[Guest Post] 60 Stats and Trends that Will Define the Future of E-Commerce
When you got the sales figures for this quarter, you realized you’re in BIG trouble. For the third quarter in the row, your ecommerce sales are going down, that too at a time when the eCommerce business is booming worldwide. Seems like a good time to to have some hacks handy, isn't it? And where do the best hacks come from? From stats and the conclusions you draw from it. But, we did that homework for you and created an infographic on the future of ecommerce.
You know your products are great, so are your prices and your eCommerce website.
So why aren’t you getting a lot of new customers, why do you keep losing your existing ones to competition?
Global eCommerce sales are expected to reach $2.8 trillion by the end of this year, a 23 percent growth on a year-to-year basis. But you are still finding it increasingly difficult to stay afloat.
There’s only one thought in your mind: “What it will take to turn this around?”
The honest answer is: not much.
You merely need to give customers what they want—a personalized experience.
No single factor can hurt an online business more than a lack of a personalized service. The following data shows that 41 percent of consumers changed companies because of poor personalization.
Take a hard look at your eCommerce website. It might load in a flash and have a very intuitive interface, but does it offer the one thing that consumers value above everything else?
If need be, overhaul it. Change the content, too, because consumers don’t like to stay on pages that show them irrelevant content. In fact, 74 percent of consumers hate when you show them data not relevant to their search, so if you have any of that on your website, there is little wonder that your sales are going down.
Reports show that eCommerce businesses that handle personalization successfully are expected to grow by 15 percent until 2020. Need we say more?
Is that all? Is there anything else you can do? Sure. Stay in touch with the latest trends in the world of eCommerce business with the help of infographics like the one shown below, and watch your online sales grow like never before.