Top 15 Podcasts Every Marketer Should Listen To (+Bonus Podcasts)
Table of Contents
If there is one science that cannot be defined entirely, it is marketing. And that’s probably because it is continuously evolving. From new marketing trends to advanced tools, it gets hard to keep up with all the changes. Thankfully, technology is keeping us up to speed and making sure we are in tune with all those changes. The internet is filled with easily digestible marketing knowledge. And we are here to make sure you invest your time in the right one. After the list of top YouTube channels, we have compiled a list of the best podcasts for marketers!
Now it doesn’t matter if you’re at the gym, traveling on the subway, or just chilling at home. You can listen to these experts and get help in every aspect of your marketing strategies wherever, whenever. You can thank us later!
If you are a marketer, you sure have heard of these two. Neil Patel and Eric Siu run their own successful marketing businesses. Guess what we get when we combine these two powerhouses together?
Unparalleled marketing wisdom, of course.
The Marketing School podcast gives 10 minutes of ‘actionable marketing advice’ every day to its listeners. Patel and Siu talk about lessons they learn from their personal marketing experiences as well as the new trends in the industry.
Our personal favorite is their podcast titled “Amazon May Go Out Of Business If They Don’t Do This.” We agree that the title is a mouthful, but it is extremely click-worthy. Pile on Eric’s insightful remarks on Amazon’s ‘short-termism’ approach and Neil’s astute solution of diversification. You’ve got yourself one of the best podcasts for marketers!
Related Read: Read this article on Personal Branding Example to know more about Neil Patel’s marketing style
Outgrow’s Marketer of the Month podcast brings you the latest in marketing from the best in marketing. It is hosted by Saksham Sharda, the Chief Information Officer at Outgrow who ensures that the show covers every aspect of marketing. He specializes in data collection, analysis, filtering, and transfer by the means of widgets and applets.
From business owners to marketers to social media marketing enthusiasts, Outgrow’s Marketer of the Month podcast attracts a wide range of subscribers. Each week, this podcast attracts more than 14,000 listeners. They cover a brand-new marketing topic every week and a few relevant successful marketing and business stories along the way.
This podcast features thought-provoking guests ranging from the co-founders of Wikipedia, Tech Unicorn CXOs, Pulitzer Prize winners, Wharton Professors, and Forbes influencers. Every week they come up with a brand new marketing strategy to educate their listeners about the ongoing trends in marketing. Each episode is 20-30 minutes long and covers topics revolving around marketing, technology, growth, branding, business, conversions, and much more.
The Science of Social Media is a weekly podcast by the Buffer team for social media stories, insights, experimentation, and inspiration.
The subscribers of this podcast range from business owners and marketers to social media marketing enthusiasts. In fact, this podcast garners 12,000+ listeners each week. Well, we expect nothing less from our marketing colleagues at Buffer!
Every Monday (and sometimes more), they share the most cutting-edge social media marketing strategies from brands and influencers in every industry. Their topics range from tips on launching product hunts and influencer marketing to tips on implementing marketing psychology. We are Buffer-ing away indeed!
Copyblogger FM was founded in 2006 by Brian Clark. His primary aim was to build an online community of passionate content marketers. In fact, this podcast is a great example of turning a small online community into an extremely profitable business. The site receives enough traffic to rank in the top 1% and its blog posts are shared thousands of times each day on social media networks.
The Growth Mapping Podcast by Aaron Aguis and Sujan Patel is certainly a must-have in the list of best podcasts for marketers. Why do we say that? Well, for starters, it is hosted by Sujan Patel, the co-founder of Web Profits, a growth marketing agency that helps companies leverage the latest and greatest marketing strategies to fuel their businesses. Aaron Aguis, on the other hand, helps business hundreds of businesses drive dramatic growth through both strategic and tactical marketing approaches that have delivered millions of dollars in revenue for SMB and enterprise clients.
This podcast claims to be a ‘no-BS guide to customer acquisition and business growth’. Each episode is 15 – 25 minutes long and covers topics that help move the needle in your marketing efforts. Moreover, they discuss a wide variety of topics like using chatbots to increase sales, how to build a sales funnel, tips on e-commerce SEO, and many more.
According to research, 94% of people judge a website based on its design and responsiveness. You could undermine the graphic design aspect of your website but is it really worth the risk? We think not.
