How to Effectively Use Social Proof to Grow Your Customer Base OptinMonsterdefines social proof as “the psychological phenomenon where people conform to the actions of others under the assumption that those actions are reflective of the correct behavior.” While you may not conform to what everyone does, it’s a little bit more difficult in the…
How To Increase The Force Of Your Marketing Flywheel Funnels have been around forever. Be it marketing or sales, chances are, as a marketer you’ve created and executed numerous funnels in your career. So why should you care about Marketing Flywheel in the first place? Well, the answer’s easy. It’s all about evolution and the…
Interactive Content In the Entertainment Industry (And Why You Should Use It Too!) Ladies and gentlemen, we’re on the cusp of a Golden Age in interactive entertainment. And we’ve got numbers to help prove the point. The interactive entertainment industry generated over $91 billion in revenue (phew!) through video games, eSports and other such forms…
6 Best Practices For Chatbots Is it just us, or are chatbots becoming the next big marketing rage? Well, surveys suggest that users prefer chatbots over apps when communicating with companies. In fact, 56% of people would rather message than call customer service. Looking at these statistics, we’re inclined to say the latter is true….
How to Implement Data-Driven Marketing into Your eCommerce Business It doesn’t matter what platform you’re using to host and operate your eCommerce store; you’ll already be aware of your ability to access a whole plethora of data right at your fingertips. You might have looked through your data at some point. But have you considered…
7 Unique Christmas Marketing Ideas That Can Double Your Sales The days are getting colder and shorter and Halloween is behind us. Christmas trees are finding their way onto store shelves, just like Christmas marketing emails find their way into your inbox. Even if you’re not frequenting shopping malls to enjoy the Christmas Carols, you still…
How to Create a Coaching Funnel in 5 Minutes If you’re a coach, a consultant, or simply a marketer looking for new ways to increase leads and conversions – this blog post is for you! Read on to learn all about the coaching funnel for your business and how you can create your own using…
Plug your headphones in and get your game face on. Here is a list of the best podcasts for marketers to power up their sales! Let’s Go!
Want to make the best of your holiday marketing campaigns? Make sure you don’t make these mistakes and use these proven strategies.
6 Ecommerce Lead Nurturing Ideas to Boost Your Store Purchases Has it ever happened that you bought the first thing you laid your eyes on? Of course, you may have liked it or even loved it but the first instinct is always – “let’s explore some more options”. Now, the fact is that most online…
6 Ways to Increase Email Click Through Rate and User Engagement Over the years, despite the proliferation of marketing channels, email marketing continues to be one of the most effective marketing mediums for brands and marketers. As it turns out, emails are also the third-most influential source of information for B2B audiences. 333.2 billion emails…
9 Reasons Why Your E-store Visitors Don’t Convert & What You Can Do About It First things first. Do you know what drove us to write about e-commerce conversion killers (aka this blog)? Bella, our super adorable resident cat. It so happened that we ran out of her favorite food, which obviously made her angry!…
