Top 21 Podcasts Every Marketer Must Listen in 2024
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What if we say that you can learn the latest marketing trends, strategies, and tips without ever having to pick up a book or enroll in a course? Sounds too good to be true, right? However, with the best podcasts for marketers, it’s possible now. They are now able to consume valuable content on the go through their favorite audio platforms.
Podcasts have become a popular medium for sharing knowledge and insights among industry experts and thought leaders. And with the constantly evolving world of marketing, staying updated has become crucial for any marketer looking to stay ahead in the game.
Today, we’ve compiled the best podcasts for marketers that cover a wide range of topics, from social media to branding to SEO, and more. However, let’s begin with some benefits of podcasts.
Why Listen to Marketing Podcasts?
Notable benefits you can gain from checking out the best marketing podcasts listed below include –
- Marketing podcasts are hosted by the experts themselves. This means you can gain valuable insight into how to excel in this field from marketing giants such as Neil Schaffer or Larry Sanger themselves!
- Marketing is a dynamic field where trends and top techniques can change quickly. Listening to marketing podcasts can help you keep track of the upcoming trends and stay ahead of the competition.
- Additionally, whether you listen to content marketing podcasts, B2B growth podcasts, or any digital marketing podcast in general, you can gain a fresh perspective on how to improve your existing marketing campaigns.
- Similarly, the best marketing podcasts will also leave you feeling invigorated or inspired to try something new for your brand. That’ll also keep your customers on their toes in anticipation for more.
Want to learn more about how marketing podcasts can help improve your brand’s marketing campaigns? Check out our blog here!
Let’s jump right in to see which of the best podcasts you should be listening to!
1) Marketer of The Month Podcast
Outgrow’s Marketer of the Month podcast brings you the latest in marketing from the best in marketing. It is hosted by Saksham Sharda, the Creative Director and CIO at Outgrow, who ensures that the show covers every aspect of marketing. The podcast brings together experts from various fields and industries to share their insights, strategies, and experiences.
From business owners to marketers to social media marketing enthusiasts, Outgrow’s Marketer of the Month podcast attracts a wide range of subscribers. Each week, this podcast attracts more than 14,000 listeners. They cover a brand-new marketing topic every week and a few relevant successful marketing and business stories along the way.
This podcast features thought-provoking guests ranging from the co-founders of Wikipedia, Tech Unicorn CXOs, Pulitzer Prize winners, Wharton Professors, and Forbes influencers. Each episode is 20-30 minutes long and covers topics revolving around marketing, technology, growth, branding, business, conversions, and much more.
2) Marketing School with Neil Patel & Eric Siu
Marketing School is one of the best podcasts for marketers. If you are a marketer, you sure have heard of these two. Neil Patel and Eric Siu run their own successful marketing businesses. Guess what we get when we combine these two powerhouses together?
Unparalleled marketing wisdom, of course. We can even call it one of the best B2B marketing podcasts.
The Marketing School podcast gives 10 minutes of ‘actionable marketing advice’ every day to its listeners. Patel and Siu talk about lessons they learned from their personal marketing experiences as well as the new trends in the industry.
Our personal favorite is their podcast titled “Amazon May Go Out Of Business If They Don’t Do This.” We agree that the title is a mouthful, but it is extremely click-worthy. Pile on Eric’s insightful remarks on Amazon’s ‘short-termism’ approach and Neil’s solution of diversification. You’ve got yourself one of the best podcasts for marketers!
Related Read: Read this article on Personal Branding Example to know more about Neil Patel’s marketing style.
3) The Science of Social Media by Buffer
The Science of Social Media is a weekly podcast by Buffer for social media stories, insights, experimentation, and inspiration.
The subscribers of this podcast range from business owners and marketers to social media marketing enthusiasts. This podcast garners 12,000+ listeners each week!
Every Monday, they share the most cutting-edge social media marketing strategies from brands and influencers in every industry. Their topics range from tips on launching product hunts and influencer marketing to tips on implementing marketing psychology.
4) Copyblogger FM
Copyblogger FM was founded in 2006 by Brian Clark. His primary aim was to build an online community of passionate content marketers.
Copyblogger is now among the best content marketing podcasts. In fact, this podcast is a great example of turning a small online community into an extremely profitable business. The site’s blog posts are shared thousands of times daily on social media networks.
5) Social Pros Podcast
Social Pros is a podcast that’s been going strong for a whopping 10 years! It even got crowned #1 by the Content Marketing Awards. Their mission is simple: they talk to real people doing awesome stuff on social media. It’s a game-changer and certainly one of the best podcasts for digital marketing specialists.
They spill behind-the-scenes stories from teams at Google, Reddit, Glossier, and more. With over 600 episodes, Social Pros brings you the human side of social media. It’s not just chat; it’s real marketing tips you can use right away. Consider it your VIP pass to the social media party!
6) The Deeply Graphic DesignCast
As per a report, about 38% of people don’t engage with a website with unattractive content and layout. You cannot have a successful website without the right design elements and graphics.