The Deeply Graphic DesignCast podcast understands the importance of graphic design in a marketer’s job. Hence, they cover a new graphic design-related topic every week, and a few relevant tangents along the way. Moreover, they answer questions submitted by their listeners in great detail.
This wholesome podcast covers all the important aspects of graphic design that including topics like how to create client personas, email marketing tips for designers, logo trends, and a lot more.
What is better than having your doubts answered by an expert? Having them answered by a group of experts! Most marketers are familiar with Dave Ramsey, the author of the acclaimed book ‘EntreLeadership: 20 Years of Practical Business Wisdom from the Trenches.’
After the book release, Dave Ramsey wanted to continue the flow of information on the new trends in marketing and sales. Consequently, the EntreLeadership podcast was born and listed as one of the best podcasts for marketers.
It is hosted by a different expert every week who has experience and immense knowledge on a given topic. When big names like Charles Duhigg, Charlene Johnson, and Rachel Hollis are on the list of hosts, the podcast is bound to be one for the ages.
This podcast covers topics like tips for social media strategy, top marketing trends, tips on positioning a brand, and many more. Buck loads of marketing knowledge coupled with some kickass motivational podcast? We’re ready to conquer the world.
Pat Flynn is an entrepreneur and blogger who is famous for his podcast Smart Passive Income. The most noteworthy part of this podcast is that Flynn himself conducts income experiments and podcasts the results. Probably due to this new approach, this podcast has been ranking in the top 10 podcasts in iTunes’s Business category for quite some time now.
This podcast covers new marketing ideas under the broad categories of affiliate marketing, email marketing, tools of the trade, blogging, and online courses. It also features some of the major names in the industry as its guest hosts including Tim Ferris and Amy Porterfield.
Moreover, this podcast has garnered several accolades like Best Business Podcast by the Academy of Podcasters, and Best International Podcast by Podcast Awards.com
Do we need any more reasons to listen to it?
Who hasn’t heard of Amy Porterfield? Any list of best podcasts for marketers would be incomplete without this gem. She teaches business owners, educators, and entrepreneurs the profitable action steps for building a highly engaged email list, creating online training courses, and using online marketing strategies to sell with ease. Her cheat sheets on the growing email lists and online courses are a must-read on every marketer’s shelf.
However, that’s not the only thing she’s famous for. Her podcasts have 250,000 marketers in attendance. Amy considers her podcasts as “Audio Inspir-action” which is “when a podcast not only inspires you but gives you the clear steps needed to put the insights you learn into rapid, profitable action.”
The listeners can pick a topic to get actionable, momentum-building advice perfectly paired with their current stage of business growth. These topics are largely divided into these three categories:
- Start Strong: Tips for building an email list
- Scale Fast: Tips for Building Courses
- Sell More: Webinars, funnels, FB Ads, and business automation.
John Wall speaks, writes, and practices at the intersection of marketing, sales, and technology and is the VP of Marketing at EventHero. His co-host Christopher Penn is the co-founder of the groundbreaking PodCamp New Media Community unConference. Together they host Marketing Over Coffee, a podcast where the tea spilled is just as tasty as the one they drink!
Each show is about 20 minutes long and is filled with the kind of marketing tips and tricks that you can only get from casual conversations outside of the office.
They routinely cover topics like staying up to date with social networks, search engine optimization and search marketing, email marketing, multivariate testing, copywriting, “Old school” offline marketing campaigns, etc.
11) Call To Action
Call To Action, as its name suggests, is a total magnet for marketers. It details remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns.
You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips, actionable tips for improving your conversion rates, and exclusive offers for marketing optimization tools, events, and resources.
They discuss topics like conversion rate optimization, pay-per-click marketing, A/B Testing, social media marketing, content marketing, copywriting, landing page optimization, and more!
Do you want to listen to some wisdom handed out by some pals? Head over to Old Marketing Podcast! It is hosted by Joe Pulizzi and Robert Rose, renowned marketers have known for their marketing wisdom and wit.
Each episode of Old Marketing Podcast includes :
- Three or four stories that hit the content marketing scene each week, and give their perspective on the happenings — and how they impact the industry.
- A one-minute discussion on “hard to swallow” facts about the current content marketing landscape.
- Amazing content marketing examples from the past that we can all still learn valuable lessons from.
