveyGizmo are easy-to-use tools. This makes them a decent option for users looking to create a survey online. However, their one-layout template and basic design restrict the creativity and effectiveness of the surveys.

In today’s interactive world, images and videos are key to user engagement. And, this is a big differentiator for Outgrow. Along with it, Outgrow provides a free survey plan with the help of which you can build up to 4 content pieces and allows 1200 submissions of the lead generation form.

Hence, for powerful and creatively designed surveys, Outgrow is an ideal SurveyGizmo alternative. For the variety of interactive content types it offers, users have termed it as one of the most modern and resourceful survey builders out there. So, if you are looking around for a free survey maker then you can explore the 7-day free trial.

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