Mobile Marketing Strategies That You Need to Try ASAP Mobile marketing is a multi-channel marketing strategy aimed at reaching out to viewers on their smartphones, tablets, and other mobile devices, via websites, email, SMS, social media, and mobile apps. Now, if you’re wondering how to go about creating the perfect mobile marketing campaign for your…
Hey there! Welcome to the Marketer Of The Month blog! We recently interviewed Phil Gamache for our monthly podcast – ‘Marketer of the Month’! We had some amazing insightful conversations with Phil and here’s what we discussed- A marketing fanatic since his teens – Phil Gamache is an incredibly talented and passionate SaaS Marketer with extensive…
What Is First Party Data and How to Acquire It [8 Ways] Today businesses have found multiple sources of data to leverage. However, data from all sources and in all forms may not always be useful. So, what we need is accurate and clean data that can be used to create buyer personas, understand user…
Improve Lead Generation With the Outgrow HubSpot Integration Interactive content is a dynamic way to drive leads and provide value to your customers and prospects. This type of content, like quizzes, surveys, chatbots, and calculators, is a powerful tool for increasing engagement as it requires user involvement. And where there’s engagement, there’s lead data flowing…
How to Improve Your Marketing Automation Strategy? When we look at the challenges faced by companies no matter big or small, we know that lead generation and customer engagement are on the top of that list. Due to this, marketing teams more often than not face an explosion of data that they struggle to use….
How to Create the Perfect Influencer Marketing Strategy? Influencer marketing is a marketing technique through which brands promote their products with endorsements from influencers online. Social media and blogs are home to the lion’s share of influencers even though other creators like podcast hosts can fit the bill too. Moreover, many a time, influencer marketing…
Hey there! Welcome to the Marketer Of The Month blog! We recently interviewed Drew Neisser for our monthly podcast – ‘Marketer of the Month’! We had some amazing insightful conversations with Drew and here’s what we discussed- 1. Finding your industry niche and maneuvering through a crisis 2. The importance of building a collective understanding…
How Does GDPR Affect Advertising? [Problems & Solutions] Since the introduction of GDPR, there’s been an increasing need to find more effective ways of collecting data rather than just relying on third parties. So, in this blog, we’ll answer questions like how GDPR affects advertising and come up with some effective solutions for effective data…
7 Content Amplification Tips to Boost Your Marketing Efforts Marketing is not just about creating valuable content. If you think your job as a marketer is done once you’ve published your content, you’re wrong my friend. You can’t just sit back and wait for your conversions to increase on the basis of your content. You…
How to Leverage Content Distribution Platforms (10 Ways) Are you still looking for the right content distribution platforms for the seamless distribution of your content? Let us begin by talking about the common dilemma that every marketer faces today. With so much content to create and with so much of it already created, how to…
Online Marketing Strategies- A Starter’s Guide Your business may offer the best product or service, but for it to reach out to the right audience, you need some good online marketing strategies and techniques. But how do you go about creating a marketing plan that’s effective? Give this infographic guide to online marketing strategies a…
10+ Employee Engagement Ideas for Your Workforce Are you wondering how to make your employee interactions more meaningful? We’ve got you covered! Keep reading to know all about interesting employee engagement ideas that you can deploy at your workplace. What Is Employee Engagement? People often confuse employee satisfaction with employee engagement. To clarify, employee satisfaction…
