Macro and Micro Conversion – The Milestones on the CRO Roadmap The success of a conversion rate optimization (CRO) strategy depends on how well you define, track and analyze your key performance indicators (KPI). And, the KPIs for a CRO campaign is broadly divided into two categories – micro conversions and macro conversions. So without…
What Is Growth Hacking? 20-Minutes Course for Beginners From the time Sean Ellis coined the term growth hacking, interest in growth hacking as a marketing strategy has only seen an upward trend. Growth hacking is a legitimate strategy used by businesses to reach exponential growth on a limited budget. And, this growth hacking course is meant to cut…
What Is Conversion Rate Optimization? – Complete CRO Guide Conversion rate optimization – as the name suggests, it’s about optimizing your website or landing pages to improve your ‘conversion rate’. But, is it? For instance, you have just started an eCommerce business and you decide to sell your products at a cost price (zero profit margins)….
How to Master Influencer Marketing With Outgrow’s Microinfluence Long long ago, social media was considered a waste of time. Not anymore. We, marketers, have changed the way people see social media. Oftentimes people turn to social media to stay updated, get recommendations, and even to make purchases. And to fulfill people’s expectations, brands have moved…
Essential E-Commerce Marketing Strategies to Enhance Your Marketing Metrics 2020 was surely a troublesome year for us all. The only respite was online shopping for masks or magical wands to whisk us away to an alternate universe. Consequently, e-commerce businesses seemed to do pretty well, thanks to all our purchasing. Nonetheless, the pandemic was only…
Your A-Z Guide on E-Commerce Marketing: Strategies & Case Studies Marketing is an important aspect for any business looking to achieve consistent and continuing success. Keeping up with all these new strategies, like e-commerce marketing, can be daunting sometimes. E-commerce marketing is a strategy that has recently become all the rage with the onset of…
20 Effective Growth Hacking Strategies for the Growth Hacking Funnel The 2000s saw the budding internet culture. It was around this time that the Hotmails and the LinkedIn of the world we’re exploring what Sean Ellis eventually came to call “growth hacking”. Or as he explained, “growth, not with traditional advertising but rather with programming…
How to Make an Interactive Quiz in 5 Minutes? | Outgrow Blog When it comes to the favorite interactive content, an interactive quiz is loved by businesses and customers alike for the amount of engagement and value it brings. And with the ability to collect a pool of relevant leads, it has quickly become every…
Want to generate more demand for your business? Learn about the three pillars of demand generation and how to implement them in your own strategy.
How Grays International Generated 19k+ Leads, Engagement and More: Outgrow Interactive Case Study The saying ‘back with a bang’ has never been more right. We know it’s been long but Outgrow is back with yet another successful Outgrow interactive case study; and this time, it’s a big one! We’ve always been a believer of delivering…
How to Make Your 404 Page Interactive With Outgrow 404 pages – sounds like a nightmare, right? All the lost traffic and engagement is the last thing you want on a Monday. In fact, 73.72% of people who reach a 404 error page will leave your website and not return. But, no matter how much…
Outgrow Product Update for January 2021 Folks, we know you’re back into the grind and so are we (to be fair, we never stopped). It’s a new year and we have lots in store for you. So, welcome to Outgrow’s January 2021 product update. Accessibility for All Users Users can now build interactive experiences on…