This podcast has listeners from over 100 countries around the world. Moreover, it is frequently rated as a top marketing podcast on iTunes. How’s that for a good ol’ successful podcast?
13) Tim Ferriss Show
Talking of successful podcasts, The Tim Ferriss Show is generally the #1 business podcast on all of Apple Podcasts, and it’s been ranked #1 out of 500,000+ podcasts on many occasions. It is the first business/interview podcast to pass 100,000,000 downloads, and it has been selected as “Best of” Apple Podcasts for three years running (in 2016 under “most downloaded”).
Now that we have told you how many people listen to the Tim Ferris Show, we’ll tell you why. He extracts world-class performers from eclectic areas (investing, sports, business, art, etc.) to extract the tactics, tools, and routines you can use. This includes favorite books, morning routines, exercise habits, time-management tricks, and much more.
Sometimes, you have to go the extra mile to feel motivated. However, thanks to Tim Ferriss Podcast, you can cover the extra mile while laying on your comfy chair!
If you’re looking for off-the-cuff and real knowledge gained through personal experiences, Marcus Sheridan is your guy. He is the founder of The Sales Lion and is a keynote speaker, author, and workshop organizer on the topic of marketing.
Sheridan claims that his podcasting style is different because he rarely invites other people. However, he gives practical and implementable solutions to the questions raised by his listeners. The podcast covers various topics like buyer personas, influencer marketing, and digital trends.
Most podcasters and bloggers talk about the tactics to ace the startup game. But only a startup founder understands the challenges like lack of funds and contacts that come with it.
Russel Brunson, for one, understands that the struggle is real. Better yet, he has a podcast dedicated to solving such hurdles. The Marketing Secrets podcast is for people that don’t have a lot of venture capital money to burn.
In each episode, Brunson, the founder of Clickfunnels and acclaimed author of many marketing books, shares his biggest “a-ha moments” and marketing secrets with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!
This podcast covers topics like sales funnels, content marketing, advertisements, and most importantly, gives out tips on how to lead and manage a business. It is therefore one of the best podcasts for marketers.
Last but not least, Social Pros should certainly be a must on your to-listen list. Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. As a result, it is one of the best podcasts for marketers. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce.
But that’s not all, the hosts take questions from their listeners and answer them in an innovative way. In The Big Two segment, Jay and Brown give rapid-fire answers to important questions raised by the listeners. In the podcast, they hand out tips on social media wins, ads, customer service, strategies, and trends. Aptly named, aren’t they?
Inside A Hustler’s Brain Podcast hosted by Jitendra Vaswani. The podcast aims to inspire people to be creative and build a successful business online. Jitendra sits down with real-time hustlers to learn about their business processes and analyzes how they create a positive impact on the world. Jitendra has interviewed many marketing legends like grant Cardone, Neil Patel, and Rand Fishkin on his podcast.
In each episode, Jitendra, the acclaimed author of the book “Inside A Hustler Brain: In Pursuit of Financial Freedom” shares the process of going through tough phases of his life. His marketing guests share their strategy of building the mindset of a hustler to be financially free. This podcast covers various topics like digital marketing, content marketing, and blogging. Most importantly, it gives out tips on how to lead and manage a business. Interestingly, Jitendra has built his 6 figure business without any outside capital.
People of Marketing is a 40-minute conversation with inspiring professionals from the marketing and advertising industry. It is hosted by Xenia Muntean, Co-Founder, and CEO of Planable, a social media collaboration tool. The format and questions revolve around the personal side of the guests’ professional lives. The podcast explores their career paths, how they keep themselves productive and creative, and what a typical day at the office looks like.
The subscribers to this podcast include social media managers, marketing specialists, and heads of digital, amongst others. So far, People of Marketing has hosted high-level marketing and social media professionals from leading companies such as Amazon, Microsoft, GoDaddy, Intel, Warner Media, Duolingo, Social Media Examiner, and Teachable and is, therefore one of the best podcasts for marketers.
Ready with your must-listen list? Well, we hope that this list helps you revamp your marketing strategy to its best self. These best podcasts for marketers can cover all your doubts on graphic design, social media, and marketing trends. All you need is a good pair of headphones and your game face on!
We said you could thank us later. It’s time!
Antara Agarwal is a full time marketing consultant at Outgrow. She can be found packing her bags for her next trip, often to the mountains. And in one of those bags you will always find a half finished book she’s been struggling with for months.