The Deeply Graphic DesignCast podcast understands the importance of graphic design in the world of marketing. Hence, they cover a new graphic design-related topic every week, and a few relevant topics along the way. Moreover, they answer questions submitted by their listeners in great detail.
This wholesome podcast covers all the important topics, like how to create client personas, email marketing tips for designers, logo trends, and a lot more.
7) The EntreLeadership Podcast
What is better than having your doubts answered by an expert? Having them answered by a group of experts! Most marketers are familiar with Dave Ramsey, the author of the acclaimed book ‘EntreLeadership: 20 Years of Practical Business Wisdom from the Trenches.’
After the book release, Dave Ramsey wanted to continue the flow of information on the new trends in marketing and sales. Consequently, the EntreLeadership podcast was born and is now listed as one of the best podcasts for marketers.
It is hosted by a different expert every week who has experience and knowledge on a given topic. When big names like Charles Duhigg, Charlene Johnson, and Rachel Hollis are on the list of hosts, the podcast is bound to be one for the ages.
This podcast covers topics like tips for social media strategy, top marketing trends, tips on positioning a brand, and many more. Buck loads of marketing knowledge coupled with some kickass motivational podcasts.
8) The Smart Passive Income Podcast
Pat Flynn is an entrepreneur and blogger who is famous for his podcast Smart Passive Income. The most noteworthy part of this podcast is that Flynn himself conducts income experiments and podcasts the results. Probably due to this new approach, this podcast has been ranking in the top 10 podcasts in iTunes’s Business category for quite some time now.
This podcast covers new marketing ideas like affiliate marketing, email marketing, tools of the trade, blogging, and online courses. It also features some of the major names in the industry as its guest hosts, including Tim Ferris and Amy Porterfield.
Do we need any more reasons to listen to it?
9) Online Marketing Made Easy Podcast with Amy Porterfield
Who hasn’t heard of Amy Porterfield? Any list of best podcasts for marketers would be incomplete without her. She teaches business owners, educators, and entrepreneurs the profitable action steps for building a highly engaged email list, creating online training courses, and using online marketing strategies to sell with ease. Her cheat sheets on the growing email lists and online courses are a must-read for marketers.
Amy considers her podcasts as “Audio Inspir-action” which is “when a podcast not only inspires you but gives you the clear steps needed to put the insights you learn into rapid, profitable action.”
The listeners can pick a topic to get actionable, momentum-building advice perfectly paired with their current stage of business growth. These topics are largely divided into these three categories:
- Start Strong: Tips for building an email list
- Scale Fast: Tips for Building Courses
- Sell More: Webinars, funnels, FB Ads, and business automation.
10) Marketing Over Coffee
Marketing Over Coffee is another best podcast for marketers. John Wall speaks, writes, and practices marketing, sales, and technology and is the VP of Marketing at EventHero. His co-host, Christopher Penn, is the co-founder of the groundbreaking PodCamp New Media Community unConference. Together, they host Marketing Over Coffee.
Each show is about 20 minutes long and is filled with the kind of marketing tips and tricks that you can only get from casual conversations outside of the office.
They routinely cover topics like staying up to date with social networks, search engine optimization and search marketing, email marketing, multivariate testing, copywriting, “Old school” offline marketing campaigns, etc.
11) Unbounce Podcast
You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips for improving your conversion rates, and exclusive offers for marketing optimization tools, events, and resources.
They discuss topics like conversion rate optimization, pay-per-click marketing, A/B Testing, social media marketing, content marketing, copywriting, landing page optimization, and more!
12) This Old Marketing Podcast
Do you want to listen to some wisdom handed out by some pals? Head over to the Old Marketing Podcast! It is hosted by renowned marketers, Joe Pulizzi and Robert Rose, who are known for their marketing wisdom and wit.
Each episode of Old Marketing Podcast includes:
- Three or four stories that hit the content marketing scene each week, and give their perspective on the happenings — and how they impact the industry.
- A one-minute discussion on “hard to swallow” facts about the current content marketing landscape.
- Amazing content marketing examples from the past that we can all still learn valuable lessons from.
This podcast has listeners from different countries around the world. Moreover, it is frequently rated as a top marketing podcast on iTunes. How’s that for a good ol’ successful podcast?
13) Tim Ferriss Show
Talking of successful podcasts, The Tim Ferriss Show is generally the #1 business podcast on all of Apple Podcasts, and it’s been ranked #1 out of 500,000+ podcasts on many occasions. It is the first business/interview podcast to pass 100,000,000 downloads, and it has been selected as “Best of” Apple Podcasts for three years running (in 2016 under “most downloaded”).
Now that we have told you how many people listen to the Tim Ferriss Show, we’ll explain why. He extracts world-class performers from areas like investing, sports, business, art, etc. to extract the tactics, tools, and routines you can use. This includes favorite books, morning routines, exercise habits, time-management tricks, and much more.
Sometimes, you have to go the extra mile to feel motivated. However, thanks to Tim Ferriss Podcast, you can cover the extra mile while lying on your comfy chair!
