Is Your Website Designed to Convert? Well-designed online marketing strategies draw visitors to your website. However, without correct website conversion strategies in place, you miss out on opportunities to convert them into paying customers. As a marketer, you must have a thorough understanding of first how to acquire traffic and second the aspects of the…
Kissmetrics Infographic | How Kissmetrics SEO Gets Traffic of $16.4M Free The top two things on any marketer’s mind are getting more traffic and generating more leads. At the same time, these are the biggest challenges marketers face. According to Hubspot, 65% of marketers still rate driving traffic as the biggest inbound marketing challenge. But what…
Don’t Be Afraid to Show Personality in Your B2B Emails Put yourself in your prospect’s shoes. You spend all day listening to sales reps on the phone and sifting through dry emails. The buzzwords-per-minute ratio is off the charts. Don’t add another soulless message to this pile. While B2B purchase decisions are more strategic than…
How to Be Click-Worthy Without Being Clickbait How many times have you clicked on clickbait titles only to find the content doesn’t relate to the headline at all or the article is a clickbait extravaganza? If you find this practice annoying, there is a high chance your target audience will too. So, here’s how to…
4 Inspiring Growth Hacking Examples If you’re trying to master growth hacking to get more business, you’re not alone. Tons of companies are using innovative ways to increase their customer base quickly. In fact, growth-hacking expert Ryan Holiday believes that about 20 percent of all marketers have a growth-hacking mindset. If you’re looking for some inspiration…
14 Unique Content Marketing Hacks from Experts If you are like 70% of other content marketers, you are probably not getting the desired ROI from your content marketing. You are spending time and effort, but not seeing leads pouring in. Well, you are competing with the big content marketing giants and experts who have crowded out the…
Is Your Content Marketing Worth All The Effort? Consult Our 10 Point Checklist If you’re like 88% of B2B marketers, you use content marketing. If you’re like 70% of B2B marketers, you know your content marketing strategy isn’t that effective or you’re unsure if they’re effective. The average B2B company spends 28% of its annual…
10 Reasons Why You Need to Ditch Static Landing Pages for Interactive Calculators! A good landing page gets low conversion, usually in the range of 0-12% (with an average of about 2.35%). To increase conversion rate, it requires a lot of “conversion hacking” which sometimes takes your user experience over to the dark side. Think clickbait…