14) The Mad Marketing Podcast
If you’re looking for off-the-cuff and real knowledge gained through personal experiences, Marcus Sheridan is your guy. He is the founder of The Sales Lion and is a keynote speaker, author, and workshop organizer on the topic of marketing. And of course, he is the brain behind The Mad Marketing podcast.
Sheridan claims that his podcasting style is different because he rarely invites other people. However, he gives practical and implementable solutions to the questions raised by his listeners. The podcast covers various topics like buyer personas, influencer marketing, and digital trends.
15) Marketing Secrets
Most podcasters and bloggers talk about the tactics to ace the startup game. But only a startup founder understands the challenges like lack of funds that come with it.
Russel Brunson, for one, understands that the struggle is real. Better yet, he has a podcast dedicated to solving such hurdles. The Marketing Secrets podcast is for people who don’t have a lot of venture capital money to burn.
In each episode, Brunson, the founder of Clickfunnels and acclaimed author of many marketing books, shares his biggest “a-ha moments” and marketing secrets with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!
This podcast covers topics like sales funnels, content marketing, and advertisements, and most importantly, gives out tips on how to lead and manage a business. It is therefore one of the best podcasts for marketers.
16) Social Pros Podcast
Social Pros should certainly be a must on your to-listen list. Social Pros shines the spotlight on social media practitioners, people doing the real work. As a result, it is one of the best podcasts for marketers. In each episode, a social media expert shares insights. Jay Baer and Adam Brown from Convince & Convert and Salesforce discuss and validate industry trends and ideas.
But that’s not all, the hosts take questions from their listeners and answer them in an innovative way. In The Big Two segment, Jay and Brown give rapid-fire answers to important questions raised by the listeners. In the podcast, they hand out tips on social media wins, ads, customer service, strategies, and trends.
17) Inside A Hustler’s Brain Podcast
Inside A Hustler’s Brain Podcast hosted by Jitendra Vaswani aims to inspire people to be creative and build a successful business online. Jitendra sits down with real-time hustlers to learn about their business processes and analyzes how they create a positive impact on the world. Jitendra has interviewed many marketing legends like Grant Cardone, Neil Patel, and Rand Fishkin on his podcast.
In each episode, Jitendra, the acclaimed author of the book “Inside A Hustler Brain: In Pursuit of Financial Freedom” shares the process of going through tough phases of his life. His marketing guests share their strategy of building the mindset of a hustler to be financially free. This podcast covers various topics like digital marketing, content marketing, and blogging. Most importantly, it gives out tips on how to lead and manage a business. Interestingly, Jitendra has built his 6 figure business without any outside capital.
18. Inside Intercom
Another one of the best marketing podcasts in 2023 is Inside Intercom. This podcast was born from Intercom’s giant minds, and it’s nothing short of a top-notch production. The editing? Impeccable. The music? A vibe. The image design? Sleek. And don’t get me started on the website – it transforms the podcast into a premium, immersive experience.
This podcast mainly covers topics related to product design, marketing strategies, and entrepreneurship. From the latest technologies like AI to the best practices for customer acquisition, this podcast provides valuable insights and practical advice from industry experts.
With over 350 episodes, the podcast offers a dynamic mix of external interviews and internal team discussions. Beyond killer content, Inside Intercom goes the extra mile with full transcripts and key takeaways. It’s a podcast experience not to be missed!
19. Marketing Growth Podcast
Ever felt lost in the vast world of digital marketing? Fear not; the Marketing Growth Podcast is your sanctuary! Join Shane Barker on a journey through marketing complexities, where he effortlessly guides you through automation, SEO, and more. Weekly revelations await on Apple Podcasts, Google Podcasts, Stitcher, or Spotify. Let’s unravel the mysteries of marketing together!
20. Ask Pat 2.0
Ready for a dose of business brilliance? AskPat 2.0, hosted by the incredible Pat Flynn, is your compass in the B2B growth marketing landscape.
Dive into bite-sized lessons covering startups, website monetization, and beyond. With fresh episodes every weekday, find your business strategies on Apple Podcasts, Spotify, Google Podcasts, Stitcher, TuneIn, and Overcast. Let Pat Flynn be your daily guide to effective business insights!
21. Maximize Your Social Influence
Take your brand to new heights with Maximize Your Social Influence! Neil Schaffer, your digital marketing guide for over a decade, cuts through the clutter to boost your social influence.
Unveil secrets of content writing, SEO, influence leveraging, and marketing funnels across 220 insightful episodes.
Tune in weekly on Apple Podcasts, Spotify, or Google Podcasts as Neil shares his expertise for a fresh dose of digital marketing tips and tricks to fuel your success!
Got your playlist ready? Awesome! Now, imagine taking your marketing game to the next level. Spice up your podcasts with interactive content – it’s like having a conversation with your audience!
Feeling a bit unsure? Don’t worry! Outgrow makes it easy. It’s a tool that lets you create fun quizzes, calculators, assessments, surveys, polls, and more. Want to give it a go? Take a 7-day free trial with no need for credit card details. Let the engagement begin!
Antara Agarwal is a full time marketing consultant at Outgrow. She can be found packing her bags for her next trip, often to the mountains. And in one of those bags you will always find a half finished book she’s been struggling with for months.